ZIP 30067 is both a Zillow ZIP market identifier and a Census ZCTA match, but a ZCTA is a statistical area rather than an identical USPS delivery ZIP. In June 2026, Zillow ZORI puts the typical observed asking-rent index at $1,545 per month, after a 2.2% same-month increase. This is an index of observed asks blended across rental types, not a lease-specific quote or an ACS survey median. For wider context only, the Marietta city context asking-rent figure is $1,717, the Cobb County context figure is $1,752, and the Atlanta-Sandy Springs-Alpharetta, GA metro context figure is $1,854. The ZIP’s lower index is the immediate comparison signal, while the differing geographies mean it is not evidence that every ZIP property is cheaper.
The historical path is positive but not uniformly paced. Exact same-month rent changes annualize to 2.2% over one year, 0.8% over three years, and 3.1% over five years. Recent direction therefore confirms the longer positive path and improves on the slower middle-period pace, yet it remains below the longer-run growth measure. The series has 127 observations with 100% coverage, supporting a continuous backward-looking record. Monthly changes annualize to 2.8% variability, so a current rent snapshot carries ordinary month-to-month movement rather than perfect precision. Separately, the largest peak-to-trough retreat was 2.8%, showing that positive longer history did include pullbacks. Its national balanced discovery rank is 1,592 among history-eligible ZIPs, where lower ranks are higher; that transparent rank is descriptive, not predictive.
The bedroom ladder should be read as a modelling device, not as a set of measured asking rents. Scaling ZIP ZORI through the supplied local HUD ladder produces modelled monthly estimates of $1,343 for a studio, $1,411 for one bedroom, $1,545 for two bedrooms, $1,851 for three bedrooms, and $2,209 for four bedrooms. The underlying HUD FMR/SAFMR ladder runs from $1,800 for a studio to $2,960 for four bedrooms, including a $2,070 two-bedroom standard. HUD FMR/SAFMR is an administrative, bedroom-specific standard rather than asking rent. Thus, the ladder helps maintain local bedroom spacing around the ZIP index, but it cannot substitute for direct bedroom-specific rental observations.
ACS offers a different affordability and renter-household lens. The ACS 2024 five-year survey reports median gross rent of $1,702 for occupied renter homes, about 10% above the current ZORI index. Gross rent includes selected utilities and reflects surveyed occupied renter homes, whereas ZORI tracks typical observed asks; the difference does not establish that one source is wrong. ACS median household income is $83,568. Applying the stated 30% screen to the current monthly ZORI produces required annual income of $61,800. That screen is arithmetic, not advice or an applicant qualification rule. In the ACS renter universe, 5,971 of 11,002 renter households, or 54.3%, reported spending at least that share of income on rent. This burden statistic is an area-level survey measure and does not prove the burden, payment, or utility position of a particular unit.
Housing-stock evidence adds scale and composition to that burden reading. The matched ZCTA contains 21,118 housing units, including 9,531 single-family units and 3,070 units in large multifamily structures. ACS records 1,655 vacant units, a 7.8% vacancy rate, while renter households number 11,002 and represent 56.5% of occupied homes. Of the vacant inventory, 827 units are classified as vacant for rent. Those counts describe the survey area’s housing stock rather than current advertised availability, and neither the vacancy rate nor the for-rent count establishes the condition, price, lease terms, or readiness of any one rental home.
Resale conditions present a useful counterweight to the rent signal, but remain entirely in the for-sale universe. Redfin’s direct rolling-three-month ZIP resale observation shows a median sold price of $417,906, up 0.2% year over year. It records 129 homes sold, a median marketing time of 39 days, inventory of 168 homes, and 4.0 months of supply. Average sale-to-list was 97.6%, while 16.0% of sales closed above list price. These are resale liquidity and pricing signals, not rental transactions or rental comparables. Annualized ZIP ZORI divided by median sold price equals a 4.4% cross-source screening ratio only. The nearly flat resale-price change challenges any reading of the recent asking-rent increase and positive rent history as a synchronized signal across both markets, while it does not alter the separate income-screen arithmetic.
Several limits should stay attached to any interpretation. Zillow ZORI blends rental types, ACS summarizes a five-year survey of occupied renter homes, and HUD supplies an administrative standard; none independently identifies a property’s current market ask. City, county, and metro figures are context rather than substitutes for ZIP evidence. Concrete property-level checks are the advertised bedroom designation, rent amount, utility treatment, lease timing, concessions, unit condition, and whether comparable listings match the home’s type. For a resale-linked review, relevant checks include the active-listing status, transaction timing, list-price history, and whether the observed property resembles the ZIP-level resale sample. These steps test fit to the source rather than convert broad indicators into a property conclusion.
The central tension in this ZIP is a current asking-rent index below its named broader contexts, paired with a positive but variable historical rent record and a resale market showing little annual price movement. ACS adds evidence of meaningful renter cost burden, while its gross-rent measure cannot be merged directly with ZORI. The bedroom figures provide a disciplined local scale, yet remain modelled estimates rather than measured rents. All history is backward-looking, and no measure here is a forecast or investment recommendation. The practical analytical question is whether a specific property’s current ask, bedroom mix, utilities, and sale-market comparability actually fit these separate ZIP-level signals.
","findings":[{"body":"The current ZIP asking-rent index is lower than every named broader context, yet those places are not interchangeable evidence universes. The signal is a ZIP-level blended asking-rent index, so it supports a relative screen rather than a statement about a particular unit, bedroom count, signed lease, or tenant payment.","title":"ZIP asking rent is below broader context figures"},{"body":"The one-year rent change exceeds the three-year annualized pace but remains below the five-year pace, indicating a recent improvement within a longer positive path rather than a simple straight-line trend. Complete series coverage improves continuity, while measured monthly variability and prior drawdown limit confidence in treating one current index reading as exact or permanent.","title":"History is positive, but the current snapshot still has variation"},{"body":"ACS shows that a substantial share of surveyed renter households meets the selected rent-burden threshold, even though the arithmetic income screen based on current asking rent sits below ACS median household income. The ZCTA also has a renter-majority occupied base and measurable vacant-for-rent inventory. These are aggregate survey conditions, not evidence about affordability or availability at a specific address.","title":"Affordability and stock measures describe households, not units"},{"body":"The direct ZIP resale observation shows homes selling with several months of supply and sale-to-list performance below parity, while the median sold-price change is nearly flat. That for-sale evidence does not measure rental demand or rental transactions. It does, however, challenge an interpretation that recent rent growth alone demonstrates a synchronized strengthening across rental and resale markets.","title":"Resale evidence tempers a broad market reading"}],"risks":["The Zillow index is blended across rental types and can differ from an advertised unit because bedroom count, utilities, concessions, lease timing, and property condition are not controlled in the ZIP-level figure.","ACS gross rent, renter burden, income, vacancy, and housing-stock figures are five-year survey estimates for the matched ZCTA, not real-time observations or facts about a specific household or available dwelling.","HUD bedroom standards are administrative benchmarks rather than asking rents, so the scaled bedroom amounts are modelled estimates that require direct comparable listings before being applied to a particular property.","The Redfin observation concerns resale transactions and listing conditions only; its rent-to-price screen omits operating costs, financing, taxes, maintenance, vacancy experience, and property-specific transaction differences."],"qa":[{"a":"They measure different universes. Zillow ZORI is a typical observed asking-rent index blended across rental types, while ACS median gross rent is a five-year survey measure for occupied renter homes and includes selected utilities. Differences can therefore reflect timing, tenant occupancy, utility treatment, survey design, and the distinction between asks and reported gross rent.","q":"Why does ACS median gross rent differ from Zillow ZORI?"},{"a":"No. The studio through four-bedroom figures are modelled monthly ZIP estimates created by scaling the ZIP-level Zillow asking-rent index with the supplied local HUD bedroom ladder. HUD FMR or SAFMR is an administrative bedroom-specific standard, not asking rent. The estimates are useful for internal spacing, but they are not observed bedroom rental comps.","q":"Are the bedroom rent amounts direct market measurements?"},{"a":"It divides annualized ZIP ZORI by the ZIP median sold price from the direct rolling-three-month resale observation. It is only a cross-source screening ratio connecting an asking-rent index with a for-sale median price. It does not include property expenses, financing, taxes, maintenance, lease performance, or any property-level operating data.","q":"What does the Redfin rent-to-price screen measure?"},{"a":"Relevant checks include the current advertised rent, bedroom designation, utility inclusions, lease duration, concessions, condition, and comparable active listings or recent rental asks. For any resale comparison, verify listing status, transaction date, list-price history, and property type. These checks determine whether the property fits the separate asking-rent, ACS, HUD, and resale evidence universes.","q":"What checks are needed before using these ZIP indicators for a property?"}],"sources":[{"key":"apartment_list_time_on_market","name":"Apartment List Time on Market — listing liquidity","release":"Apartment List 2026-07","pulledAt":"2026-08-08","url":"https://www.apartmentlist.com/research/category/data-rent-estimates"},{"key":"apartment_list_vacancy","name":"Apartment List Vacancy Index — rental vacancy","release":"Apartment List 2026-07","pulledAt":"2026-08-08","url":"https://www.apartmentlist.com/research/apartment-list-vacancy-index-methodology"},{"key":"census_zcta_facts","name":"Census ACS five-year — ZCTA housing and income","release":"ACS 2024 5-year ZCTA","pulledAt":"2026-08-08","url":"https://api.census.gov/data/2024/acs/acs5.html"},{"key":"hud_zip","name":"HUD USPS crosswalk and Small Area FMRs — ZIP rent fallback","release":"ZIP-CBSA 2025Q4 + SAFMR 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