Counties / New Mexico / Doña Ana County

Doña Ana County, NM

FIPS 35013 · population 224,266 · part of Las Cruces, NM

$289k
Zillow home value · 2026-06
The numbers

What this county costs and earns

Everything here joins on the county FIPS code, so each figure comes from the agency that publishes it with no name matching in between.

Zillow home value
$289k
▼ 0.3% year over year
Zillow ZHVI · direct
Median asking rent
$1,449
▲ 1.9% year over year
Zillow ZORI · direct
Gross yield
6.0%
annual rent ÷ price, before costs
derived: rent × 12 ÷ price ✓
HUD 2-bed standard
$1,042
market rent is 1.39x the standard
HUD Fair Market Rent · direct
Independent price check

Do two methods point the same way?

Zillow estimates a current home value. FHFA tracks repeat mortgage transactions. Their growth rates should be read side by side, not averaged.

The annual signals disagree
FHFA five-year cumulative+51.3%not annualized · through 2025
0%ZILLOW ZHVI2026-06−0.3%FHFA HPI2025+1.9%
Annual changes use different methods and may use different periods. The comparison checks direction and magnitude; it does not create a blended estimate. Zillow county ZHVI pulled 2026-07-26; FHFA annual county HPI pulled 2026-07-28.
Owner-reported value$221k
Surveyed gross rent$934
Rent burden 30%+54.4%
Median year built1991
Housing composition

Who occupies the stock—and what it is

ACS 2024 5-year
8.2%vacant
92,436estimated housing units
Occupied tenure34.5% renter
owner 65.5%renter 34.5%
Structure mix63.1% single-family
Single-family 63.1%20+ units 3.9%Mobile home 19.0%Other 14.0%
ACS estimates describe the standing housing stock and occupied tenure. They do not measure current listings, transaction prices or asking rents.

Survey source: Census ACS 5-year — county housing value, tenure and stock · ACS 2024 5-year · pulled 2026-07-30. These values describe different housing universes and are not combined into gross yield.

Annual average covered jobs81,786▲ 3.0% from the prior annual release
Covered establishments5,952annual average reporting locations
Average weekly wage$1,005▲ 4.6% from the prior annual release
Largest private supersectorEducation and health services30.2% of disclosed private covered jobs
Local labor base

Jobs, pay and private-sector concentration

2025
0%COVERED JOBS+3.0%WEEKLY WAGE+4.6%Education and health services30.2%
Annual QCEW counts cover jobs located at reporting establishments. The industry share uses disclosed private covered employment; it is not a resident-employment measure or a forecast.

Workplace source: BLS QCEW — county employment and wages · annual county employment and wages 2025 vs 2024 · pulled 2026-07-31. QCEW counts covered jobs located in the county, not employed residents or the metro score’s CES/LAUS series.

County brief

What the local evidence says

01Decision frame

Doña Ana presents a yield-versus-liquidity tension: investors able to verify unit-level rents and flood costs should investigate, while buyers relying on quick resale or listing-market tightness should be cautious. Zillow’s 2026-06 county home-value measure fell 0.25%, whereas FHFA’s separate 2025 annual repeat-transaction HPI rose 1.86%. These are different vintages and methods: FHFA is an index, not a dollar home value, and does not overturn the more current Zillow direction.

02Housing economics

Median asking market rent is $1,449 per month and reported gross yield is 6.01%, before taxes, insurance, repairs, vacancy, financing, or flood mitigation. This supports initial income screening but not a net-return conclusion. The effective property-tax rate is 0.67%; carrying-cost review should test assessed values and exemptions. HUD FMR of $1,042 is a payment standard, not an estimate of asking rent, so it cannot replace measured market rent or be used to recalculate yield.

03Demand & competition

Demand evidence is mixed rather than proof of buyer depth. Realtor.com MLS inventory grew 24.3% year over year, median marketing time reached 75 days, and 12.56% of listings had reductions; these are visible supply, marketing time, and seller concessions, not closed-sale prices or demand by themselves. QCEW reports growth in annual covered workplace jobs and identifies Education and health services as the largest disclosed private supersector, not the entire economy. Tax-return migration data show incoming movers’ average income was $1,827 above outgoing movers’, but do not establish household demand for any submarket. Investors represented 4.7% of 2,572 purchase mortgages, indicating some buyer competition but not its pricing influence.

04Risk & next checks

Risk limits dominate the next screen. Inland flood is the dominant hazard, and modeled annual climate loss equals 0.15% of building value; this is a county-level model, not a parcel-specific insurance cost or loss estimate. Missing published evidence includes property-type and neighborhood rents, insurance and flood-zone quotes, vacancy and collections, operating expenses, debt terms, condition, assessed value, and closed sales. Those gaps prevent net-yield, affordability, resale-liquidity, and parcel-risk conclusions. Verify lease comps, tax bills, flood maps and coverage, and MLS pending and closed-sale history before underwriting.

Cities & communities

Where people live within Doña Ana County

Census-recognized incorporated places and CDPs that intersect this county. The list does not pretend to include every neighborhood or informal community.

Population scale

Largest Census places

ACS 2024 5-year
Las Cruces city114.2KChaparral CDP*18.2KSunland Park city17.5KAnthony city8.8KSanta Teresa CDP6KVado CDP2.9KUniversity Park CDP2.8KSan Ysidro CDP2.1K
Bars use total place population, not a county-share estimate. An asterisk marks a place that crosses a county line.
Official directory

30 Census places

Population
  1. 01
    Las Cruces cityIncorporated place
    114,197
  2. 02
    Chaparral CDPCensus-designated place · spans 2 counties
    18,186
  3. 03
    Sunland Park cityIncorporated place
    17,463
  4. 04
    Anthony cityIncorporated place
    8,767
  5. 05
    Santa Teresa CDPCensus-designated place
    6,041
  6. 06
    Vado CDPCensus-designated place
    2,895
  7. 07
    University Park CDPCensus-designated place
    2,782
  8. 08
    San Ysidro CDPCensus-designated place
    2,118
  9. 09
    Picacho Hills CDPCensus-designated place
    2,002
  10. 10
    Radium Springs CDPCensus-designated place
    1,908
  11. 11
    Mesilla townIncorporated place
    1,717
  12. 12
    White Sands CDPCensus-designated place
    1,609
Show 18 more places
  1. 13
    Hatch villageIncorporated place
    1,588
  2. 14
    Berino CDPCensus-designated place
    1,454
  3. 15
    Butterfield Park CDPCensus-designated place
    1,119
  4. 16
    La Union CDPCensus-designated place
    1,071
  5. 17
    Salem CDPCensus-designated place
    916
  6. 18
    Doña Ana CDPCensus-designated place
    868
  7. 19
    San Miguel CDPCensus-designated place
    772
  8. 20
    San Pablo CDPCensus-designated place
    696
  9. 21
    Mesquite CDPCensus-designated place
    675
  10. 22
    Fairacres CDPCensus-designated place
    616
  11. 23
    Chamberino CDPCensus-designated place
    580
  12. 24
    Placitas CDP (Doña Ana County)Census place
    516
  13. 25
    La Mesa CDPCensus-designated place
    473
  14. 26
    Tortugas CDPCensus-designated place
    381
  15. 27
    Rincon CDPCensus-designated place
    271
  16. 28
    Organ CDPCensus-designated place
    152
  17. 29
    Garfield CDPCensus-designated place
    85
  18. 30
    Rodey CDPCensus-designated place
    0

Population is the total place-wide ACS estimate, not an allocated county share. A place crossing a county line is labelled explicitly. Source: Census ACS 5-year — cities and communities · ACS 2024 5-year · pulled 2026-07-30.

Risk, demand and competition

The three things a price does not tell you

01
Risk & carrying costFEMA NRI + Census ACS
Dominant hazardinland flooding

0.154% of building value expected lost per year

Effective property tax0.67%

$1,480 median annual bill

02
DemandIRS SOI household flows
Net migration+107

5,072 in · 4,965 out

Arriving vs leaving income+$1,827

$53,745 arriving · $51,918 leaving

03
CompetitionHMDA financed purchases
Purchases by investors4.7%

121 of 2,572 mortgages

investorother financed
Current listing pressure

What sellers and visible supply are doing

Realtor.com® Economic Research · county inventory 2026-06 · pulled 2026-07-28
Active listings998▲ 24.3% year over year
Median days on market75▲ 10.7% year over year
Listings price-reduced12.6%seller-concession signal
Median listing pricen/a▲ 1.5% year over year

Listing price is an asking price, not a closed sale. Quality-flagged county rows are withheld instead of displayed.

Bear case

What can break the county thesis

  1. Unit-level rents, vacancy, expenses, and financing could reduce the stated gross-yield case.
  2. Flood-zone status, insurance availability, or mitigation needs could make county-level hazard metrics understate property risk.
  3. MLS conditions may differ by neighborhood and property type, while listings are not closed sales.
Underwriting questions

Before pricing a property

What is the published market-rent and gross-yield evidence?

Median asking market rent is $1,449 per month and reported gross yield is 6.01% before costs.

How do the Zillow and FHFA price signals differ?

Zillow’s 2026-06 county home-value measure was down 0.25% year over year, while FHFA’s 2025 repeat-transaction HPI was up 1.86% year over year.

Can HUD FMR be used as the county’s market asking rent?

No. The $1,042 HUD FMR is a payment standard; the published median asking market rent is $1,449 per month.