Counties / Missouri / Howell County

Howell County, MO

FIPS 29091 · population 40,383 · outside every metro area

$230k
Zillow home value · 2026-06
The numbers

What this county costs and earns

Everything here joins on the county FIPS code, so each figure comes from the agency that publishes it with no name matching in between.

Zillow home value
$230k
▲ 6.1% year over year
Zillow ZHVI · direct
ACS median gross rent
$733
occupied-unit survey; not current asking rent
Census ACS · surveyed
Gross yield
n/a
gross yield cannot be computed without measured market rent
requires both measured price and measured rent
HUD 2-bed standard
$888
the Section 8 payment standard
HUD Fair Market Rent · direct
Independent price check

Do two methods point the same way?

Zillow estimates a current home value. FHFA tracks repeat mortgage transactions. Their growth rates should be read side by side, not averaged.

Both annual signals move in the same direction
FHFA five-year cumulative+59.5%not annualized · through 2025
0%ZILLOW ZHVI2026-06+6.1%FHFA HPI2025+5.3%
Annual changes use different methods and may use different periods. The comparison checks direction and magnitude; it does not create a blended estimate. Zillow county ZHVI pulled 2026-07-26; FHFA annual county HPI pulled 2026-07-28.
Owner-reported value$173k
Surveyed gross rent$733
Rent burden 30%+44.9%
Median year built1982
Housing composition

Who occupies the stock—and what it is

ACS 2024 5-year
12.0%vacant
18,149estimated housing units
Occupied tenure29.7% renter
owner 70.3%renter 29.7%
Structure mix76.1% single-family
Single-family 76.1%20+ units 1.3%Mobile home 12.0%Other 10.6%
ACS estimates describe the standing housing stock and occupied tenure. They do not measure current listings, transaction prices or asking rents.

Survey source: Census ACS 5-year — county housing value, tenure and stock · ACS 2024 5-year · pulled 2026-07-30. These values describe different housing universes and are not combined into gross yield.

Annual average covered jobs15,326▼ 0.2% from the prior annual release
Covered establishments1,467annual average reporting locations
Average weekly wage$897▲ 4.4% from the prior annual release
Largest private supersectorEducation and health services29.3% of disclosed private covered jobs
Local labor base

Jobs, pay and private-sector concentration

2025
0%COVERED JOBS−0.2%WEEKLY WAGE+4.4%Education and health services29.3%
Annual QCEW counts cover jobs located at reporting establishments. The industry share uses disclosed private covered employment; it is not a resident-employment measure or a forecast.

Workplace source: BLS QCEW — county employment and wages · annual county employment and wages 2025 vs 2024 · pulled 2026-07-31. QCEW counts covered jobs located in the county, not employed residents or the metro score’s CES/LAUS series.

County brief

What the local evidence says

01Decision frame

Howell County presents a price-momentum-versus-income-and-cash-flow-verification tension: investors relying on appreciation should investigate, while cash-flow buyers should be cautious until rent and insurance are documented. Zillow’s June 2026 county median home value is $229,922, up 6.13% year over year. FHFA’s 2025 repeat-transaction HPI rose 5.28% annually, directionally consistent but neither a dollar value nor the same observation period or method. These readings support recent price direction, not a purchase-price conclusion.

02Housing economics

No county market asking rent is published, so gross yield cannot be computed. HUD’s $888 two-bedroom Fair Market Rent is a payment standard rather than asking rent and cannot fill that gap. The effective property-tax rate is 0.50%, and median annual property tax is $872; they give only a partial carrying-cost reference because assessed-value treatment and parcel-level taxes are not supplied. Rent comps, vacancy, insurance, debt terms, and repairs are also unpublished, preventing a net cash-flow conclusion.

03Demand & competition

June 2026 Realtor.com MLS evidence points to constrained visible supply but a negotiating check: 179 active listings were down 16.36% annually, yet median marketing time was 80 days and 20.45% of listings had price cuts. As asking-price, active-listing, and marketing measures, those data do not establish closed-sale pricing or demand. Investor purchase mortgages represented 10.64% of 282 purchases, a meaningful but non-dominant buyer cohort. Migration was a net outflow of 23 tax-return households, although incoming movers’ average income exceeded outgoing movers’ by $2,357; neither statistic identifies tenant demand.

04Risk & next checks

Risk review should start with inland flood: modeled annual climate loss equals 0.17% of building value, a county-level expectation rather than a property-specific damage estimate. In 2025, QCEW annual covered employment at county workplaces fell 0.23%; Education and health services is the largest disclosed private supersector. This is not resident employment, unemployment, or a forecast. Obtain flood-zone and elevation records, insurance quotes, rent and vacancy comps, lease terms, and recent closed sales; without them, underwriting cannot size hazard exposure, revenue, or an entry basis.

Cities & communities

Where people live within Howell County

Census-recognized incorporated places and CDPs that intersect this county. The list does not pretend to include every neighborhood or informal community.

Population scale

Largest Census places

ACS 2024 5-year
West Plains city12.4KMountain View city2.7KWillow Springs city2.3KPomona CDP178Brandsville city139South Fork CDP67
Bars use total place population, not a county-share estimate. An asterisk marks a place that crosses a county line.
Official directory

6 Census places

Population
  1. 01
    West Plains cityIncorporated place
    12,441
  2. 02
    Mountain View cityIncorporated place
    2,658
  3. 03
    Willow Springs cityIncorporated place
    2,279
  4. 04
    Pomona CDPCensus-designated place
    178
  5. 05
    Brandsville cityIncorporated place
    139
  6. 06
    South Fork CDPCensus-designated place
    67

Population is the total place-wide ACS estimate, not an allocated county share. A place crossing a county line is labelled explicitly. Source: Census ACS 5-year — cities and communities · ACS 2024 5-year · pulled 2026-07-30.

Risk, demand and competition

The three things a price does not tell you

01
Risk & carrying costFEMA NRI + Census ACS
Dominant hazardinland flooding

0.169% of building value expected lost per year

Effective property tax0.50%

$872 median annual bill

02
DemandIRS SOI household flows
Net migration-23

837 in · 860 out

Arriving vs leaving income+$2,357

$46,216 arriving · $43,859 leaving

03
CompetitionHMDA financed purchases
Purchases by investors10.6%

30 of 282 mortgages

investorother financed
Current listing pressure

What sellers and visible supply are doing

Realtor.com® Economic Research · county inventory 2026-06 · pulled 2026-07-28
Active listings179▼ 16.4% year over year
Median days on market80▲ 0.6% year over year
Listings price-reduced20.4%seller-concession signal
Median listing pricen/a▲ 8.3% year over year

Listing price is an asking price, not a closed sale. Quality-flagged county rows are withheld instead of displayed.

No rent index is published for this county.Zillow’s county rent series does not cover every county, and estimating one from a neighbouring county would be a guess wearing a number’s clothes. Everything above is measured here; no wider market is mapped for it either.
Bear case

What can break the county thesis

  1. No published county market rent, vacancy, or operating-cost evidence allows gross yield or net cash flow to be underwritten.
  2. County-level inland-flood loss modeling may differ materially from a specific parcel’s flood exposure, insurance availability, and premium.
  3. MLS marketing measures, modest net out-migration, and declining covered workplace employment could prove weaker than the price-direction evidence suggests.
Underwriting questions

Before pricing a property

Can gross yield be calculated from this record?

No. County market rent is not published, and HUD Fair Market Rent is a payment standard rather than market asking rent.

Are investor purchase mortgages the majority of recorded purchases?

No. They are a minority of recorded purchase mortgages.

Does the record quantify flood cost for a specific property?

No. It provides a county-level modeled climate-loss ratio, not a parcel-specific flood or insurance estimate.