Counties / North Carolina / Madison County

Madison County, NC

FIPS 37115 · population 21,867 · part of Asheville, NC

$394k
Zillow home value · 2026-06
Direct county rent answer

What does rent cost in Madison County, NC?

Zillow does not publish a county rent index here. The direct county answer is therefore the Census ACS median gross rent of $780 per month in ACS 2024 5-year. It describes occupied renter homes and is not current asking rent.

County Zillow ZORIn/aNot published for this county
County ACS gross rent$780ACS 2024 5-year · occupied-renter survey
HUD two-bedroom FMR$1,835FY2026 · administrative standard
HUD Fair Market Rent by bedroom count in Madison County
BedroomsHUD monthly FMRGeographyMeasurement boundary
Studio$1,436Madison County, NCHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
1 bedroom$1,674Madison County, NCHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
2 bedrooms$1,835Madison County, NCHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
3 bedrooms$2,231Madison County, NCHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
4 bedrooms$3,078Madison County, NCHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.

Zillow asking rent, ACS gross rent and HUD FMR describe different housing universes. They remain separate and no metro, city or neighboring-county value replaces missing county evidence.ACS pulled 2026-07-30 · HUD pulled 2026-07-26

The numbers

What this county costs and earns

Everything here joins on the county FIPS code, so each figure comes from the agency that publishes it with no name matching in between.

Zillow home value
$394k
▲ 0.6% year over year
Zillow ZHVI · direct
ACS median gross rent
$780
occupied-unit survey; not current asking rent
Census ACS · surveyed
Gross yield
n/a
gross yield cannot be computed without measured market rent
requires both measured price and measured rent
HUD 2-bed standard
$1,835
the Section 8 payment standard
HUD Fair Market Rent · direct
Independent price check

Do two methods point the same way?

Zillow estimates a current home value. FHFA tracks repeat mortgage transactions. Their growth rates should be read side by side, not averaged.

The annual signals disagree
FHFA five-year cumulative+47.2%not annualized · through 2025
0%ZILLOW ZHVI2026-06+0.6%FHFA HPI2025−5.1%
Annual changes use different methods and may use different periods. The comparison checks direction and magnitude; it does not create a blended estimate. Zillow county ZHVI pulled 2026-07-26; FHFA annual county HPI pulled 2026-08-02.
Owner-reported value$285k
Surveyed gross rent$780
Rent burden 30%+40.9%
Median year built1987
Housing composition

Who occupies the stock—and what it is

ACS 2024 5-year
26.5%vacant
11,356estimated housing units
Occupied tenure22.6% renter
owner 77.5%renter 22.6%
Structure mix72.0% single-family
Single-family 72.0%20+ units 0.7%Mobile home 21.4%Other 5.9%
ACS estimates describe the standing housing stock and occupied tenure. They do not measure current listings, transaction prices or asking rents.

Survey source: Census ACS 5-year — county housing value, tenure and stock · ACS 2024 5-year · pulled 2026-07-30. These values describe different housing universes and are not combined into gross yield.

Annual average covered jobs4,352▲ 1.0% from the prior annual release
Covered establishments605annual average reporting locations
Average weekly wage$944▲ 3.2% from the prior annual release
Largest private supersectorEducation and health services27.6% of disclosed private covered jobs
Local labor base

Jobs, pay and private-sector concentration

2025
0%COVERED JOBS+1.0%WEEKLY WAGE+3.2%Education and health services27.6%
Annual QCEW counts cover jobs located at reporting establishments. The industry share uses disclosed private covered employment; it is not a resident-employment measure or a forecast.

Workplace source: BLS QCEW — county employment and wages · annual county employment and wages 2021-2025; latest 2025 vs 2024 · pulled 2026-08-02. QCEW counts covered jobs located in the county, not employed residents or the metro score’s CES/LAUS series.

Resident income

How local income has compounded

BEA per-capita personal income divides all personal income by the county population. It is broader than wages, but it is not household income or a measure of what renters can afford.

Per-capita personal income19692024
Per-capita personal income history for Madison CountyA line chart of annual BEA per-capita personal income from 1969 through 2024.$0k$30k$60k196919972024$2k$51k
Nominal annual dollars; not adjusted for inflation. A rising line can reflect wage, business-income, transfer-income and investment-income changes together.
Renter affordability

Who carries the heaviest rent burden

HUD CHAS separates renter households by income relative to local HAMFI. Moderate burden means housing costs above 30% through 50% of income; severe burden means more than 50%.

Share of renter households in each income band2018-2022
Renter cost burden by HAMFI income band in Madison CountyFive horizontal bars show moderate and severe housing cost burden shares among renter households in each HUD income band.0%25%50%75%100%At or below 30% HAMFI72564.8% burdened30–50% HAMFI34038.2% burdened50–80% HAMFI31512.7% burdened80–100% HAMFI2559.8% burdenedAbove 100% HAMFI3204.7% burdened
Moderate: >30% to 50%Severe: >50%
Each percentage uses HUD’s published subtotal for that income band. For disclosure, HUD keeps 0 as 0, publishes 1–7 households as 4 and rounds 8 or more to the nearest 5. Independently rounded categories can differ from their displayed sum and are not forced into a percentage.
County brief

What the local evidence says

01Decision frame

Madison County’s underwriting tension is a modest Zillow value gain against a declining FHFA repeat-transaction index, with no published market rent to test income coverage. Income-focused buyers and anyone relying on appreciation should be cautious; the record supports further property-level rent, expense and flood diligence rather than a county-wide return conclusion. The two price measures point in different directions, but neither establishes a sale price or a forecast.

02Housing economics

In Zillow’s 2026-06 county series, median home value was $393,514, up 0.59% year over year. FHFA’s 2025 annual repeat-transaction HPI instead fell 5.13% year over year, although its supplied five-year cumulative change was 47.21%. These are distinct sources, vintages and methods, not a combined appreciation rate. HUD’s two-bedroom FMR of $1,835 per month is a payment standard, not market asking rent; because market rent is not published, gross yield cannot be computed. The effective property-tax rate is 0.48%, a carrying-cost input alongside property-specific assessments.

03Demand & competition

Tax-return migration shows net inflow of 146 households, and moving-in households’ average AGI exceeded moving-out households’ by $8,314. This is mover evidence, not proof of durable tenant demand. Investor mortgages accounted for 11 of 203 purchases, a 5.42% share, so the observed non-owner buyer presence was limited in this measure. QCEW reports 4,352 annual covered jobs at county workplaces; education and health services is the largest disclosed private supersector, at 27.61% of private covered jobs. These are not resident employment or unemployment measures.

04Risk & next checks

Inland flood is the dominant hazard, and modeled annual climate loss equals 0.16% of building value; it is a modeled ratio, not a quoted insurance or repair cost. The record publishes no Realtor.com MLS listing price, active listings, days on market, price-reduced share or pending ratio, so visible supply, marketing time, seller concessions and listing-market competition cannot be assessed. Missing market rent, vacancy, operating expenses, insurance, property condition and closed-sale evidence prevents a property-level cash-flow, affordability or resale underwriting conclusion.

Cities & communities

Where people live within Madison County

Census-recognized incorporated places and CDPs that intersect this county. The list does not pretend to include every neighborhood or informal community.

Population scale

Largest Census places

ACS 2024 5-year
Mars Hill town3KMarshall town961Hot Springs town567
Bars use total place population, not a county-share estimate. An asterisk marks a place that crosses a county line.
Official directory

3 Census places

Population
  1. 01
    Mars Hill townIncorporated place
    3,025
  2. 02
    Marshall townIncorporated place
    961
  3. 03
    Hot Springs townIncorporated place
    567

Population is the total place-wide ACS estimate, not an allocated county share. A place crossing a county line is labelled explicitly. Source: Census ACS 5-year — cities and communities · ACS 2024 5-year · pulled 2026-07-30.

Risk, demand and competition

The three things a price does not tell you

01
Risk & carrying costFEMA NRI + Census ACS
Dominant hazardinland flooding

0.160% of building value expected lost per year

Effective property tax0.48%

$1,362 median annual bill

02
DemandIRS SOI household flows
Net migration+146

725 in · 579 out

Arriving vs leaving income+$8,314

$68,666 arriving · $60,352 leaving

03
CompetitionHMDA financed purchases
Purchases by investors5.4%

11 of 203 mortgages

investorother financed
No rent index is published for this county.Zillow’s county rent series does not cover every county, and estimating one from a neighbouring county would be a guess wearing a number’s clothes. Everything above is measured here; for a rent figure, the Asheville, NC page covers the wider market.
Same metro

The other counties in Asheville, NC

A metro is an average of these. Which side of a county line a property sits on can change the tax bill, the hazard profile and the tenant pool.

CountyPopulationPriceRentYieldHazard
Madison County21,867$394kn/an/ainland flooding
Buncombe County274,360$458k$1,6784.4%inland flooding
Henderson County118,484$433k$1,8845.2%inland flooding
Bear case

What can break the county thesis

  1. Unpublished market rent and operating costs could materially change the price-to-income case.
  2. Property-specific flood exposure and insurance costs may diverge from the county modeled loss ratio.
  3. Tax-return migration and investor-mortgage data may not represent the tenant pool or cash-buyer activity.
Underwriting questions

Before pricing a property

What prevents calculation of gross yield?

Market asking rent is not published, and HUD Fair Market Rent is a payment standard rather than a market-rent substitute.

Do the provided price measures agree?

No. Zillow reports a modest county home-value gain, while FHFA reports an annual decline in its repeat-transaction index for its separate observation period.

What does the QCEW employment measure represent?

It is annual covered employment at workplaces located in the county, not resident employment or an unemployment measure.