Kinston, NC cityscape
RENTAL MARKET INTELLIGENCE

Kinston, NC

Kinston, NC’s metropolitan or micropolitan statistical area has a population of 54,919, but the relevant decision frame is data completeness rather than a league-table position.

Median price$158k
Median rent$1,095
Gross yield8.3%
Job growth▲ 0.3%
Micro Area · CBSA 2882040 public sourcesChecked nightly
Verified marketProfile

Not ranked: unavailable score components: 12-month rent growth. Measured components cover 75% of the index weight.

Direct rental answer

How much is rent in Kinston, NC?

Zillow's metro-wide Observed Rent Index is $1,095 per month for 2026-06-30. The current release does not support a 12-month change.

Zillow ZORI$1,0952026-06-30

All homes and bedroom counts

Census ACS gross rent$861ACS 2024 5-year

Occupied rental units paying rent

HUD 2BR FMR$925FY2026 FMR

Two-bedroom standard

These figures are not averaged together. Zillow and Realtor describe asking-rent markets, ACS measures rent paid by surveyed households, and HUD publishes administrative bedroom standards.

Exact county schedules

HUD rent benchmarks inside Kinston

Every row keeps its own county FIPS schedule. No county is selected as a metro proxy and no synthetic metro FMR is calculated.

FY2026 FMR · FY2026 · monthly gross-rent standards
CountyStudio1 BR2 BR3 BR4 BR
Lenoir County, NCFIPS 37107$727$732$925$1,241$1,441
The read

Why this market scores where it does

Kinston, NC’s metropolitan or micropolitan statistical area has a population of 54,919, but the relevant decision frame is data completeness rather than a league-table position. Direct readings cover value, asking rent, income, labor, permitted construction, resale conditions, migration, mortgage occupancy, and hazard screening. Zillow does not publish enough history to calculate a trailing-12-month rent change: the 12-month rent change is unavailable. Accordingly, this report assigns no score or rank, despite the breadth of the remaining evidence. The useful question is not whether the area clears a composite threshold; it is which point-in-time measurements agree, which conflict, and which records need inspection before a rental or purchase decision.

On 2026-06-30, Zillow’s home-value index for Kinston was $157,769, with a supplied year-over-year change of 0.0724, while its asking-rent index was $1,095. The packet pairs those two Zillow levels with a gross yield of 0.0833. That is a gross screening relationship between an asking-rent measure and a home-value index, not evidence of net income, lease execution, or a rent trend. There is no trailing-12-month Zillow rent change available to show whether the current asking-rent level has been rising, falling, or stable. The contrast between the reported home-value change and absent rent history therefore limits any attempt to infer a current value-to-rent trajectory. Zillow is informative here on current levels and the supplied home-value change, but not on the missing rent-growth dimension.

Census ACS reports median household income of $45,143, alongside supplied rent-to-income of 0.291 and price-to-income of 3.49. HUD’s FY2026 two-bedroom Fair Market Rent is $925. Zillow’s $1,095 asking-rent index is $170 higher than that HUD benchmark, a clearly calculated difference; the supplied Zillow-to-HUD ratio is 1.183. The comparison is an affordability boundary, not proof of a household’s actual burden: Census income is a household statistic, HUD Fair Market Rent is a program benchmark for a specified bedroom count, and Zillow is an asking-rent index. It does, however, identify a specific measurement gap to test against unit mix, lease terms, and the incomes of prospective occupants rather than treating any one of the measures as interchangeable.

Supply and market-friction readings are mixed. BLS LAUS shows metro employment up 0.0032 over the 12 months through 2026-05. Census Building Permits reports 142 total permits through M06 of 2026, or 2.59 per 1,000 residents, and no permits in the packet’s supplied five-plus category. Permits are authorizations, not completed or occupied homes, so they cannot alone establish rental availability. In Redfin’s 2026-05-01 resale-market reading, months of supply were 4.1 versus 2.6 in the prior reading, an increase of 1.5 months, and median days on market were 79 versus 50, an increase of 29 days. Yet Redfin’s sale-to-list ratio was 0.9855, while listings with price drops were 0.1869, below the prior 0.4078. The lower price-drop share sits beside greater supply and longer marketing time; neither series resolves the other. BLS measures labor change, Census Building Permits measures authorization activity, and Redfin measures resale listings, so no causal link or common timing should be assumed.

IRS county-to-county tax-return migration, aggregated to the market, records 1,441 moves in and 1,194 moves out, for supplied net migration of 247. The same IRS evidence lists inbound AGI of $43,728 and outbound AGI of $47,590, with a supplied AGI gap of -$3,862. This pairs net inbound movement with lower inbound than outbound AGI in the reported aggregate, but it does not identify lease demand, the tenure of movers, or the timing of their housing choices. Separately, HMDA’s 2024 purchase-mortgage occupancy evidence records 523 purchases, 29 investor purchases, and an investor share of 0.0554. HMDA consequently adds a bounded view of mortgage-recorded investor participation; it is not a census of cash purchases or all rental ownership. IRS and HMDA illuminate different demand-side channels and should not be merged into a single measure of renter demand.

FEMA’s National Risk Index identifies hurricane as the top hazard and wind as the hazard type for this market. FEMA reports an NRI risk score of 84.6 and a climate loss ratio of 0.001979. Those are area-level risk-screen signals, not findings about a particular building, insurance policy, prior loss, or future event. The packet contains no insurance premium, property-tax, maintenance, repair, or realized-loss cost amount. Its available level evidence is instead Zillow’s $157,769 home-value index and $1,095 asking-rent index, plus HUD’s $925 two-bedroom Fair Market Rent; none is an operating-cost estimate. That gap is material to interpretation of Zillow’s 0.0833 gross yield: FEMA supplies risk context, while the supplied rent and value figures do not establish the expenses that would determine a net result.

A practical file for Kinston should preserve the source boundaries. Compare current available rental advertisements and executed-lease terms with the Zillow asking-rent index, because the unavailable 12-month Zillow rent change prevents a trend test. Reconcile the HUD two-bedroom Fair Market Rent with the bedroom mix and income documentation relevant to the decision, rather than mapping the Census ACS median directly onto an individual household. For market availability, distinguish permitted units from completions and available units in Census Building Permits data, and distinguish those from Redfin resale supply, marketing time, sale-to-list, and price-drop measures. Examine the IRS migration and AGI readings separately from HMDA’s mortgage-recorded investor share. Obtain location-specific hazard, insurance, tax, and condition records before applying FEMA’s area-level hurricane and wind screen to any address. This sequence does not create a forecast or a rank; it organizes the unresolved factual tests left by the current packet.

Frequently Asked Investor Questions

Why is Kinston unranked?
It is unranked for a defined data reason, not because the available indicators are absent. Zillow supplies current asking-rent and home-value indexes, but the packet marks the trailing-12-month Zillow rent change unavailable. Without that history, the report does not calculate a rent-change score and does not assign Kinston a rank. Other sources remain usable as separate point-in-time evidence.
What is the principal rent affordability tension in the available data?
Zillow’s asking-rent index is $1,095, whereas HUD’s FY2026 two-bedroom Fair Market Rent is $925, a $170 calculated difference. Census ACS gives median household income of $45,143 and the supplied rent-to-income value is 0.291. These figures use different populations and definitions, so they indicate a comparison to verify, not a confirmed burden for any household or unit.
What do the supply-related sources show, and what do they not show?
BLS LAUS reports employment change of 0.0032 over the 12 months through 2026-05. Census Building Permits reports 142 permits through M06 of 2026 and 2.59 per 1,000 residents. Redfin reports 4.1 months of supply and 79 median days on market, compared with prior readings of 2.6 and 50. Permits, labor data, and resale listings measure separate mechanisms and periods.
How should migration, investor participation, and hazard evidence be used?
IRS records 1,441 moves in, 1,194 moves out, and net migration of 247, while inbound AGI is $43,728 versus outbound AGI of $47,590. HMDA records 523 purchases and 29 investor purchases in 2024. FEMA identifies hurricane and wind, with score 84.6 and climate loss ratio 0.001979. These data require separate checks of tenancy, ownership, address exposure, and operating costs; they do not establish a property outcome.

Investor Quick Takeaways

Gross Yield: 8.3%

Computed from the current Zillow rent and home-value medians.

Rent Momentum: n/a

Zillow ZORI rent growth trend over trailing 12 months.

Investor Activity: 5.5%

Originated investment purchase share (CFPB HMDA).

Climate Exposure: FEMA NRI

Annualized loss ratio evaluated for flood & hurricane risk.

Run Cash-Flow Test for Kinston
Market pulse

The current market in eight signals

Fast-moving Redfin conditions sit beside the slower fundamentals so a buyer can separate today's negotiating climate from the long-run investment case.

Months of supply4.1 mo.▲ from 2.6 mo. a year ago
Median days on market79 days▲ from 50 days a year ago
Listings with price drops18.7%▼ from 40.8% a year ago
Sale-to-list ratio98.6%2026-05-01
Home value growth▲ 7.2%Zillow ZHVI · trailing 12 months
Rent growthn/aZillow ZORI · trailing 12 months
Gross rental yield8.3%Rent × 12 ÷ price
Payroll job growth▲ 0.3%LAUS · 12m to 2026-05
Release-to-release evidence

What actually changed

This comparison exists because at least one underlying source period advanced. Rebuilding the same data never creates a new observation.

No published score movementn/an/a
n/a

The published component scores did not move in this release.

Weights were unchanged at metro-2026-07-v2-omb2023, so the movement comes from refreshed evidence and percentile ranks.

The named source periods advanced, but the measured values on this page held steady.

Independent rent evidence

One market, several legitimate rent benchmarks

These releases observe different homes and different moments. RentMarker keeps them separate: ZORI remains the scoring baseline, while the other sources test how sensitive the market story is to bedroom mix and measurement method.

Monthly benchmark4 of 4 reported values
Zero-based scale
Monthly rental benchmarksIndependent monthly rent measures shown on a zero-based scale. Missing source values are labelled unavailable and are not inferred.$0$313$625$938$1,250Zillow ZORI2026-06-30$1,095HUD 1BR FMRFY2026 FMR$732HUD 2BR FMRFY2026 FMR$925Census ACS gross rentACS 2024 5-year$861Monthly rental benchmarksIndependent monthly rent measures shown on a zero-based scale. Missing source values are labelled unavailable and are not inferred.$0$625$1,250Zillow ZORI2026-06-30$1,095HUD 1BR FMRFY2026 FMR$732HUD 2BR FMRFY2026 FMR$925ACS gross rentACS 2024 5-year$861
The chart compares published levels without averaging them. A longer bar does not mean a source is more accurate; it means that source measures a higher rent under its own definition.
Typical observed market rentZillow ZORI
$1,095Primary RentMarker baseline
2026-06-30

All homes and bedroom counts

A smoothed metro rent index for observed rentals; it is the primary rent used by RentMarker scores and career ratios.

View source release ↗
Fair Market RentHUD 1BR FMR
$732−$363 vs ZORI
FY2026 FMR

One-bedroom standard

An administrative gross-rent benchmark used by HUD programs; it is neither a listing median nor a prediction of one lease.

View source release ↗
Fair Market RentHUD 2BR FMR
$925−$170 vs ZORI
FY2026 FMR

Two-bedroom standard

An administrative gross-rent benchmark used by HUD programs; it is neither a listing median nor a prediction of one lease.

View source release ↗
Median gross rentCensus ACS gross rent
$861−$234 vs ZORI
ACS 2024 5-year

Occupied rental units paying rent

A five-year survey estimate of contract rent plus applicable tenant-paid utilities; it is not a current asking-rent index.

View source release ↗
Take the next step

Keep Kinston as context, then replace market-wide evidence with the candidate property's facts.

Supply pipeline

What is being built, and for whom

Permits are the 12-to-24 month early warning. The total matters less than the mix: apartments compete with a rental the day they open.

National supply context

Compare this authorization pipeline with asking-rent growth, jobs and for-sale liquidity across the evidence-complete metro set.

Building permits by structure type
units per year · latest year annualised
Download CSV ↓
1482024127202514220265+ unit buildingssingle family
142 units authorised in 2026, 0% of them in 5+ unit buildings. This is a single-family building cycle, so the competition is other houses, not new apartments. ✓ recomputed from series
Source: Census Building Permits Survey
Who is arriving, and who is buying

Demand, and the competition for it

Tax filings say how many households moved and what they earn; mortgage disclosures say how many local purchases went to someone who will not live there. Moves between counties inside this metro are netted out of both flow figures.

Net Household Move
+247
1,441 in vs 1,194 out (IRS SOI)
▲ 17.1% of arriving households
Mover Income Gap
−$3,862
Arriving $43,728 vs leaving $47,590
Average AGI per tax return (IRS SOI)
Investor Purchase Share
5.5%
29 of 523 originated purchase loans
CFPB HMDA 2024
Dominant Hazard
hurricane
0.198% building value annual loss ratio
FEMA NRI · risk type: wind
Compare yield and FEMA exposure →
Households arrive mainly from: Wayne County · Pitt County · Greene County · Duplin County · Wake County
1,441 in − 1,194 out = 247 net
Direct market links

Where tax-return households moved from and to

These are the largest flows where both counties map to a RentMarker market area. They are a documented subset of the all-US IRS totals above.

Explore every route
Leading inbound markets
  1. Goldsboro, NC206 arriving
  2. Greenville, NC194 arriving
  3. Raleigh, NC104 arriving
Leading outbound markets
  1. Greenville, NC188 leaving
  2. Goldsboro, NC141 leaving
  3. Raleigh, NC71 leaving
The other side

What would make this a bad buy

Generated from the same figures with the instruction to argue against the score, and published unedited. A page that only agrees with itself is an advertisement.

Three ways the case breaks

  1. The 0.0833 gross-yield figure could overstate the usefulness of the Zillow rent-and-value pairing for a particular decision. It relies on an asking-rent index and a home-value index, while the packet provides no operating-cost amounts and no trailing-12-month rent change. Actual leases, expenses, vacancies, and transaction prices could produce a materially different picture without contradicting the supplied data.
  2. Redfin’s 4.1 months of supply and 79 days on market could be read as looser resale conditions, but that interpretation may not transfer to rentals. Census Building Permits counts authorizations rather than completion or occupancy, and BLS’s 0.0032 labor change follows a separate timing basis. The lower 0.1869 price-drop measure versus the prior 0.4078 is a countervailing reading.
  3. The IRS net migration of 247 should not be equated with a durable renter influx, and HMDA’s 0.0554 investor share should not be viewed as all investment activity. IRS traces tax-return migration and reports an AGI gap of -$3,862; HMDA covers purchase-mortgage occupancy evidence. Cash activity, household tenure, and lease timing are outside those bounded records.
Provenance

Where every figure came from

“Checked nightly” means every source is re-pulled and re-verified each night. It does not mean every source moves nightly — the release column tells you how fresh each number can possibly be.

Dataset SourceMethodRelease PeriodPulled Date
Census ACS 5-year — household income and gross rentdirectACS 2024 5-year2026-08-05
Census ACS 5-year — historical household incomedirectACS 2019 and 2024 5-year2026-08-05
Census ACS 5-year — populationdirectACS 2024 5-year2026-07-26
Apartment List Rent Estimates — recent-lease rent indexdirectApartment List 2026-072026-08-08
Apartment List Time on Market — listing liquiditydirectApartment List 2026-072026-08-08
Apartment List Vacancy Index — rental vacancydirectApartment List 2026-072026-08-08
BEA County Personal Income — income and populationdirect2024 County Personal Income (released 2026-02-05); history 1969-20242026-08-03
BEA Regional Price Parities — metropolitan price levelsdirect2024 Regional Price Parities (released 2026-02-19); history 2008-20242026-08-03
BLS CES — payroll employmentdirectCES SM current2026-07-26
BLS LAUS — resident employmentdirectLAUS current2026-07-26
BLS OEWS — occupation employment and wagesdirectMay 2025 OEWS estimates (released 2026-05-15)2026-08-03
BLS QCEW — county employment and wagesdirectannual county employment and wages 2021-2025; latest 2025 vs 20242026-08-02
OMB/BLS delineation — metro geographydirectOMB July 2023 delineation2026-07-30
Census Building Permits Survey — permitted unitsdirectBPS through 20262026-07-26
Census ACS 5-year — city population, households and housingdirectACS 2024 5-year2026-07-29
Census ACS 5-year — county housing value, tenure and stockdirectACS 2024 5-year2026-07-30
Census ACS 5-year — cities and communitiesdirectACS 2024 5-year2026-07-30
Census ACS five-year — ZCTA housing and incomedirectACS 2024 5-year ZCTA2026-08-08
FEMA National Risk Index — hazard loss ratiosmodelledNRI counties (FEMA ArcGIS)2026-07-26
FHFA House Price Index — annual county appreciationdirectannual county HPI history 1975-2025; latest 20252026-08-02
HMDA / CFPB — purchases by occupancy typedirectHMDA 2024 purchase originations2026-07-26
HUD CHAS — renter burden by HAMFI income banddirectHUD CHAS 2018-2022 ACS 5-year (released 2025-12-23)2026-08-03
HUD Fair Market Rents — Section 8 standarddirectFY2026 FMR2026-07-26
HUD USPS crosswalk and Small Area FMRs — ZIP rent fallbackdirectZIP-CBSA 2025Q4 + SAFMR FY20262026-07-26
HUD-USPS ZIP-to-county residential-address crosswalkdirectHUD-USPS 2026Q12026-08-09
IRS SOI — county migration and mover incomedirectSOI migration 2022-20232026-07-26
Freddie Mac PMMS — mortgage ratesdirectweek of 2026-07-302026-08-06
Census ACS 5-year — effective property taxdirectACS 2024 5-year2026-08-06
Realtor.com Economic Research — county listing inventorydirectcounty inventory 2026-062026-07-28
Realtor.com Rental Report — top-50 asking rentsdirecttop-50 rental asking rents 2026-052026-08-05
Redfin Data Center — inventory, days on market, and price cutsdirectmetro tracker through 2026-05-012026-07-26
Redfin Data Center — ZIP resale activity and supplydirectZIP rolling 3 months through 2026-06-30; updated 2026-07-032026-08-12
USDA ERS — Rural-Urban Continuum CodesdirectUSDA ERS 2023 Rural-Urban Continuum Codes2026-08-02
Zillow ZHVI and ZORI — county values and rentsdirectcounty ZHVI/ZORI 2026-062026-07-26
Zillow ZHVI — metro home valuesdirectMetro_zhvi_uc_sfrcondo_tier_0.33_0.67_sm_sa_month.csv2026-07-26
Zillow ZHVI — city home valuesdirectzillow_zhvi_city.csv2026-07-29
Zillow ZORI — metro market rentsdirectMetro_zori_uc_sfrcondomfr_sm_sa_month.csv2026-07-26
Zillow ZORI — city market rentsdirectzillow_zori_city.csv2026-07-29
Zillow ZORI - metro market rents, not seasonally adjusteddirectMetro_zori_uc_sfrcondomfr_sm_month.csv2026-08-15
Zillow ZORI — ZIP market rentsdirectZORI ZIP 2026-062026-08-08