Rents and resale are moving in opposite directions in 30008. At the June 2026 endpoint, ZIP-level Zillow ZORI stood at $1,660 after a 3.5% same-month gain, while Redfin’s direct rolling-three-month ZIP resale observation put the median sold price at $351,621, down 2.9% from a year earlier. Annualized ZIP ZORI divided by that sold price produces a 5.7% screening ratio. This is only a cross-source screen, rather than a property-level measure of operating economics, and it cannot turn either series into a forward-looking result. The immediate tension is a still-rising asking-rent index alongside a softer observed resale price.
Backward-looking rent history supports the positive current direction, but it also shows that the pace has cooled from its longer run. The exact same-month one-year rent-history measure is 3.5%, the three-year measure is 3.2%, and the five-year measure is 6.1% annualized. Thus, recent appreciation confirms the broader upward path while breaking from the faster five-year average. Monthly changes have nevertheless been uneven: annualized monthly-return variability of 3.9% means a single current rent snapshot deserves measured confidence, particularly for a high-variability history. Separately, the maximum drawdown was 2.1%, recording the deepest past peak-to-trough decline rather than estimating future downside. The history has 137 observations and 99.3% coverage. Transparent national discovery ranks among history-eligible ZIPs were 825 for momentum, 2,547 for stability, and 1,682 for balanced history; lower ranks are stronger. These ranks organize past patterns and are not forecasts.
Redfin provides the resale side of this contrast, not rental transactions. Its direct rolling-three-month ZIP evidence recorded 98 homes sold, 44 median days on market, 235 active listings, and 2.8 months of supply. The average sale-to-list result was 98.2%, with 17.9% of sales above list and 24.5% going off market within two weeks. These marketing and pricing signals describe for-sale liquidity only. Active listings increased 18.8% from a year earlier, while the reported inventory count was 90, down 7.9%. The differing inventory-related movements limit confidence in any single supply reading, but the combination of a lower median sold price and below-list average sales challenges a simple reading of rent growth as uniformly strong market evidence.
Different source universes explain why the rent figures should not be collapsed into one measure. Zillow ZORI is a typical observed asking-rent index blended across rental types. The ACS median gross rent is a five-year survey of occupied renter homes and includes selected utilities; its matched-ZCTA median was $1,507 with a $93 margin of error, making the current asking-rent index 10.2% higher. HUD FMR/SAFMR is instead an administrative, bedroom-specific standard, not asking rent. The FY2026 local HUD ladder scales the ZIP ZORI into modelled monthly estimates of $1,450 for a studio, $1,510 for one bedroom, $1,660 for two bedrooms, $1,990 for three bedrooms, and $2,380 for four bedrooms. These are modelled estimates, never measured bedroom rents. The five-digit label 30008 is both a Zillow ZIP market identifier and a Census ZCTA match; a ZCTA is a statistical area and is not identical to a USPS delivery ZIP.
The required-income screen is arithmetic rather than advice or an applicant qualification rule. At a 30% rent-to-income screen, the $1,660 asking-rent index corresponds to required annual income of $66,400. That is below the matched ZCTA median household income of $74,877, and the annualized asking-rent index equals 26.6% of that median income. The ACS burden measure tells a distinct occupied-household story: 56.7% of surveyed renter households, or 2,718 of 4,794, reported paying at least 30% of income toward gross rent, with a $656 margin of error on that burdened-household count. It does not reveal the income, utilities, lease terms, or burden of a future renter. Neither this screen nor the burden share proves affordability for a particular available unit.
The matched ZCTA’s ACS housing picture provides scale but not unit availability. It contained 12,441 housing units, with a 5.9% total vacancy rate and a 40.9% renter share. The reported stock included 9,329 single-family units and 814 units in the large-multifamily category. Total vacancy covers multiple vacant statuses rather than demonstrating that a specific rental is available, priced at the index, or suitable for a given household. For wider context only, Marietta city context asking rent was $1,717, Cobb County context asking rent was $1,752, and Atlanta-Sandy Springs-Alpharetta metro context asking rent was $1,854. Those broader geographies place the ZIP’s current index below each benchmark, but they are context rather than substitutes for ZIP evidence.
The central read is therefore mixed rather than uniformly favorable or unfavorable. The rent-history path remains positive at the one-year, three-year, and five-year horizons, while variability reduces the certainty that one current Zillow reading represents a stable near-term level. The local asking-rent index also sits below the named city, county, and metro context figures, yet the ACS burden share shows that occupied renter households can face material gross-rent pressure despite that relative position. Redfin’s lower sold-price result, longer marketing period, and generally below-list sale signal add a resale-market counterweight to the rent trend. The screening ratio should remain a narrow comparison between annualized asking rent and median sold price, not a conclusion about a home’s economics.
Limits are material because every dataset answers a different question. Zillow is not an address-level rent quote, ACS is a survey estimate rather than a current listing sample, HUD is an administrative standard, and Redfin’s median is a resale-market observation rather than a rental comparable. Concrete property-level checks should confirm the address geography, bedroom count, floorplan, advertised rent, lease duration, concessions, utility responsibility, and actual availability before comparing an offered unit with the modelled bedroom ladder. For a for-sale property, relevant checks include condition, closed comparable sales, list-history details, marketing time, and contract terms. The available evidence supports careful comparison of measured scopes, not a forecast, causal claim, or conclusion about any individual property.
","findings":[{"body":"The ZIP’s asking-rent index increased over the latest same-month period while Redfin reported a lower median sold price in its direct ZIP resale observation. This divergence matters because rent and sale figures are drawn from different market processes. It supports a mixed reading in which current asking-rent momentum does not automatically validate for-sale pricing conditions.","title":"Rent growth conflicts with resale pricing"},{"body":"The one-year, three-year, and five-year rent measures are all positive, indicating a backward-looking upward path. However, the longer-run pace exceeds the recent pace, and monthly-return variability is meaningful. The history supports trend awareness, while its drawdown, coverage, and national discovery ranks caution against treating one current index value as a precise stable level.","title":"History is positive but not especially stable"},{"body":"The bedroom ladder is produced by scaling the ZIP asking-rent index with the local HUD bedroom standard. It is useful for maintaining a consistent relationship from studio through larger units, but it is not a collection of measured advertised rents. HUD’s administrative role and Zillow’s observed asking-rent index serve different purposes and should remain separate.","title":"Bedroom figures are standardized model outputs"},{"body":"The required-income calculation compares the asking-rent index with household income using a fixed arithmetic screen. ACS rent burden instead summarizes surveyed occupied renter households paying gross rent relative to income. The first is a standardized comparison, and the second is a population-level survey measure; neither establishes the affordability or availability of a particular rental home.","title":"Affordability evidence has two distinct lenses"}],"risks":["Zillow’s asking-rent index blends rental types and does not identify the advertised price, condition, lease terms, concessions, utility obligations, or availability of any particular address.","The matched Census ZCTA is a statistical area rather than a USPS delivery ZIP, so an individual property’s delivery geography and inclusion in the relevant data area require verification.","Redfin resale evidence covers for-sale transactions and listings, not rental transactions, and its median sold-price movement cannot establish a property-specific relationship between purchase pricing and future rent.","ACS burden and vacancy measures describe surveyed households and housing units in aggregate, with sampling uncertainty, and cannot prove that a specific unit is vacant, attainable, or burdened."],"qa":[{"a":"They measure separate universes. Zillow ZORI is a typical observed asking-rent index across rental types. ACS median gross rent is a five-year survey measure for occupied renter homes and includes selected utilities. HUD FMR or SAFMR is an administrative bedroom-specific standard. Their differences should be interpreted as scope differences rather than competing quotes for one apartment.","q":"Why do the Zillow, ACS, and HUD rent figures differ?"},{"a":"No. The bedroom amounts are modelled monthly ZIP estimates created by scaling the ZIP Zillow asking-rent index through the local HUD ladder. They preserve the local HUD bedroom relationship, but they do not count current advertisements, executed leases, unit quality differences, concessions, utility charges, or availability for each bedroom category.","q":"Are the bedroom rent figures actual measured rents for each unit size?"},{"a":"Redfin supplies a direct rolling-three-month ZIP resale observation. Its median sold price, price movement, homes sold, days on market, listings, supply, and sale-to-list indicators describe the for-sale market. They are not rental comparables, lease observations, operating statements, or evidence that a particular rental property will perform in a particular way.","q":"What does the Redfin section measure?"},{"a":"The required-income figure is a mechanical calculation using the stated rent-to-income screen, not advice and not an applicant qualification rule. ACS burden data describe surveyed renter households paying gross rent relative to income. Together they frame aggregate pressure and comparison, but neither determines whether an individual household can afford a specific lease.","q":"What does the required-income and rent-burden evidence prove?"}],"sources":[{"key":"apartment_list_time_on_market","name":"Apartment List Time on Market — listing liquidity","release":"Apartment List 2026-07","pulledAt":"2026-08-08","url":"https://www.apartmentlist.com/research/category/data-rent-estimates"},{"key":"apartment_list_vacancy","name":"Apartment List Vacancy Index — rental vacancy","release":"Apartment List 2026-07","pulledAt":"2026-08-08","url":"https://www.apartmentlist.com/research/apartment-list-vacancy-index-methodology"},{"key":"census_zcta_facts","name":"Census ACS five-year — ZCTA housing and income","release":"ACS 2024 5-year ZCTA","pulledAt":"2026-08-08","url":"https://api.census.gov/data/2024/acs/acs5.html"},{"key":"hud_zip","name":"HUD USPS crosswalk and Small Area FMRs — ZIP rent fallback","release":"ZIP-CBSA 2025Q4 + SAFMR FY2026","pulledAt":"2026-07-26","url":"https://www.huduser.gov/portal/datasets/usps_crosswalk.html"},{"key":"realtor_county","name":"Realtor.com Economic Research — county listing inventory","release":"county inventory 2026-06","pulledAt":"2026-07-28","url":"https://www.realtor.com/research/data/"},{"key":"redfin","name":"Redfin Data Center — inventory, days on market, and price cuts","release":"metro tracker through 2026-05-01","pulledAt":"2026-07-26","url":"https://www.redfin.com/news/data-center/"},{"key":"redfin_zip","name":"Redfin Data Center — ZIP resale activity and supply","release":"ZIP rolling 3 months through 2026-06-30; updated 2026-07-03","pulledAt":"2026-08-12","url":"https://www.redfin.com/news/data-center/"},{"key":"zillow_county","name":"Zillow ZHVI and ZORI — county values and rents","release":"county ZHVI/ZORI 2026-06","pulledAt":"2026-07-26","url":"https://www.zillow.com/research/data/"},{"key":"zillow_zori","name":"Zillow ZORI — metro market rents","release":"Metro_zori_uc_sfrcondomfr_sm_sa_month.csv","pulledAt":"2026-07-26","url":"https://www.zillow.com/research/data/"},{"key":"zillow_zori_city","name":"Zillow ZORI — city market rents","release":"zillow_zori_city.csv","pulledAt":"2026-07-29","url":"https://www.zillow.com/research/data/"},{"key":"zillow_zori_zip","name":"Zillow ZORI — ZIP market rents","release":"ZORI ZIP 2026-06","pulledAt":"2026-08-08","url":"https://www.zillow.com/research/data/"}],"history":[{"period":"2015-01-01","rent":745.042831},{"period":"2015-02-01","rent":747.880681},{"period":"2015-03-01","rent":749.945851},{"period":"2015-04-01","rent":751.286323},{"period":"2015-05-01","rent":754.125205},{"period":"2015-06-01","rent":745.7408},{"period":"2015-07-01","rent":754.107907},{"period":"2015-08-01","rent":755.874916},{"period":"2015-09-01","rent":773.435119},{"period":"2015-10-01","rent":768.94822},{"period":"2015-11-01","rent":775.341908},{"period":"2015-12-01","rent":781.295655},{"period":"2016-01-01","rent":791.088432},{"period":"2016-02-01","rent":789.993267},{"period":"2016-03-01","rent":789.22226},{"period":"2016-04-01","rent":790.909256},{"period":"2016-05-01","rent":807.580505},{"period":"2016-06-01","rent":822.075178},{"period":"2016-07-01","rent":831.310603},{"period":"2016-08-01","rent":839.620827},{"period":"2016-09-01","rent":839.807997},{"period":"2016-10-01","rent":845.551575},{"period":"2016-11-01","rent":840.857179},{"period":"2016-12-01","rent":836.853022},{"period":"2017-01-01","rent":841.398317},{"period":"2017-02-01","rent":858.683045},{"period":"2017-03-01","rent":873.330985},{"period":"2017-04-01","rent":882.857181},{"period":"2017-05-01","rent":869.298023},{"period":"2017-06-01","rent":869.142684},{"period":"2017-07-01","rent":870.790392},{"period":"2017-08-01","rent":876.380985},{"period":"2017-09-01","rent":880.280952},{"period":"2017-10-01","rent":881.250576},{"period":"2017-11-01","rent":901.784076},{"period":"2017-12-01","rent":916.584066},{"period":"2018-01-01","rent":923.145122},{"period":"2018-02-01","rent":912.172673},{"period":"2018-03-01","rent":912.578271},{"period":"2018-05-01","rent":920.787154},{"period":"2018-06-01","rent":923.056355},{"period":"2018-07-01","rent":937.205118},{"period":"2018-08-01","rent":938.359111},{"period":"2018-09-01","rent":936.040901},{"period":"2018-10-01","rent":943.491193},{"period":"2018-11-01","rent":956.796289},{"period":"2018-12-01","rent":968.703935},{"period":"2019-01-01","rent":971.661571},{"period":"2019-02-01","rent":974.548313},{"period":"2019-03-01","rent":980.192802},{"period":"2019-04-01","rent":994.833633},{"period":"2019-05-01","rent":997.078488},{"period":"2019-06-01","rent":1004.909052},{"period":"2019-07-01","rent":1002.479799},{"period":"2019-08-01","rent":1008.60084},{"period":"2019-09-01","rent":1019.314344},{"period":"2019-10-01","rent":1022.936973},{"period":"2019-11-01","rent":1012.955098},{"period":"2019-12-01","rent":1007.097217},{"period":"2020-01-01","rent":1010.107605},{"period":"2020-02-01","rent":1018.974907},{"period":"2020-03-01","rent":1041.1023},{"period":"2020-04-01","rent":1050.798196},{"period":"2020-05-01","rent":1062.516728},{"period":"2020-06-01","rent":1051.619375},{"period":"2020-07-01","rent":1081.52793},{"period":"2020-08-01","rent":1107.766877},{"period":"2020-09-01","rent":1144.805048},{"period":"2020-10-01","rent":1121.174343},{"period":"2020-11-01","rent":1136.225165},{"period":"2020-12-01","rent":1120.549834},{"period":"2021-01-01","rent":1149.269657},{"period":"2021-02-01","rent":1161.99469},{"period":"2021-03-01","rent":1200.543854},{"period":"2021-04-01","rent":1206.884035},{"period":"2021-05-01","rent":1223.794581},{"period":"2021-06-01","rent":1233.260066},{"period":"2021-07-01","rent":1237.762433},{"period":"2021-08-01","rent":1241.435464},{"period":"2021-09-01","rent":1244.346588},{"period":"2021-10-01","rent":1303.926859},{"period":"2021-11-01","rent":1320.663727},{"period":"2021-12-01","rent":1367.280817},{"period":"2022-01-01","rent":1375.413168},{"period":"2022-02-01","rent":1400.451973},{"period":"2022-03-01","rent":1377.123066},{"period":"2022-04-01","rent":1375.854802},{"period":"2022-05-01","rent":1389.551832},{"period":"2022-06-01","rent":1456.083482},{"period":"2022-07-01","rent":1483.495721},{"period":"2022-08-01","rent":1502.298038},{"period":"2022-09-01","rent":1486.603582},{"period":"2022-10-01","rent":1477.923939},{"period":"2022-11-01","rent":1481.033732},{"period":"2022-12-01","rent":1505.637625},{"period":"2023-01-01","rent":1497.620435},{"period":"2023-02-01","rent":1500.015597},{"period":"2023-03-01","rent":1493.274599},{"period":"2023-04-01","rent":1525.563343},{"period":"2023-05-01","rent":1534.543837},{"period":"2023-06-01","rent":1510.652841},{"period":"2023-07-01","rent":1510.593774},{"period":"2023-08-01","rent":1504.148825},{"period":"2023-09-01","rent":1519.970829},{"period":"2023-10-01","rent":1517.65498},{"period":"2023-11-01","rent":1529.978068},{"period":"2023-12-01","rent":1526.576357},{"period":"2024-01-01","rent":1527.182175},{"period":"2024-02-01","rent":1537.076462},{"period":"2024-03-01","rent":1564.619799},{"period":"2024-04-01","rent":1572.730127},{"period":"2024-05-01","rent":1564.488516},{"period":"2024-06-01","rent":1559.502957},{"period":"2024-07-01","rent":1577.998496},{"period":"2024-08-01","rent":1580.3277},{"period":"2024-09-01","rent":1575.596574},{"period":"2024-10-01","rent":1572.613995},{"period":"2024-11-01","rent":1586.518285},{"period":"2024-12-01","rent":1587.368603},{"period":"2025-01-01","rent":1590.364856},{"period":"2025-02-01","rent":1597.880625},{"period":"2025-03-01","rent":1591.021455},{"period":"2025-04-01","rent":1595.141728},{"period":"2025-05-01","rent":1600.304645},{"period":"2025-06-01","rent":1603.048316},{"period":"2025-07-01","rent":1594.450233},{"period":"2025-08-01","rent":1602.838357},{"period":"2025-09-01","rent":1612.449722},{"period":"2025-10-01","rent":1626.113609},{"period":"2025-11-01","rent":1618.682548},{"period":"2025-12-01","rent":1623.596133},{"period":"2026-01-01","rent":1633.004682},{"period":"2026-02-01","rent":1631.943929},{"period":"2026-03-01","rent":1636.876369},{"period":"2026-04-01","rent":1634.640949},{"period":"2026-05-01","rent":1644.28849},{"period":"2026-06-01","rent":1659.817736}],"historySummary":{"pointCount":137,"firstPeriod":"2015-01-01","latestPeriod":"2026-06-01","coverageMonths":138,"coverageRatio":0.9927536231884058,"changes":{"1":{"years":1,"startPeriod":"2025-06-01","endPeriod":"2026-06-01","startRent":1603.048316,"endRent":1659.817736,"change":0.03541341794466524,"cagr":0.03541341794466524},"3":{"years":3,"startPeriod":"2023-06-01","endPeriod":"2026-06-01","startRent":1510.652841,"endRent":1659.817736,"change":0.09874200805875288,"cagr":0.03188645017756975},"5":{"years":5,"startPeriod":"2021-06-01","endPeriod":"2026-06-01","startRent":1233.260066,"endRent":1659.817736,"change":0.3458781174870216,"cagr":0.06120954215615848}},"maxDrawdown":-0.021187200425412556,"annualizedVolatility":0.039126904262256665,"consecutiveReturnCount":135}}