Counties / Kentucky / Ballard County

Ballard County, KY

FIPS 21007 · population 7,654 · part of Paducah, KY

$135k
Zillow home value · 2026-06
Direct county rent answer

What does rent cost in Ballard County, KY?

Zillow does not publish a county rent index here. The direct county answer is therefore the Census ACS median gross rent of $817 per month in ACS 2024 5-year. It describes occupied renter homes and is not current asking rent.

County Zillow ZORIn/aNot published for this county
County ACS gross rent$817ACS 2024 5-year · occupied-renter survey
HUD two-bedroom FMR$1,072FY2026 · administrative standard
HUD Fair Market Rent by bedroom count in Ballard County
BedroomsHUD monthly FMRGeographyMeasurement boundary
Studio$800Ballard County, KYHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
1 bedroom$817Ballard County, KYHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
2 bedrooms$1,072Ballard County, KYHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
3 bedrooms$1,285Ballard County, KYHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
4 bedrooms$1,640Ballard County, KYHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.

Zillow asking rent, ACS gross rent and HUD FMR describe different housing universes. They remain separate and no metro, city or neighboring-county value replaces missing county evidence.ACS pulled 2026-07-30 · HUD pulled 2026-07-26

The numbers

What this county costs and earns

Everything here joins on the county FIPS code, so each figure comes from the agency that publishes it with no name matching in between.

Zillow home value
$135k
▼ 11.4% year over year
Zillow ZHVI · direct
ACS median gross rent
$817
occupied-unit survey; not current asking rent
Census ACS · surveyed
Gross yield
n/a
gross yield cannot be computed without measured market rent
requires both measured price and measured rent
HUD 2-bed standard
$1,072
the Section 8 payment standard
HUD Fair Market Rent · direct
Independent price check

Do two methods point the same way?

Zillow estimates a current home value. FHFA tracks repeat mortgage transactions. Their growth rates should be read side by side, not averaged.

The annual signals disagree
FHFA five-year cumulative+46.8%not annualized · through 2025
0%ZILLOW ZHVI2026-06−11.4%FHFA HPI2025+15.3%
Annual changes use different methods and may use different periods. The comparison checks direction and magnitude; it does not create a blended estimate. Zillow county ZHVI pulled 2026-07-26; FHFA annual county HPI pulled 2026-08-02.
Owner-reported value$146k
Surveyed gross rent$817
Rent burden 30%+34.8%
Median year built1982
Housing composition

Who occupies the stock—and what it is

ACS 2024 5-year
13.3%vacant
3,702estimated housing units
Occupied tenure24.0% renter
owner 76.0%renter 24.0%
Structure mix74.7% single-family
Single-family 74.7%20+ units 0.1%Mobile home 15.8%Other 9.4%
ACS estimates describe the standing housing stock and occupied tenure. They do not measure current listings, transaction prices or asking rents.

Survey source: Census ACS 5-year — county housing value, tenure and stock · ACS 2024 5-year · pulled 2026-07-30. These values describe different housing universes and are not combined into gross yield.

Annual average covered jobs1,923▼ 3.9% from the prior annual release
Covered establishments216annual average reporting locations
Average weekly wage$1,237▲ 0.6% from the prior annual release
Largest private supersectorManufacturing33.1% of disclosed private covered jobs
Local labor base

Jobs, pay and private-sector concentration

2025
0%COVERED JOBS−3.9%WEEKLY WAGE+0.6%Manufacturing33.1%
Annual QCEW counts cover jobs located at reporting establishments. The industry share uses disclosed private covered employment; it is not a resident-employment measure or a forecast.

Workplace source: BLS QCEW — county employment and wages · annual county employment and wages 2021-2025; latest 2025 vs 2024 · pulled 2026-08-02. QCEW counts covered jobs located in the county, not employed residents or the metro score’s CES/LAUS series.

Resident income

How local income has compounded

BEA per-capita personal income divides all personal income by the county population. It is broader than wages, but it is not household income or a measure of what renters can afford.

Per-capita personal income19692024
Per-capita personal income history for Ballard CountyA line chart of annual BEA per-capita personal income from 1969 through 2024.$0k$30k$60k196919972024$3k$57k
Nominal annual dollars; not adjusted for inflation. A rising line can reflect wage, business-income, transfer-income and investment-income changes together.
Renter affordability

Who carries the heaviest rent burden

HUD CHAS separates renter households by income relative to local HAMFI. Moderate burden means housing costs above 30% through 50% of income; severe burden means more than 50%.

Share of renter households in each income band2018-2022
Renter cost burden by HAMFI income band in Ballard CountyFive horizontal bars show moderate and severe housing cost burden shares among renter households in each HUD income band.0%25%50%75%100%At or below 30% HAMFI12075.0% burdened30–50% HAMFI11077.3% burdened50–80% HAMFI1452.8% burdened80–100% HAMFI3511.4% burdenedAbove 100% HAMFI1750.0% burdened
Moderate: >30% to 50%Severe: >50%
Each percentage uses HUD’s published subtotal for that income band. For disclosure, HUD keeps 0 as 0, publishes 1–7 households as 4 and rounds 8 or more to the nearest 5. Independently rounded categories can differ from their displayed sum and are not forced into a percentage.
County brief

What the local evidence says

01Decision frame

Ballard County presents a valuation-conflict case for buyers able to validate asset-level rent and condition, while those relying on recent appreciation should be cautious. Zillow’s June 2026 county median home value is $135,448, down 11.39% year over year. FHFA’s 2025 repeat-transaction HPI rose 15.35% annually. These measures differ in vintage and method: the HPI tracks repeat transactions rather than pricing a home, so neither series resolves current entry value.

02Housing economics

Housing economics cannot yet be underwritten from the provided county data: no median asking market rent is published, so gross yield cannot be computed. HUD’s $1,072 two-bedroom FMR is a payment standard, not asking rent or a substitute for it. Carrying-cost review has a 0.73% effective property-tax rate and $1,065 median annual tax, but parcel-level tax, insurance, maintenance and financing data are absent; the tax figures cannot establish all-in expense burden.

03Demand & competition

Realtor.com’s June 2026 MLS evidence has median listing prices 38.21% higher year over year, active listings 52.63% higher, and median marketing time at 69 days. Asking prices, visible supply and marketing time are not closed-sale prices or proof of buyer demand. Tax-return migration was net positive by 64 households, but arriving movers averaged $425 less AGI than leavers. Investors accounted for 12 of 80 purchase mortgages, or 15%. Annual QCEW workplace employment declined 3.85%; Manufacturing is the largest disclosed private supersector, not the whole county economy.

04Risk & next checks

Earthquake is the dominant hazard, and modeled annual building-value loss is 0.28%; that estimate should guide hazard-specific insurance, deductible and structural review rather than predict a parcel’s loss. The record lacks market-rent comps and lease terms, so yield cannot be assessed; it also lacks closed-sale comparables, property-level taxes, insurance, condition and seismic coverage, preventing a defensible acquisition-cost and resale analysis. Next checks are subject-property rent, sales and inspection evidence.

Cities & communities

Where people live within Ballard County

Census-recognized incorporated places and CDPs that intersect this county. The list does not pretend to include every neighborhood or informal community.

Population scale

Largest Census places

ACS 2024 5-year
Wickliffe city797La Center city694Kevil city*624Barlow city564Bandana CDP311Blandville city107Lovelaceville CDP28
Bars use total place population, not a county-share estimate. An asterisk marks a place that crosses a county line.
Official directory

7 Census places

Population
  1. 01
    Wickliffe cityIncorporated place
    797
  2. 02
    La Center cityIncorporated place
    694
  3. 03
    Kevil cityIncorporated place · spans 2 counties
    624
  4. 04
    Barlow cityIncorporated place
    564
  5. 05
    Bandana CDPCensus-designated place
    311
  6. 06
    Blandville cityIncorporated place
    107
  7. 07
    Lovelaceville CDPCensus-designated place
    28

Population is the total place-wide ACS estimate, not an allocated county share. A place crossing a county line is labelled explicitly. Source: Census ACS 5-year — cities and communities · ACS 2024 5-year · pulled 2026-07-30.

Risk, demand and competition

The three things a price does not tell you

01
Risk & carrying costFEMA NRI + Census ACS
Dominant hazardearthquake

0.280% of building value expected lost per year

Effective property tax0.73%

$1,065 median annual bill

02
DemandIRS SOI household flows
Net migration+64

237 in · 173 out

Arriving vs leaving income−$425

$40,650 arriving · $41,075 leaving

03
CompetitionHMDA financed purchases
Purchases by investors15.0%

12 of 80 mortgages

investorother financed
Current listing pressure

What sellers and visible supply are doing

Realtor.com® Economic Research · county inventory 2026-06 · pulled 2026-07-28
Active listings15▲ 52.6% year over year
Median days on market69▲ 31.1% year over year
Listings price-reduced4.9%seller-concession signal
Median listing pricen/a▲ 38.2% year over year

Listing price is an asking price, not a closed sale. Quality-flagged county rows are withheld instead of displayed.

No rent index is published for this county.Zillow’s county rent series does not cover every county, and estimating one from a neighbouring county would be a guess wearing a number’s clothes. Everything above is measured here; for a rent figure, the Paducah, KY page covers the wider market.
Same metro

The other counties in Paducah, KY

A metro is an average of these. Which side of a county line a property sits on can change the tax bill, the hazard profile and the tenant pool.

CountyPopulationPriceRentYieldHazard
Ballard County7,654$135kn/an/aearthquake
McCracken County67,564$193k$1,2858.0%earthquake
Massac County13,865$113kn/an/aearthquake
Livingston County8,903$148kn/an/ainland flooding
Carlisle County4,762$139kn/an/aearthquake
Bear case

What can break the county thesis

  1. Zillow and FHFA disagreement may reflect methodology and vintage rather than a dependable price signal.
  2. Unpublished market rent and missing operating costs can overturn property economics.
  3. Earthquake exposure and unknown subject insurance or condition can change carrying costs and loss risk.
Underwriting questions

Before pricing a property

What does the record show for market rent and gross yield?

County median asking market rent is not published, so gross yield cannot be computed. HUD’s two-bedroom FMR is a payment standard, not market rent.

How much investor participation is reported?

Investors accounted for 12 of 80 purchase mortgages, a 15% share.

What is the dominant reported hazard?

Earthquake is the dominant hazard, with modeled annual building-value loss of 0.28%.