Counties / Georgia / Heard County

Heard County, GA

FIPS 13149 · population 11,773 · part of Atlanta, GA

$275k
Zillow home value · 2026-06
The numbers

What this county costs and earns

Everything here joins on the county FIPS code, so each figure comes from the agency that publishes it with no name matching in between.

Zillow home value
$275k
▲ 4.4% year over year
Zillow ZHVI · direct
ACS median gross rent
$917
occupied-unit survey; not current asking rent
Census ACS · surveyed
Gross yield
n/a
gross yield cannot be computed without measured market rent
requires both measured price and measured rent
HUD 2-bed standard
$1,820
the Section 8 payment standard
HUD Fair Market Rent · direct
Independent price check

Do two methods point the same way?

Zillow estimates a current home value. FHFA tracks repeat mortgage transactions. Their growth rates should be read side by side, not averaged.

Both annual signals move in the same direction
FHFA five-year cumulative+81.1%not annualized · through 2025
0%ZILLOW ZHVI2026-06+4.4%FHFA HPI2025+14.7%
Annual changes use different methods and may use different periods. The comparison checks direction and magnitude; it does not create a blended estimate. Zillow county ZHVI pulled 2026-07-26; FHFA annual county HPI pulled 2026-07-28.
Owner-reported value$187k
Surveyed gross rent$917
Rent burden 30%+43.4%
Median year built1985
Housing composition

Who occupies the stock—and what it is

ACS 2024 5-year
10.6%vacant
4,818estimated housing units
Occupied tenure27.7% renter
owner 72.3%renter 27.7%
Structure mix67.7% single-family
Single-family 67.7%20+ units 0.4%Mobile home 27.3%Other 4.7%
ACS estimates describe the standing housing stock and occupied tenure. They do not measure current listings, transaction prices or asking rents.

Survey source: Census ACS 5-year — county housing value, tenure and stock · ACS 2024 5-year · pulled 2026-07-30. These values describe different housing universes and are not combined into gross yield.

Annual average covered jobs2,173▲ 1.6% from the prior annual release
Covered establishments178annual average reporting locations
Average weekly wage$1,182▼ 0.5% from the prior annual release
Largest private supersectorTrade, transportation, and utilities29.2% of disclosed private covered jobs
Local labor base

Jobs, pay and private-sector concentration

2025
0%COVERED JOBS+1.6%WEEKLY WAGE−0.5%Trade, transportation, and utilities29.2%
Annual QCEW counts cover jobs located at reporting establishments. The industry share uses disclosed private covered employment; it is not a resident-employment measure or a forecast.

Workplace source: BLS QCEW — county employment and wages · annual county employment and wages 2025 vs 2024 · pulled 2026-07-31. QCEW counts covered jobs located in the county, not employed residents or the metro score’s CES/LAUS series.

County brief

What the local evidence says

01Decision frame

Heard County presents a tension between appreciation signals and an unproven income case: buyers whose underwriting requires current cash yield should be cautious, while those investigating value direction need property-level rent and expense evidence. Zillow’s county median home value was $274,752 in 2026-06, up 4.43% year over year. Separately, FHFA’s 2025 repeat-transaction HPI rose 14.7%. That index supports a positive directional reading but is not a home value; its method and period differ from Zillow’s, so the changes cannot be combined.

02Housing economics

Housing economics remain incomplete. No measured market rent is published, so gross yield cannot be computed. HUD’s two-bedroom FMR is $1,820 per month, but it is a payment standard rather than asking rent and cannot fill that gap. The effective property-tax rate is 0.56%; this is a county carrying-cost input, not a tax bill for a particular home. Rent comps, actual taxes, insurance, and operating costs are required to test whether the value level can support income.

03Demand & competition

Realtor.com’s MLS listing evidence shows 39 active listings, 34.48% more than a year earlier, alongside a 74-day median marketing time and price reductions on 31.1% of listings. These are visible asking-market supply and seller-concession measures, not closed-sale prices or standalone proof of demand. Tax-return migration was positive, with 415 households moving in and 291 moving out; incoming movers also had higher average AGI than outgoing movers. Yet investor participation was only 3 of 107 purchase mortgages, limiting evidence of investor buyer competition.

04Risk & next checks

Inland flood is the dominant hazard, and modeled climate loss is 0.11% of building value per year; this is a modeled exposure measure, not a property-specific claim or an insurance quote. It should be tested against site elevation, flood history, coverage terms, and deductibles. QCEW labor data describe annual covered jobs at county workplaces, not residents, unemployment, or a forecast; Trade, transportation, and utilities is the largest disclosed private supersector, not the whole economy. Missing closed-sale comps, market-rent comps, property insurance, and flood records prevent conclusions on exit value, gross yield, and full carrying costs.

Cities & communities

Where people live within Heard County

Census-recognized incorporated places and CDPs that intersect this county. The list does not pretend to include every neighborhood or informal community.

Population scale

Largest Census places

ACS 2024 5-year
Franklin city958Centralhatchee town662Ephesus city642Glenn CDP0
Bars use total place population, not a county-share estimate. An asterisk marks a place that crosses a county line.
Official directory

4 Census places

Population
  1. 01
    Franklin cityIncorporated place
    958
  2. 02
    Centralhatchee townIncorporated place
    662
  3. 03
    Ephesus cityIncorporated place
    642
  4. 04
    Glenn CDPCensus-designated place
    0

Population is the total place-wide ACS estimate, not an allocated county share. A place crossing a county line is labelled explicitly. Source: Census ACS 5-year — cities and communities · ACS 2024 5-year · pulled 2026-07-30.

Risk, demand and competition

The three things a price does not tell you

01
Risk & carrying costFEMA NRI + Census ACS
Dominant hazardinland flooding

0.107% of building value expected lost per year

Effective property tax0.56%

$1,049 median annual bill

02
DemandIRS SOI household flows
Net migration+124

415 in · 291 out

Arriving vs leaving income+$4,676

$47,027 arriving · $42,351 leaving

03
CompetitionHMDA financed purchases
Purchases by investors2.8%

3 of 107 mortgages

investorother financed
Current listing pressure

What sellers and visible supply are doing

Realtor.com® Economic Research · county inventory 2026-06 · pulled 2026-07-28
Active listings39▲ 34.5% year over year
Median days on market74▼ 5.4% year over year
Listings price-reduced31.1%seller-concession signal
Median listing pricen/a▲ 11.5% year over year

Listing price is an asking price, not a closed sale. Quality-flagged county rows are withheld instead of displayed.

No rent index is published for this county.Zillow’s county rent series does not cover every county, and estimating one from a neighbouring county would be a guess wearing a number’s clothes. Everything above is measured here; for a rent figure, the Atlanta, GA page covers the wider market.
Same metro

The other counties in Atlanta, GA

A metro is an average of these. Which side of a county line a property sits on can change the tax bill, the hazard profile and the tenant pool.

CountyPopulationPriceRentYieldHazard
Heard County11,773$275kn/an/ainland flooding
Fulton County1,076,561$421k$1,9075.4%inland flooding
Gwinnett County979,864$411k$1,8485.4%inland flooding
Cobb County775,208$429k$1,7524.9%inland flooding
DeKalb County765,351$339k$1,7816.3%inland flooding
Clayton County298,924$231k$1,5968.3%inland flooding
Cherokee County281,032$479k$2,1375.3%inland flooding
Forsyth County267,287$620k$2,3124.5%inland flooding
Henry County249,960$323k$1,8556.9%inland flooding
Bear case

What can break the county thesis

  1. Actual rent, insurance, taxes, and operating costs may not support cash flow at the observed value level.
  2. Inland-flood exposure and insurance terms may vary materially by parcel beyond the county model.
  3. MLS asking-market supply and concessions may not match closed-sale pricing or lease-up conditions.
Underwriting questions

Before pricing a property

Can gross yield be calculated from the supplied record?

No. A measured market-rent figure is not published, and HUD FMR cannot substitute for market rent.

Does the record show substantial investor buyer competition?

No. Investor purchase-mortgage participation is limited relative to total purchase mortgages in the record.

What does the QCEW labor evidence measure?

It measures annual covered employment at workplaces in the county, not resident employment, unemployment, or a forecast.