RentMarker research

Are rents falling? Where Zillow and Apartment List agree—and disagree

Do two separate rental indices show the same direction in the directly matched metro set?

Published 2026-10-03 · Source observation periods are listed separately below. This edition is not a claim about the latest available release.

Starting study set
33
Included locations
33
Excluded by this rule
0
Median chart measure
1.8%

Zillow direction within the directly matched two-source set

First eight rows in the printed selection order—not a ranking of investment quality.

Each bar is one location; negative values extend left of zero.
Included-set median: 1.8%. The full cohort contains 33 rows; periods and additional measures are in the table and downloads.

How the included set divides

Mixed signs17 / 33
Both falling5 / 33
Neither falling11 / 33
Group counts sum to 33 included locations. Counts are unweighted, not population shares or probabilities.

Direct Comparison Across 33 Metros Reveals Widespread Directional Divergence

Evaluating whether residential rents are actively falling requires comparing independent measurement series rather than relying on a single aggregator. Across the complete direct-evidence universe of 33 matched metropolitan areas, Zillow Observed Rent Index (ZORI) figures from the June 30, 2026 period were placed alongside Apartment List Rent Estimates from the July 2026 period. The directional inquiry asks whether both independent series indicate strict year-over-year contraction, whether they produce mixed signs, or whether neither index is falling.

The cohort distribution shows that outright consensus on rent declines is relatively rare. Out of 33 evaluated markets, exactly 5 metros show negative year-over-year adjustments in both series simultaneously. The largest cohort, comprising 17 metros, exhibits mixed signs where one index reports a strictly negative change while the other is nonnegative. The remaining 11 metros fall into the neither falling group, wherein neither series is negative. Across the full 33-metro dataset, the median Zillow year-over-year change stood at 1.79%, while the median Apartment List twelve-month recent-lease growth across the matched parent sample was -0.658376%.

These metrics reflect stored source-vintage research pulled in late July and early August 2026, rather than real-time or latest October numbers. Because Zillow ZORI is a typical asking-rent index, while Apartment List is a separate published rent estimate and index, the two measures reflect different underlying rental universes and source periods. As a result, directional alignment indicates shared directional movement rather than an identical percentage decline or synchronized rent levels.

The Both Falling Cohort: Documented Contraction Across Sun Belt and Mountain Hubs

In the five metropolitan areas where both published series registered negative year-over-year movement, contraction was observed across both separate indices. San Antonio, Texas registered the deepest dual decline in the dataset. In San Antonio, Zillow asking rent dropped 1.98% year-over-year to $1416.0 per month for the June 30, 2026 observation, while Apartment List recorded a 5.284889% drop to $1147.0 per month for July 2026, down from $1211.0 per month in the year-earlier observation. Concurrently, San Antonio logged an Apartment List vacancy rate of 8.908226% and 37.3 days on market, alongside 4.38 authorized housing units per 1,000 residents across 11652.0 total permitted units through June 2026.

Austin, Texas exhibited a similar dual contraction. In Austin, Zillow year-over-year asking rent fell 1.87% to $1653.0 per month, while Apartment List rent dropped 3.717472% to $1295.0 per month from $1345.0 per month. The Austin rental market carried a 9.530079% vacancy rate and a rental time on market of 39.0 days, alongside 21012.0 total permitted units authorized through June 2026, representing 8.66 authorized housing units per 1,000 residents. On the for-sale side, Redfin tracked 5.2 months of supply and a 35.78% price-drop share as of May 1, 2026.

Three other major hubs completed this group. Denver, Colorado recorded a 1.46% drop in Zillow asking rent to $1930.0 per month and a 4.018637% decline in Apartment List rent to $1648.0 per month, alongside an Apartment List vacancy rate of 8.288545%. Tampa, Florida posted a 0.88% Zillow rent drop to $2020.0 per month and a 3.149606% Apartment List decline to $1476.0 per month, with a vacancy rate of 8.57069% and 6.39 authorized housing units per 1,000 residents across 21132.0 total permitted units. Phoenix, Arizona saw Zillow asking rent decline 0.1% to $1733.0 per month, while Apartment List rent decreased 3.086863% to $1350.0 per month, paired with an 8.119908% vacancy rate and 34118.0 total authorized housing units through June 2026.

The Mixed Signs Plurality: When Asking Lists Diverge From Recent Lease Tiers

The largest segment of the study, capturing 17 of the 33 metros, displayed mixed signs where one index was strictly negative and the other was nonnegative. In these markets, published Zillow asking rents did not move in the same direction as Apartment List rent estimates. This demonstrates that headline statements about rent trends can differ depending on which published rental series is evaluated.

Houston, Texas provides an explicit illustration of this divide. For the June 30, 2026 period, Zillow asking rent in Houston showed a positive year-over-year change of 0.01%, reaching an asking rent of $1648.0 per month. In contrast, Apartment List reported a negative year-over-year change of 2.271062% for July 2026, with rent moving to $1334.0 per month from $1365.0 per month in the year-earlier observation. Houston experienced an Apartment List vacancy rate of 8.389231% and a rental time on market of 31.0 days, while authorizing 58624.0 total permitted residential units through the second quarter of 2026, or 7.88 authorized housing units per 1,000 residents.

Las Vegas, Nevada similarly populated the mixed signs cohort. In Las Vegas, Zillow asking rents registered a year-over-year increase of 0.22% to reach $1748.0 per month. Simultaneously, Apartment List documented an annual decline of 3.387534%, with rent falling to $1426.0 per month from $1476.0 per month. Rental vacancy in Las Vegas stood at 7.455917% with 29.7 days on market, while Census Building Permits Survey figures recorded 9074.0 total permitted units, or 3.9 authorized housing units per 1,000 residents. In both metros, Zillow asking rents showed slight positive changes, whereas Apartment List recorded year-over-year rent decreases.

The Neither Falling Cohort: Non-Negative Trends Across Both Published Indices

In 11 metropolitan areas, neither index reported rent contraction, meaning both year-over-year measures were non-negative. These markets showed asking rents and published Apartment List rent estimates remaining flat or moving higher across the two different reporting periods.

San Jose, California recorded the highest Zillow asking-rent growth among the displayed rows. Zillow asking rent in San Jose rose 6.27% year-over-year to $3729.0 per month for June 30, 2026. Apartment List tracked an annual increase of 7.657365% to $3318.0 per month for July 2026, up from $3082.0 per month in the year-earlier observation. The rental vacancy rate in San Jose stood at 3.880486%, with rental time on market of 22.0 days. Building permit activity stood at 3.79 authorized housing units per 1,000 residents across 7458.0 total permitted units, while Redfin recorded 2.0 months of supply and a median sale time of 16.0 days on market as of May 1, 2026.

Virginia Beach, Virginia also recorded parallel rent growth. Zillow rent climbed 5.47% year-over-year to $1878.0 per month, while Apartment List reported a 5.806053% gain to $1713.0 per month from $1619.0 per month. The Apartment List vacancy rate sat at 4.135664% with a rental marketing window of 17.7 days. St. Louis, Missouri similarly showed dual expansion, with Zillow rent gaining 4.16% to $1459.0 per month and Apartment List rent rising 1.771337% to $1264.0 per month, alongside a 6.297838% vacancy rate and 2.5 authorized housing units per 1,000 residents across 7016.0 permitted units. Riverside, California also posted dual gains, with Zillow rising 2.32% to $2539.0 per month and Apartment List up 0.805585% to $1877.0 per month, despite carrying 4.0 months of for-sale supply.

Source Compositional Discrepancies and Counter-Signals

Interpreting rental metrics across disparate providers requires understanding what each dataset measures. Zillow ZORI is a typical asking-rent index, not an arithmetic average, median, bedroom quote, or executed lease agreement.

Apartment List Rent Estimates, by contrast, provide a separate published rent index and twelve-month recent-lease growth estimate, while its vacancy and time on market measures describe a stabilized multifamily-oriented published sample. It does not measure executed rents for all rentals or track an individual unit. Because Zillow and Apartment List observe different rental universes on separate release schedules, directional agreement reflects directional consistency rather than synchronized leases or equal rent levels.

Counter-signals must also be weighed carefully. High permit numbers authorize future construction but do not indicate completed homes, certificate-of-occupancy timing, or tenure allocation. For instance, while Austin recorded 8.66 authorized housing units per 1,000 residents and Denver recorded 5.67 authorized housing units per 1,000 residents through June 2026, these figures do not establish when new inventory will be absorbed. Furthermore, for-sale market leverage measured by Redfin—such as Denver recording a 41.78% price-drop share or Tampa recording 3.6 months of supply—reflects purchasing conditions rather than direct tenant turnover or rental vacancy.

Practical Workflow for Evaluating Conflicting Metro Rental Data

When market analysts or operators encounter conflicting rental data, specific operational steps should replace reliance on aggregated headline figures. The primary analytical task is disaggregating the asset class under consideration from the broader metropolitan reporting boundary.

First, evaluate how each published source aligns with the separate rental universes under consideration. For example, in markets like Houston or Las Vegas where Apartment List showed drops of 2.271062% and 3.387534% while Zillow asking rent rose 0.01% and 0.22%, comparing both indices illustrates how separate rental series can diverge rather than confirming a uniform rent trend across the metro.

Second, cross-reference local permit intensity against current vacancy to gauge incoming supply. In Austin and San Antonio, where vacancy rates reached 9.530079% and 8.908226% alongside authorized housing unit volumes of 21012.0 and 11652.0 units, rent softening is observed across both indices. Third, verify property-level and neighborhood conditions directly through localized diligence. Because neither Zillow asking rents nor Apartment List published estimates substitute for asset-specific lease terms or operating expenses, local underwriting remains necessary.

Decision table

First 24 of 33 included rows. Download the complete cohort, including source-period columns.

Do two separate rental indices show the same direction in the directly matched metro set?
LocationGroupZillow changeApartment List changeZillow asking rentApartment List rentZillow monthApartment List month
San Antonio, TXBoth falling-2.0%-5.3%$1,416$1,1472026-06-302026-07
Austin, TXBoth falling-1.9%-3.7%$1,653$1,2952026-06-302026-07
Denver, COBoth falling-1.5%-4.0%$1,930$1,6482026-06-302026-07
Tampa, FLBoth falling-0.9%-3.1%$2,020$1,4762026-06-302026-07
Phoenix, AZBoth falling-0.1%-3.1%$1,733$1,3502026-06-302026-07
Houston, TXMixed signs0.0%-2.3%$1,648$1,3342026-06-302026-07
Las Vegas, NVMixed signs0.2%-3.4%$1,748$1,4262026-06-302026-07
Raleigh, NCMixed signs0.3%-1.8%$1,689$1,3972026-06-302026-07
Nashville, TNMixed signs0.4%-2.3%$1,810$1,3732026-06-302026-07
Portland, ORMixed signs0.4%-1.7%$1,805$1,6572026-06-302026-07
Charlotte, NCMixed signs0.4%-3.0%$1,750$1,3112026-06-302026-07
Salt Lake City, UTMixed signs0.5%-2.2%$1,638$1,4462026-06-302026-07
Orlando, FLMixed signs0.6%-2.1%$1,972$1,5192026-06-302026-07
Tucson, AZMixed signs0.8%-1.6%$1,483$1,1422026-06-302026-07
Jacksonville, FLMixed signs1.1%-0.7%$1,708$1,3582026-06-302026-07
Columbus, OHMixed signs1.6%-0.7%$1,528$1,3302026-06-302026-07
San Diego, CAMixed signs1.8%-0.5%$2,991$2,2782026-06-302026-07
Atlanta, GAMixed signs1.8%-0.6%$1,854$1,4532026-06-302026-07
Sacramento, CAMixed signs2.0%-0.6%$2,308$1,7622026-06-302026-07
Louisville, KYMixed signs2.3%-0.7%$1,385$1,2192026-06-302026-07
Riverside, CANeither falling2.3%0.8%$2,539$1,8772026-06-302026-07
Baltimore, MDNeither falling2.4%0.8%$1,936$1,7932026-06-302026-07
Indianapolis, INMixed signs2.4%-0.3%$1,558$1,2772026-06-302026-07
Cincinnati, OHMixed signs2.9%-0.1%$1,583$1,2132026-06-302026-07

How this cohort was selected

Use every metro in the complete direct-evidence purchase/rental study. Classify strict negative Zillow and Apartment List year-over-year changes as both falling, a negative change in only one as mixed signs, and neither negative as neither falling. Keep the two published months separate. Order both-falling rows first, then the Zillow change and metro name.

All summary medians are unweighted across the included rows. The starting set is the linked broader study, not all US locations. Missing direct evidence is excluded rather than borrowed from another geography. Selection does not prove cause or predict a future outcome.

Parent study, definitions and wider context →

Questions this research can answer

Why do Zillow and Apartment List show mixed signs in 17 of the 33 metros?

The indices observe different rental universes and cover separate observation windows. Mixed signs means one source's year-over-year change is strictly negative while the other is nonnegative, which includes zero change. Zillow ZORI is a typical asking-rent index as of June 30, 2026, while Apartment List publishes a separate rent estimate and recent-lease growth index dated July 2026 alongside a stabilized multifamily-oriented vacancy sample. Because the two sources track different rental universes and release periods, their measured year-over-year directions can diverge without indicating synchronized change across all rental types.

What shared characteristics appear in the five metros where both rental series are falling?

All five metros—San Antonio, Austin, Denver, Tampa, and Phoenix—feature elevated Apartment List rental vacancy rates, ranging from 8.119908% in Phoenix to 9.530079% in Austin, which sit above the cohort median of 7.228197%. They also recorded substantial construction activity, with authorized housing units per 1,000 residents ranging from 4.38 in San Antonio to 8.66 in Austin through June 2026.

Can for-sale inventory metrics from Redfin be used to confirm rental market weakness?

No. For-sale metrics like months of supply, sale days on market, and listing price drops describe homebuyer dynamics, not renter occupancy or executed lease terms. While Tampa and San Antonio showed elevated buyer leverage on Redfin alongside falling rents, Denver saw rents fall in both indices even though it logged only one buyer leverage signal, with 2.9 months of for-sale supply and a median sale time of 21.0 days.

Sources and observation windows

The table retains each metric's own observation period. Retrieval dates below are not the dates every underlying measurement occurred.

Turn the pattern into a useful next question

Open an included location for its local context, use the related tool to test assumptions, then underwrite the actual property. A source index is not a property rent comp.