{"zip":"30060","city":"Marietta","state":"GA","county":"Cobb County","countySlug":"cobb-county-ga","metro":"Atlanta-Sandy Springs-Alpharetta, GA","metroSlug":"atlanta-ga","citySlug":"marietta-ga","rentPeriod":"2026-06","acsPeriod":"ACS 2024 5-year","directRent":1562,"rentYoy":-0.0046,"bedroomEstimates":[1364,1421,1562,1873,2239],"hudFmr":[1450,1510,1660,1990,2380],"ladderSource":"safmr","population":38499,"populationMoe":2194,"medianIncome":67510,"medianIncomeMoe":6493,"medianGrossRent":1405,"medianGrossRentMoe":40,"housingUnits":14477,"occupiedUnits":12963,"vacantUnits":1514,"renterOccupied":6668,"rentBurdenTotal":6668,"rentBurden30Plus":3274,"vacantForRent":434,"vacantForSale":167,"vacantSeasonal":46,"structureTotal":14477,"singleFamilyUnits":9359,"largeMultifamilyUnits":1354,"vacancyRate":0.10457967811010568,"renterShare":0.5143871017511379,"rentBurdenShare":0.491001799640072,"requiredIncome":62480,"askingRentToIncome":0.2776477558880166,"askingVsAcsRent":1.111743772241993,"askingVsHud2br":0.9409638554216867,"cityRent":1717.047089076501,"countyRent":1752,"metroRent":1854,"cityGrossRent":1586,"countyGrossRent":1730,"countyListings":2908,"countyListingDom":44,"countyPriceReducedShare":0.241,"countyListingPeriod":"2026-06","metroMonthsSupply":3.7,"metroMedianDom":43,"metroPriceDrops":0.3258,"metroResalePeriod":"2026-05-01","apartmentVacancy":0.0754117087888614,"apartmentTimeOnMarket":32.3,"zipResalePeriodBegin":"2026-04-01","zipResalePeriodEnd":"2026-06-30","zipResaleUpdated":"2026-07-03","zipHomesSold":106,"zipSalePrice":424904,"zipSalePriceYoy":0.0414,"zipMedianDom":39,"zipActiveListings":281,"zipActiveListingsYoy":0.1368,"zipInventory":124,"zipInventoryYoy":-0.0975,"zipPendingSales":112,"zipMonthsSupply":3.5,"zipSaleToList":0.9839,"zipSoldAboveList":0.1361,"zipOffMarketTwoWeeks":0.2313,"generatedAt":"2026-08-16 05:31:23.569784+00","summaryHtml":"<p>For ZIP 30060, June 2026 Zillow ZORI is $1,562 per month. This is Zillow's ZIP-level typical observed asking-rent index, blended across rental types; it is not a lease-transaction series or a measure of any single bedroom class. The label is both Zillow's ZIP market identifier and the matched Census ZCTA label used here. A ZCTA is a statistical area and is not identical to a USPS delivery ZIP, so the geographic linkage supports comparison but does not make the source populations identical. The immediate reading is a time-stamped asking-rent snapshot, not a statement about every advertised unit.</p><p>Time-series context makes the modest current decline less simple. At the stated endpoint, the exact same-month 1-year change was -0.46%; annualized same-month change was 2.68% over 3 years and 5.85% over 5 years. Recent direction therefore breaks from, rather than confirms, the longer expansion. The history has 63 monthly observations with 100% coverage. Monthly returns moved with 4.34% annualized variability, so one current ZORI snapshot deserves less confidence than it would in a stable path. Separately, the worst observed peak-to-trough fall was 3.94%, defining realized downside in this backward-looking record. Transparent national discovery ranks among history-eligible ZIPs, where lower is higher, were 1,987 for momentum, 2,717 for stability, and 2,653 for the balanced measure; none forecasts rent or constitutes an investment recommendation.</p><p>Zillow, ACS, and HUD answer different questions. The ACS 2024 five-year survey for the matched ZCTA puts median gross rent at $1,405 among occupied renter homes, with a reported $40 margin of error; this is a survey measure that includes selected utilities, rather than a current asking-rent estimate. The FY2026 HUD two-bedroom FMR/SAFMR standard is $1,660, an administrative bedroom-specific benchmark, not asking rent. Those source-universe differences explain why neither amount substitutes for ZORI. Annualizing the index produces a $62,480 required-income screen at 30%, compared with the ZCTA's $67,510 ACS median household income. This screen is arithmetic only, not advice or an applicant qualification rule. ACS nevertheless reports that 49.1% of renter households pay gross rent at or above that share of income; that burden statistic does not establish affordability for a particular unit.</p><p>To make bedroom distinctions without pretending they are observed quotes, the ZIP index is scaled by the local HUD ladder. The resulting modelled monthly estimates are $1,364 for a studio, $1,421 for one bedroom, $1,562 for two bedrooms, $1,873 for three bedrooms, and $2,239 for four bedrooms. These are modelled estimates, never measured bedroom rents: the relative steps come from the local HUD bedroom pattern, while their ZIP anchor is ZORI. They cannot show the distribution of listings, utility treatment, concessions, condition, or unit availability within each bedroom count.</p><p>ACS describes a housing base of 14,477 units, including 9,359 single-family units and 1,354 large-multifamily units. It records 1,514 vacant units, a 10.5% overall vacancy rate, and 6,668 renter-occupied homes, equal to a 51.4% renter share of occupied stock. These counts are five-year survey estimates, not a live availability tally. They show the mix and vacancy conditions across the statistical area, but do not prove that a particular building, unit, or rental listing is vacant; vacancies have classifications beyond units available for rent.</p><p>Broader comparisons point in the same rent direction: ZIP ZORI was below the Marietta city-wide Zillow rent context, the Cobb County Zillow rent context, and the Atlanta-Sandy Springs-Alpharetta, GA metro Zillow rent context. The ZIP's renter share sat below the Marietta city context but above the Cobb County context, while its overall vacancy rate exceeded the Marietta city and Cobb County contexts as well as the metro's apartment-vacancy context. These are named city, county, and metro context measures, not replacements for ZIP ZORI or ZCTA survey estimates; the metro vacancy figure is apartment-specific, adding another scope distinction. Higher surrounding context rents do not establish that a property in this ZIP should command those levels.</p><p>Redfin supplies a counterweight from a separate for-sale universe. In Redfin's direct rolling-three-month ZIP resale observation, the median sold price was $424,904, up 4.14% from a year earlier. It recorded 106 homes sold with median marketing time of 39 days. Active listings were 281, up 13.68%, while reported inventory was 124, down 9.75%; months of supply stood at 3.5. The average sale-to-list ratio was 98.39%, and 13.61% of sales closed above list. These are for-sale resale and liquidity observations, not rental transactions or property economics. Annualized ZORI divided by this median price is 4.41%, only a cross-source screening ratio—not a cap rate, property yield, net return, or expected return. Rising resale price alongside the current asking-rent decline challenges any simple claim that sale-market strength confirms rental momentum or the affordability screen.</p><p>Every current figure remains an area-level index, survey, standard, or resale aggregate rather than a property file. A property-level review would need to confirm the address's applicable geography, the live advertised rent, bedroom count, lease term, utility responsibility, concessions, and unit status. It would also need contemporaneous sales evidence for the actual property, including sale date, list and sold prices, condition, and whether the comparison truly belongs in the same resale universe. Survey uncertainty and the ZCTA-versus-delivery-ZIP distinction should remain visible in that review. Neither vacancy nor rent burden demonstrates anything about a specific unit, and this backward-looking report offers no forecast or recommendation. The remaining question is whether unit-specific lease and sale records support or contradict these aggregate screens.</p>","findings":[{"body":"The June ZORI reading is slightly lower than one year earlier, even though the exact same-month series retains positive annualized change over both longer horizons. Complete observed history improves confidence in the existence of that pattern, not in its continuation. The high-variability designation and realized drawdown mean a single current rent reading should be treated as a time-stamped observation rather than a stable trend.","title":"Recent asking-rent direction interrupts a longer rise"},{"body":"ZORI is a current asking-rent index, ACS gross rent is a five-year survey statistic for occupied renter homes that includes selected utilities, and HUD is an administrative bedroom-specific standard. The required-income calculation simply annualizes ZORI at a stated share of income. It does not override the area burden measure, establish tenant affordability, or qualify any applicant.","title":"Rent benchmarks are not interchangeable"},{"body":"ACS shows a substantial renter presence inside a housing base dominated numerically by single-family units, with large-multifamily stock also present. Overall vacancy is an area-wide classification, not a count of units currently offered for rent. Because these are ZCTA five-year survey estimates, they describe composition and measurement uncertainty rather than the live status, condition, or rent of a building.","title":"Housing composition and vacancy are area-level evidence"},{"body":"The Redfin observation shows higher median resale pricing while the latest ZORI comparison is negative. Resale transaction volume, marketing time, supply, and sale-to-list statistics describe ZIP for-sale liquidity only. The rent-price screen combines separate source universes and is useful only for cross-source comparison; it cannot represent operating costs, financing, achieved rent, or property-level return.","title":"Resale strength does not confirm rental momentum"}],"risks":["Geographic matching can overstate precision because a ZCTA is a statistical area rather than a USPS delivery geography. Results for the matched area may not describe every address carrying the ZIP label.","ZORI blends rental types and the bedroom estimates inherit HUD proportions. Neither series verifies a unit's current advertised price, utility treatment, concessions, availability, lease conditions, or physical characteristics.","ACS burden and income values are five-year survey estimates for area populations and carry sampling uncertainty. The 30% calculation cannot determine any household's payment capacity or qualification.","Resale indicators refer to a rolling three-month set of for-sale transactions. The price screen joins an asking-rent index to a median sold price, leaving financing, operating costs, transaction composition, and property-specific economics outside the data."],"qa":[{"a":"The packet uses the same five-digit label to link Zillow's ZIP-level index with Census survey data, but that linkage does not erase their boundaries. A ZCTA is a statistical area built for tabulation, whereas a USPS delivery ZIP is an operational mail geography. An individual address can therefore require separate geographic verification.","q":"Why does the report distinguish the ZCTA from a USPS ZIP?"},{"a":"No. Zillow does not provide observed bedroom-specific rent in this packet. The estimates take the overall ZIP ZORI as an anchor and apply proportions from the local HUD ladder. They are useful only as modelled comparisons among bedroom counts; they do not evidence achieved rents, current listings, utility packages, or a unit's specific features.","q":"Are the bedroom figures observed rents for each bedroom count?"},{"a":"The one-year decline is an exact backward-looking same-month measurement. It differs from the positive annualized three- and five-year readings, so current direction broke from the prior longer path at the endpoint. Complete coverage makes the history available for review, while elevated variability and the observed drawdown reduce confidence in treating one present index level as a persistent state.","q":"How should the current rent decline be interpreted against history?"},{"a":"Redfin captures a direct rolling three-month ZIP for-sale sample, including price, transactions, timing, supply, and sale-to-list outcomes. Its ratio to annualized ZORI combines a resale median with an asking-rent index from a different source. The ratio excludes costs, financing, property characteristics, and rental transaction evidence, so it cannot measure a cap rate, yield, or expected return.","q":"What does the ZORI-to-sale-price screen show?"}],"sources":[{"key":"apartment_list_time_on_market","name":"Apartment List Time on Market — listing liquidity","release":"Apartment List 2026-07","pulledAt":"2026-08-08","url":"https://www.apartmentlist.com/research/category/data-rent-estimates"},{"key":"apartment_list_vacancy","name":"Apartment List Vacancy Index — rental vacancy","release":"Apartment List 2026-07","pulledAt":"2026-08-08","url":"https://www.apartmentlist.com/research/apartment-list-vacancy-index-methodology"},{"key":"census_zcta_facts","name":"Census ACS five-year — ZCTA housing and income","release":"ACS 2024 5-year ZCTA","pulledAt":"2026-08-08","url":"https://api.census.gov/data/2024/acs/acs5.html"},{"key":"hud_zip","name":"HUD USPS crosswalk and Small Area FMRs — ZIP rent fallback","release":"ZIP-CBSA 2025Q4 + SAFMR FY2026","pulledAt":"2026-07-26","url":"https://www.huduser.gov/portal/datasets/usps_crosswalk.html"},{"key":"realtor_county","name":"Realtor.com Economic Research — county listing inventory","release":"county inventory 2026-06","pulledAt":"2026-07-28","url":"https://www.realtor.com/research/data/"},{"key":"redfin","name":"Redfin Data Center — inventory, days on market, and price cuts","release":"metro tracker through 2026-05-01","pulledAt":"2026-07-26","url":"https://www.redfin.com/news/data-center/"},{"key":"redfin_zip","name":"Redfin Data Center — ZIP resale activity and supply","release":"ZIP rolling 3 months through 2026-06-30; updated 2026-07-03","pulledAt":"2026-08-12","url":"https://www.redfin.com/news/data-center/"},{"key":"zillow_county","name":"Zillow ZHVI and ZORI — county values and rents","release":"county ZHVI/ZORI 2026-06","pulledAt":"2026-07-26","url":"https://www.zillow.com/research/data/"},{"key":"zillow_zori","name":"Zillow ZORI — metro market rents","release":"Metro_zori_uc_sfrcondomfr_sm_sa_month.csv","pulledAt":"2026-07-26","url":"https://www.zillow.com/research/data/"},{"key":"zillow_zori_city","name":"Zillow ZORI — city market rents","release":"zillow_zori_city.csv","pulledAt":"2026-07-29","url":"https://www.zillow.com/research/data/"},{"key":"zillow_zori_zip","name":"Zillow ZORI — ZIP market rents","release":"ZORI ZIP 2026-06","pulledAt":"2026-08-08","url":"https://www.zillow.com/research/data/"}],"history":[{"period":"2021-04-01","rent":1142.645984},{"period":"2021-05-01","rent":1157.621489},{"period":"2021-06-01","rent":1175.225776},{"period":"2021-07-01","rent":1206.433968},{"period":"2021-08-01","rent":1240.988001},{"period":"2021-09-01","rent":1250.717098},{"period":"2021-10-01","rent":1260.994659},{"period":"2021-11-01","rent":1263.660023},{"period":"2021-12-01","rent":1308.217983},{"period":"2022-01-01","rent":1334.694222},{"period":"2022-02-01","rent":1344.990574},{"period":"2022-03-01","rent":1310.142964},{"period":"2022-04-01","rent":1323.061025},{"period":"2022-05-01","rent":1334.822134},{"period":"2022-06-01","rent":1382.125324},{"period":"2022-07-01","rent":1387.879313},{"period":"2022-08-01","rent":1386.164857},{"period":"2022-09-01","rent":1361.965409},{"period":"2022-10-01","rent":1374.958669},{"period":"2022-11-01","rent":1396.515993},{"period":"2022-12-01","rent":1420.745488},{"period":"2023-01-01","rent":1423.609129},{"period":"2023-02-01","rent":1425.544982},{"period":"2023-03-01","rent":1439.333258},{"period":"2023-04-01","rent":1447.998487},{"period":"2023-05-01","rent":1472.369808},{"period":"2023-06-01","rent":1442.513127},{"period":"2023-07-01","rent":1436.404987},{"period":"2023-08-01","rent":1427.560898},{"period":"2023-09-01","rent":1463.390794},{"period":"2023-10-01","rent":1485.570513},{"period":"2023-11-01","rent":1486.182726},{"period":"2023-12-01","rent":1475.926275},{"period":"2024-01-01","rent":1472.964784},{"period":"2024-02-01","rent":1480.068146},{"period":"2024-03-01","rent":1491.653056},{"period":"2024-04-01","rent":1497.117965},{"period":"2024-05-01","rent":1498.287124},{"period":"2024-06-01","rent":1513.042611},{"period":"2024-07-01","rent":1540.91445},{"period":"2024-08-01","rent":1558.501608},{"period":"2024-09-01","rent":1573.39009},{"period":"2024-10-01","rent":1548.232679},{"period":"2024-11-01","rent":1536.791851},{"period":"2024-12-01","rent":1511.355007},{"period":"2025-01-01","rent":1524.694793},{"period":"2025-02-01","rent":1540.027153},{"period":"2025-03-01","rent":1564.989646},{"period":"2025-04-01","rent":1564.757378},{"period":"2025-05-01","rent":1566.328364},{"period":"2025-06-01","rent":1568.990817},{"period":"2025-07-01","rent":1561.298681},{"period":"2025-08-01","rent":1563.763671},{"period":"2025-09-01","rent":1550.353058},{"period":"2025-10-01","rent":1565.089955},{"period":"2025-11-01","rent":1578.148404},{"period":"2025-12-01","rent":1604.481141},{"period":"2026-01-01","rent":1601.08602},{"period":"2026-02-01","rent":1590.810839},{"period":"2026-03-01","rent":1568.83656},{"period":"2026-04-01","rent":1568.08689},{"period":"2026-05-01","rent":1564.076296},{"period":"2026-06-01","rent":1561.74359}],"historySummary":{"pointCount":63,"firstPeriod":"2021-04-01","latestPeriod":"2026-06-01","coverageMonths":63,"coverageRatio":1,"changes":{"1":{"years":1,"startPeriod":"2025-06-01","endPeriod":"2026-06-01","startRent":1568.990817,"endRent":1561.74359,"change":-0.0046190372317520545,"cagr":-0.0046190372317520545},"3":{"years":3,"startPeriod":"2023-06-01","endPeriod":"2026-06-01","startRent":1442.513127,"endRent":1561.74359,"change":0.08265468145025778,"cagr":0.026825517473252125},"5":{"years":5,"startPeriod":"2021-06-01","endPeriod":"2026-06-01","startRent":1175.225776,"endRent":1561.74359,"change":0.32888813527861216,"cagr":0.05851662834509286}},"maxDrawdown":-0.039427655858694455,"annualizedVolatility":0.04340263708302872,"consecutiveReturnCount":62}}