Counties / North Carolina / Watauga County

Watauga County, NC

FIPS 37189 · population 55,123 · part of Boone, NC

$517k
Zillow home value · 2026-06
The numbers

What this county costs and earns

Everything here joins on the county FIPS code, so each figure comes from the agency that publishes it with no name matching in between.

Zillow home value
$517k
▲ 0.1% year over year
Zillow ZHVI · direct
Median asking rent
$2,175
n/a year over year
Zillow ZORI · direct
Gross yield
5.1%
annual rent ÷ price, before costs
derived: rent × 12 ÷ price ✓
HUD 2-bed standard
$1,177
market rent is 1.85x the standard
HUD Fair Market Rent · direct
Independent price check

Do two methods point the same way?

Zillow estimates a current home value. FHFA tracks repeat mortgage transactions. Their growth rates should be read side by side, not averaged.

Both annual signals move in the same direction
FHFA five-year cumulative+80.0%not annualized · through 2025
0%ZILLOW ZHVI2026-06+0.1%FHFA HPI2025+3.0%
Annual changes use different methods and may use different periods. The comparison checks direction and magnitude; it does not create a blended estimate. Zillow county ZHVI pulled 2026-07-26; FHFA annual county HPI pulled 2026-07-28.
Owner-reported value$359k
Surveyed gross rent$1,127
Rent burden 30%+65.9%
Median year built1988
Housing composition

Who occupies the stock—and what it is

ACS 2024 5-year
36.4%vacant
33,355estimated housing units
Occupied tenure37.9% renter
owner 62.1%renter 37.9%
Structure mix65.8% single-family
Single-family 65.8%20+ units 6.0%Mobile home 7.8%Other 20.4%
ACS estimates describe the standing housing stock and occupied tenure. They do not measure current listings, transaction prices or asking rents.

Survey source: Census ACS 5-year — county housing value, tenure and stock · ACS 2024 5-year · pulled 2026-07-30. These values describe different housing universes and are not combined into gross yield.

Annual average covered jobs24,591▼ 2.1% from the prior annual release
Covered establishments2,016annual average reporting locations
Average weekly wage$985▲ 6.6% from the prior annual release
Largest private supersectorLeisure and hospitality26.0% of disclosed private covered jobs
Local labor base

Jobs, pay and private-sector concentration

2025
0%COVERED JOBS−2.1%WEEKLY WAGE+6.6%Leisure and hospitality26.0%
Annual QCEW counts cover jobs located at reporting establishments. The industry share uses disclosed private covered employment; it is not a resident-employment measure or a forecast.

Workplace source: BLS QCEW — county employment and wages · annual county employment and wages 2025 vs 2024 · pulled 2026-07-31. QCEW counts covered jobs located in the county, not employed residents or the metro score’s CES/LAUS series.

County brief

What the local evidence says

01Decision frame

Watauga County presents an income-versus-exit tension: the reported 5.05% gross yield sits on a $516,980 Zillow median home value, while visible resale conditions warrant a slower-sale assumption. Investors relying on current rent economics should investigate property-level leasing, flood exposure and expenses; those relying on quick resale or job stability should be cautious. Zillow’s published median asking rent is $2,175 per month, and the gross yield is annual market rent before costs rather than a cash-flow measure.

02Housing economics

HUD’s two-bedroom FMR is $1,177 per month, a payment standard rather than an estimate of asking rent; it cannot replace Zillow market rent in a yield calculation. The effective property-tax rate is 0.39%, with reported median annual property tax of $1,386; this is one deduction from gross income, while insurance, maintenance, financing and assessed-value detail are not published. FHFA’s annual repeat-transaction HPI rose 3.01%; it also points to positive price direction, but is not a dollar home value and cannot be averaged with Zillow’s differently dated, differently measured series.

03Demand & competition

Realtor.com’s MLS listing-market evidence shows 511 active listings, up 13.43%, a median 55 days on market, and 18.18% of listings reduced. This is visible asking supply, marketing time and seller-concession evidence—not closed-sale prices or proof of buyer demand alone. QCEW reports 24,591 annual covered jobs at county workplaces, down 2.05%; leisure and hospitality is the largest disclosed private supersector. This is not resident employment or unemployment, but the job decline adds a demand-screening issue.

04Risk & next checks

Tax-return migration shows a net loss of 233 moving households, although inbound movers’ average AGI exceeded outbound movers’ by $18,515; higher mover income does not establish renter or buyer volume. Investor purchase mortgages represented 19.38% of 552 total purchases, a meaningful competing-buyer presence but not evidence of investor strategies or housing-stock ownership. Inland flood is the dominant hazard, and modeled annual building-value loss is 0.13%, not a property-specific loss or insurance quote. Missing sale comps, vacancy, lease terms, operating costs, insurance quotes, financing terms and parcel flood data prevent a net-income, resale-liquidity or property-level hazard conclusion.

Cities & communities

Where people live within Watauga County

Census-recognized incorporated places and CDPs that intersect this county. The list does not pretend to include every neighborhood or informal community.

Population scale

Largest Census places

ACS 2024 5-year
Boone town20KCove Creek CDP1.6KFoscoe CDP1.2KBlowing Rock town*992Beech Mountain town*987Seven Devils town*425Valle Crucis CDP242
Bars use total place population, not a county-share estimate. An asterisk marks a place that crosses a county line.
Official directory

7 Census places

Population
  1. 01
    Boone townIncorporated place
    20,032
  2. 02
    Cove Creek CDPCensus-designated place
    1,629
  3. 03
    Foscoe CDPCensus-designated place
    1,226
  4. 04
    Blowing Rock townIncorporated place · spans 2 counties
    992
  5. 05
    Beech Mountain townIncorporated place · spans 2 counties
    987
  6. 06
    Seven Devils townIncorporated place · spans 2 counties
    425
  7. 07
    Valle Crucis CDPCensus-designated place
    242

Population is the total place-wide ACS estimate, not an allocated county share. A place crossing a county line is labelled explicitly. Source: Census ACS 5-year — cities and communities · ACS 2024 5-year · pulled 2026-07-30.

Risk, demand and competition

The three things a price does not tell you

01
Risk & carrying costFEMA NRI + Census ACS
Dominant hazardinland flooding

0.132% of building value expected lost per year

Effective property tax0.39%

$1,386 median annual bill

02
DemandIRS SOI household flows
Net migration-233

1,678 in · 1,911 out

Arriving vs leaving income+$18,515

$75,813 arriving · $57,298 leaving

03
CompetitionHMDA financed purchases
Purchases by investors19.4%

107 of 552 mortgages

investorother financed
Current listing pressure

What sellers and visible supply are doing

Realtor.com® Economic Research · county inventory 2026-06 · pulled 2026-07-28
Active listings511▲ 13.4% year over year
Median days on market55▲ 3.8% year over year
Listings price-reduced18.2%seller-concession signal
Median listing pricen/a▼ 0.7% year over year

Listing price is an asking price, not a closed sale. Quality-flagged county rows are withheld instead of displayed.

Bear case

What can break the county thesis

  1. County median asking rent and gross yield may not match a specific asset’s realized rent, vacancy, concessions or operating costs.
  2. County-level modeled flood loss may misstate a parcel’s flood exposure, insurance burden and mitigation needs.
  3. MLS listing conditions and covered-workplace employment may not predict future tenant demand or buyer absorption.
Underwriting questions

Before pricing a property

Is the reported rent HUD FMR?

No. The record identifies it as median asking market rent; HUD FMR is a separate payment standard.

Which private supersector has the most disclosed covered jobs?

Leisure and hospitality.

What hazard is designated as dominant?

Inland flood.