Cities / Louisiana / East Baton Rouge Parish / Baton Rouge
Baton Rouge cityscape
City housing brief · Incorporated place

Baton Rouge, LA

City evidence stays city-level. County, metro and national records appear separately to explain the wider market without changing the city figures.

City gross yield7.1%ZORI × 12 ÷ ZHVI · before costs
City market snapshot

Four figures that frame the city

Typical home value
$233k
▲ 0.4% year over year
Zillow ZHVI · 2026-06
Observed market rent
$1,383
▲ 3.0% year over year
Zillow ZORI · 2026-06
Entry affordability
4.7x
home value ÷ household income
Zillow + Census ACS
Population
222,771
▼ 0.6% between ACS vintages
ACS 2024 5-year
Decision brief

What the city-level evidence says

01Decision frame

Baton Rouge’s Zillow ZHVI is $233,067, while ZORI is $1,383 a month, implying a 7.1% gross yield before vacancy, management, maintenance, insurance, taxes and financing. Home value growth was 0.4% year over year versus 3.0% rent growth, a recent spread favorable to gross income but not proof of net returns. The Zillow value equals 4.7x ACS median household income, and annual ZORI equals 33.2% of that income, indicating meaningful affordability pressure before tenant-specific income or utility obligations are known.

02Housing stock

Citywide, Baton Rouge has 106,712 housing units, with a 17.3% ACS vacancy rate; renters occupy 52.2% of occupied units. Vacancy is stock context, not evidence that a subject will lease quickly. ACS reports a $234,700 median value for surveyed owner-occupied housing and $1,067 median gross rent including selected utilities. These measures differ in concept and period from Zillow’s typical home value and observed market rent, so they cannot be averaged or treated as matching comparables.

03City depth

Direct city context shows 58.7% of renting households are cost-burdened. Single-family homes comprise 57.9% of units and large multifamily buildings 16.3%; these are stock shares, not available investment inventory. Among vacant units, 32.0% are categorized for rent, but that reason share does not establish unit condition, asking rent or absorption. Population fell 0.6% between overlapping ACS vintages, a nonannualized comparison potentially affected by boundary changes. Median household income is $49,994, while poverty is 25.7% and unemployment 9.2%. Together these describe tenant-payment and demand constraints, not causes, neighborhood conditions or a property’s achievable occupancy.

04Wider context

East Baton Rouge Parish county context shows a 66-day median market time and 20.9% of listings with price reductions, useful signals of resale negotiation but not city-only measures. The broader Baton Rouge metro recorded job change of -0.02%, while 30.3% of listings had price drops and months of supply was 3.3, suggesting soft labor momentum alongside buyer negotiating room without establishing Baton Rouge city pricing. The national Freddie Mac mortgage rate was 6.58%, a financing benchmark rather than a local borrowing quote.

05Limits & next checks

The headline yield is unlevered and excludes operating costs; aggregates cannot resolve property condition or lease quality. Verify purchase price, taxes, insurance and hazard coverage, flood exposure, utilities, repairs, management, downtime and financing. Inspect the unit, confirm legal use, compare property-level rents and sales, review leases, and stress-test net cash flow under slower leasing and higher expenses.

Housing system

Market movement and the stock underneath it

Five-year path

Price and rent, rebased to 100

ZHVI +12.6%ZORI +18.5%
11810795202120222023202420252026
Each series starts at 100 so their direction can be compared without pretending that a home value and a monthly rent share the same unit.
Housing stock

Tenure and vacancy

ACS
52.2%RENTER
Owner occupied47.8%
Renter occupied52.2%
Vacant units17.3%

Median structure year 1976

Tenure uses occupied units; vacancy uses all housing units.
Measurement matrix

Two sources, two different questions

SourceHome valueMonthly rent
Zillow market index$233.1K$1.4K
ACS occupied housing$234.7K$1.1K
Zillow measures current market indexes. ACS reports surveyed owner value and gross rent for occupied housing. The rows are context, not interchangeable estimates.
Direct city depth

Households and housing form behind the medians

Median household income$50k

Annual ACS household measure.

Rent-to-income screen33.2%

Annual ZORI divided by ACS median income.

ACS rent burden58.7%

Renters paying at least 30% of household income toward gross rent.

Average household size2.37

People per occupied housing unit.

Single-family stock57.9%

Detached and attached one-unit structures.

Large multifamily stock16.3%

Housing in structures with 20 or more units.

Vacant and for rent32.0%

Share of vacant units listed by ACS as for rent, not a market vacancy rate.

Unemployment9.2%

Share of the civilian labor force.

Poverty25.7%

ACS population for whom poverty status is determined.

These are citywide context measures. They cannot tell you the rent, vacancy, expenses or tenant demand for a particular neighborhood or property.
Closest market alternatives

Three useful contrasts, not a synthetic winner

The peer set broadens the decision without mixing geographies. Price, rent and housing characteristics remain city-level for every place.

Comparable market profile

Entry price, rent and gross yield

Baton Rouge, LALafayette, LANew Orleans, LAFayetteville, NC
Typical home valueZillow ZHVIBaton Rouge$233.1KLafayette$228.1KNew Orleans$247.6KFayetteville$227.4KObserved market rentZillow ZORI / monthBaton Rouge$1.4KLafayette$1.3KNew Orleans$1.7KFayetteville$1.4KGross yieldZORI × 12 ÷ ZHVIBaton Rouge7.1%Lafayette7.0%New Orleans8.1%Fayetteville7.4%
Bars begin at zero within each measure. Gross yield is a screening ratio before financing, taxes, insurance, vacancy, maintenance or management costs.
Same state01

Lafayette, LA

Compared with Baton Rouge, typical home value is $5k lower, monthly rent is $59 lower, and gross yield is 0.2 percentage points lower.

Rent burden 30%+
50.6%
Renter share
46.9%
One-unit stock
65.8%
20+ unit stock
9.3%
Same state02

New Orleans, LA

Compared with Baton Rouge, typical home value is $15k higher, monthly rent is $282 higher, and gross yield is 0.9 percentage points higher.

Rent burden 30%+
59.8%
Renter share
48.8%
One-unit stock
55.9%
20+ unit stock
11.8%
Closest data profile03

Fayetteville, NC

Compared with Baton Rouge, typical home value is $6k lower, monthly rent is $19 higher, and gross yield is 0.3 percentage points higher.

Rent burden 30%+
52.5%
Renter share
52.6%
One-unit stock
64.2%
20+ unit stock
6.6%

These are analytical alternatives, not recommendations. The structural measures come from Census ACS; price and rent use the Zillow releases shown on each card and in the source ledger below.

Wider market context

What surrounds the city without being mistaken for it

The layers below answer different questions. County records describe listing, migration, financing and hazard conditions around the city; metro records describe jobs, supply and permits; the mortgage rate is national.

Same measure, wider boundary

City marker against intersecting counties

CityCounty range
Typical home value$236.3K$236.3K$233.1KObserved market rent$1.4K$1.4K$1.4K
Both levels use Zillow indexes, but the county records cover land and housing outside the city. The comparison supplies context; it does not replace the city value.
COUNTY LAYER

The intersecting county

This boundary extends beyond the city and is shown only as context.

2026-06
Active listings
1,781
Listing DOM
66 days
FHFA one-year
▲ 2.9%
Net migration
-1,592
Investor share
11.8%
Effective property tax
0.67%
Top hazard
inland flooding
Expected loss ratio
0.16%
METRO LAYER

Baton Rouge, LA

Open metro analysis →
Job growth▼ 0.0%12m to 2026-06
Permitted units3,5202026 YTD through M06
Permits / 1,0004.0broader metro population
Months of supply3.32026-05-01
Median DOM51 daysRedfin metro tracker
Price drops30.3%Redfin metro tracker
Wider-context figures are not inputs to the city gross yield and are never used to fill a missing city price, rent or ACS measure.
What can break the thesis

Three checks before using the city averages

  1. 01

    High city rent burden, poverty and unemployment may constrain tenant payment capacity.

  2. 02

    City vacancy and for-rent vacancy context may indicate leasing competition but cannot identify subject-property absorption.

  3. 03

    Gross yield excludes operating costs and financing; insurance, hazard exposure and repairs could materially alter cash flow.

Questions answered

Quick reading guide

Is the Zillow gross yield a net return?

No. It is annualized ZORI divided by ZHVI before vacancy and every operating or financing cost.

Can ACS median gross rent be compared directly with Zillow ZORI?

No. ACS covers surveyed occupied housing and includes selected utilities, while Zillow ZORI is an observed market-rent measure from a different period and concept.

Do the parish, metro and national figures measure Baton Rouge city performance?

No. They provide wider geographic or financing context and cannot be assigned to the city or a subject property.

Sources and geography

What belongs to this city page

Census recognizes this as Baton Rouge city. The place intersects East Baton Rouge Parish.