Counties / Kentucky / Rowan County

Rowan County, KY

FIPS 21205 · population 24,578 · outside every metro area

$187k
Zillow home value · 2026-06
The numbers

What this county costs and earns

Everything here joins on the county FIPS code, so each figure comes from the agency that publishes it with no name matching in between.

Zillow home value
$187k
▼ 1.9% year over year
Zillow ZHVI · direct
Median asking rent
$1,016
n/a year over year
Zillow ZORI · direct
Gross yield
6.5%
annual rent ÷ price, before costs
derived: rent × 12 ÷ price ✓
HUD 2-bed standard
$911
market rent is 1.11x the standard
HUD Fair Market Rent · direct
Independent price check

Do two methods point the same way?

Zillow estimates a current home value. FHFA tracks repeat mortgage transactions. Their growth rates should be read side by side, not averaged.

The annual signals disagree
FHFA five-year cumulative+59.5%not annualized · through 2025
0%ZILLOW ZHVI2026-06−1.9%FHFA HPI2025+12.1%
Annual changes use different methods and may use different periods. The comparison checks direction and magnitude; it does not create a blended estimate. Zillow county ZHVI pulled 2026-07-26; FHFA annual county HPI pulled 2026-07-28.
Owner-reported value$162k
Surveyed gross rent$825
Rent burden 30%+46.6%
Median year built1992
Housing composition

Who occupies the stock—and what it is

ACS 2024 5-year
9.7%vacant
10,623estimated housing units
Occupied tenure38.5% renter
owner 61.5%renter 38.5%
Structure mix61.6% single-family
Single-family 61.6%20+ units 1.1%Mobile home 22.6%Other 14.7%
ACS estimates describe the standing housing stock and occupied tenure. They do not measure current listings, transaction prices or asking rents.

Survey source: Census ACS 5-year — county housing value, tenure and stock · ACS 2024 5-year · pulled 2026-07-30. These values describe different housing universes and are not combined into gross yield.

Annual average covered jobs10,626▲ 1.3% from the prior annual release
Covered establishments823annual average reporting locations
Average weekly wage$963▲ 2.4% from the prior annual release
Largest private supersectorEducation and health services29.1% of disclosed private covered jobs
Local labor base

Jobs, pay and private-sector concentration

2025
0%COVERED JOBS+1.3%WEEKLY WAGE+2.4%Education and health services29.1%
Annual QCEW counts cover jobs located at reporting establishments. The industry share uses disclosed private covered employment; it is not a resident-employment measure or a forecast.

Workplace source: BLS QCEW — county employment and wages · annual county employment and wages 2025 vs 2024 · pulled 2026-07-31. QCEW counts covered jobs located in the county, not employed residents or the metro score’s CES/LAUS series.

County brief

What the local evidence says

01Decision frame

Rowan County presents a valuation-versus-cash-flow diligence tension for buyers able to verify asset-level costs; buyers needing confirmed resale liquidity should be cautious. Zillow’s county median home value is $187,079, down 1.91% year over year. In contrast, FHFA’s separately labeled annual repeat-transaction HPI rose 12.10%. FHFA is an index based on repeat transactions, not a dollar home value, so its direction challenges Zillow’s reading but the methods and vintages cannot be combined into one appreciation rate.

02Housing economics

Measured median asking rent is $1,016 per month and reported gross yield is 6.52% before costs, providing a revenue starting point rather than a net-return conclusion. HUD’s two-bedroom FMR is supplied separately as a payment standard, not an asking-rent estimate, and must not replace the measured market rent. The effective property-tax rate is 0.55%; gross yield does not resolve property tax, insurance, maintenance, vacancy or financing costs. Asset-level expense review is therefore necessary before comparing rent to acquisition cost.

03Demand & competition

Realtor.com’s MLS listing market supplies a separate sale-execution check, not closed-sale demand. It shows 51 active listings, up 38.36% year over year, and 19.71% of listings with price reductions; visible supply and seller concessions warrant local closed-sale comp review. QCEW reports 10,626 annual covered jobs at county workplaces, up 1.30%, not resident employment, unemployment or a demand forecast. Education and health services is the largest disclosed private supersector, not the whole economy. Investors represented 12.58% of 159 purchase mortgages, a non-occupant-financing measure rather than all buyer competition. Net migration was 11 tax-return households, but incoming movers had $10,511 lower average AGI than outgoing movers; neither fact establishes tenant demand.

04Risk & next checks

Inland flood is the dominant hazard, and modeled expected building loss equals 0.19% of building value per year. This is a modeled county ratio rather than a property-specific loss forecast. Missing closed-sale comps, lease, vacancy and collections history, property-level flood zone and elevation, insurance quotes, condition data and financing terms prevent underwriting an executable purchase price, net operating income and hazard-adjusted return. County evidence cannot resolve an individual asset’s exposure.

Cities & communities

Where people live within Rowan County

Census-recognized incorporated places and CDPs that intersect this county. The list does not pretend to include every neighborhood or informal community.

Population scale

Largest Census places

ACS 2024 5-year
Morehead city6.9KLakeview Heights city332Farmers CDP206
Bars use total place population, not a county-share estimate. An asterisk marks a place that crosses a county line.
Official directory

3 Census places

Population
  1. 01
    Morehead cityIncorporated place
    6,870
  2. 02
    Lakeview Heights cityIncorporated place
    332
  3. 03
    Farmers CDPCensus-designated place
    206

Population is the total place-wide ACS estimate, not an allocated county share. A place crossing a county line is labelled explicitly. Source: Census ACS 5-year — cities and communities · ACS 2024 5-year · pulled 2026-07-30.

Risk, demand and competition

The three things a price does not tell you

01
Risk & carrying costFEMA NRI + Census ACS
Dominant hazardinland flooding

0.193% of building value expected lost per year

Effective property tax0.55%

$885 median annual bill

02
DemandIRS SOI household flows
Net migration+11

680 in · 669 out

Arriving vs leaving income−$10,511

$35,615 arriving · $46,126 leaving

03
CompetitionHMDA financed purchases
Purchases by investors12.6%

20 of 159 mortgages

investorother financed
Current listing pressure

What sellers and visible supply are doing

Realtor.com® Economic Research · county inventory 2026-06 · pulled 2026-07-28
Active listings51▲ 38.4% year over year
Median days on market57▲ 6.6% year over year
Listings price-reduced19.7%seller-concession signal
Median listing pricen/a▲ 7.9% year over year

Listing price is an asking price, not a closed sale. Quality-flagged county rows are withheld instead of displayed.

Bear case

What can break the county thesis

  1. Property-level flood exposure or insurance costs may overwhelm the gross-yield starting point.
  2. MLS supply and price reductions may not translate into an executable sale price or resale liquidity.
  3. County rent and migration evidence may not support a specific property’s occupancy or collection performance.
Underwriting questions

Before pricing a property

What does the rent figure measure?

It is median asking rent; HUD Fair Market Rent is a payment standard and not a substitute for market rent.

Do the price measures show the same trend?

No. Zillow shows a decline, while the separately labeled FHFA repeat-transaction index shows an increase.

What does the investor-share measure capture?

It measures non-occupant purchase mortgages, not all investors, cash buyers or bidding intensity.