Direct recent-lease rent history
Monthly overall-rent index; missing observations are not filled from another geography.
FIPS 13067 · population 775,208 · part of Atlanta, GA
The latest county-level Zillow ZORI is $1,752 per month in 2026-06. It is a typical asking-rent index across rental types—not an arithmetic average, signed lease or quote for one property.
| Bedrooms | HUD monthly FMR | Geography | Measurement boundary |
|---|---|---|---|
| Studio | $1,585 | Cobb County, GA | HUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent. |
| 1 bedroom | $1,660 | Cobb County, GA | HUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent. |
| 2 bedrooms | $1,820 | Cobb County, GA | HUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent. |
| 3 bedrooms | $2,182 | Cobb County, GA | HUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent. |
| 4 bedrooms | $2,605 | Cobb County, GA | HUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent. |
Zillow asking rent, ACS gross rent and HUD FMR describe different housing universes. They remain separate and no metro, city or neighboring-county value replaces missing county evidence.Zillow pulled 2026-07-26 · HUD pulled 2026-07-26
Everything here joins on the county FIPS code, so each figure comes from the agency that publishes it with no name matching in between.
Zillow estimates a current home value. FHFA tracks repeat mortgage transactions. Their growth rates should be read side by side, not averaged.
Survey source: Census ACS 5-year — county housing value, tenure and stock · ACS 2024 5-year · pulled 2026-07-30. These values describe different housing universes and are not combined into gross yield.
Workplace source: BLS QCEW — county employment and wages · annual county employment and wages 2021-2025; latest 2025 vs 2024 · pulled 2026-08-02. QCEW counts covered jobs located in the county, not employed residents or the metro score’s CES/LAUS series.
BEA per-capita personal income divides all personal income by the county population. It is broader than wages, but it is not household income or a measure of what renters can afford.
HUD CHAS separates renter households by income relative to local HAMFI. Moderate burden means housing costs above 30% through 50% of income; severe burden means more than 50%.
These Apartment List observations match the exact county Census code 13067. They are kept separate from Zillow asking rent, Census occupied-home rent and wider metro measures.
Monthly overall-rent index; missing observations are not filled from another geography.
Cobb County's underwriting tension is a soft price signal against a positive rent screen. Zillow's county median home value is $429,051, down 2.46% year over year; median asking rent is $1,752, up 0.93%. The published gross yield is 4.90% before costs. That favors income underwriting, while investors relying on appreciation or assuming rent growth should be cautious; the record does not establish a countywide thesis.
Market rent and HUD FMR must remain separate: the published rent is a median asking-rent measure, while the two-bedroom FMR is $1,820, a payment standard rather than an asking-rent estimate; their ratio is 96.30%. The effective property-tax rate is 0.67%, adding carrying cost before insurance, maintenance, vacancy, management, financing, or flood coverage. FHFA's separate repeat-transaction HPI rose 2.10% and gained 60.90% cumulatively. That index supports positive appreciation in its own vintage, but is not a home value and must not be averaged with Zillow's observation.
Realtor.com MLS evidence shows active listings up 6.25% and 24.10% of listings price-reduced. Those are visible-supply and seller-concession signals, not closed-sale prices or proof of buyer demand; the pending ratio and marketing time should be checked at property level. QCEW's annual county record shows covered employment down 0.70% while average weekly wage rose 2.41%. The largest disclosed private supersector is Trade, transportation, and utilities; neither its employment concentration nor QCEW covers resident employment or the whole metro economy.
Demand evidence is mixed: net migration is -1,303, and the AGI gap is -$6,446, so average income among movers out exceeded movers in; check household and lease-up demand rather than treating population scale as momentum. Investors made 839 of 8,956 purchase mortgages, or 9.37%, a participation measure but not proof of buyer competition or rental demand. Inland flood is the dominant hazard; the modeled annual building-loss ratio is 0.11%. Obtain parcel-level flood maps, elevation, insurance and deductible quotes, claims history, operating expenses, vacancy, and financing terms. Without those, gross yield cannot become a net-return conclusion, and county evidence cannot establish metro representativeness.
This view uses 12 direct Zillow ZIP markets matched to Census ZCTAs. Each ZIP is assigned by its largest HUD residential county share; this is not an exhaustive county inventory.
The selected direct-evidence set shows a broad current asking-rent range rather than one Cobb County price. Zillow’s June 2026 ZORI, a typical observed asking-rent index, runs from $1,545 to $2,127: a $582 spread around a $1,793 median. The county Zillow index is $1,752, while the county year-over-year change is 0.9% and individual shown ZIP changes span a 2.6% decline to 3.5% growth. This spread makes unit-level price discovery more useful than reliance on a county reference alone. The practical question is which current asking-rent position is acceptable when considered alongside, rather than substituted for, survey-based burden and vacancy indicators.
These series should remain separate even when their dollar levels appear close. ACS 2024 five-year ZCTA median gross rent ranges from $1,405 to $1,901 in the shown set; it is a survey estimate of gross rent, not a current asking-rent observation. FY2026 HUD two-bedroom FMR ranges from $1,580 to $2,460 and is an administrative standard. The ZORI-to-HUD two-bedroom ratios range from 71.7% to 115.3%, which describes relative position against that standard, not a conversion, adjustment, or bedroom-matched market-rent comparison. Their different timing, construction, and intended uses mean that apparent agreement or gaps are not confirmation.
Affordability and vacancy offer a second trade-off, but neither supplies a listing-level answer. The ACS renter-household share spending 30% or more of income on rent ranges from 36.3% to 62.3%, while ACS ZCTA vacancy rates range from 3.6% to 11.0%. A 30%-of-income screen applied to the current ZORI endpoints implies annual income of $61,800 to $85,080; that calculation is distinct from the ACS burden share. Burden is evidence of survey-reported household strain, whereas vacancy is a stock measure; neither identifies a particular unit. A higher survey vacancy rate may produce more units to investigate, but it does not prove lower current asking rents, lease terms, or unit condition; a lower rate does not prove the converse.
Coverage and geography limit how far the comparison can travel. The display contains 12 of 17 eligible direct-ZORI ZIP/ZCTA matches and reports 84,474 renter households, so it is not a complete county or local-market inventory. ZIP assignment follows the county with the largest HUD residential-address share, which ranges from 75.6% to 100.0% here; ZIPs can cross county lines, and Census ZCTAs are not USPS delivery ZIPs. Before acting on any comparison, verify the exact property address and county, advertised asking rent and bedroom count, availability date, lease term, fees, utilities, and concessions. Use contemporaneous listing documentation rather than assuming a ZIP-level index applies unchanged to an available property.
17 ZIP profiles passed the county gate; the 12 with the most renter households are shown.
| ZIP / ZCTA | Zillow asking rent | ACS gross rent | HUD 2BR | Burden 30%+ | Vacancy | Income screen | HUD county share |
|---|---|---|---|---|---|---|---|
| 30339 | $1,765 | $1,901 | $2,460 | 36.3% | 8.0% | $71k | 97.8% |
| 30080 | $1,621 | $1,728 | $2,070 | 45.6% | 8.3% | $65k | 100.0% |
| 30067 | $1,545 | $1,702 | $2,070 | 54.3% | 7.8% | $62k | 100.0% |
| 30144 | $1,690 | $1,866 | $2,220 | 55.6% | 5.6% | $68k | 100.0% |
| 30060 | $1,562 | $1,405 | $1,660 | 49.1% | 10.5% | $62k | 100.0% |
| 30066 | $1,822 | $1,837 | $2,080 | 46.1% | 3.6% | $73k | 99.9% |
| 30008 | $1,660 | $1,507 | $1,660 | 56.7% | 5.9% | $66k | 100.0% |
| 30168 | $1,821 | $1,466 | $1,580 | 53.1% | 11.0% | $73k | 90.8% |
| 30101 | $2,127 | $1,788 | $1,980 | 45.8% | 4.2% | $85k | 75.6% |
| 30062 | $1,893 | $1,819 | $2,050 | 41.0% | 3.8% | $76k | 100.0% |
| 30106 | $1,873 | $1,455 | $1,660 | 62.3% | 4.1% | $75k | 99.1% |
| 30127 | $2,096 | $1,867 | $2,110 | 42.0% | 4.4% | $84k | 89.5% |
Open a five-digit report for asking rent, affordability, rent history and resale liquidity. Each row keeps its ZIP/ZCTA measurement scope.
| ZIP report | City label | Zillow rent | 1Y change | ACS burden 30%+ | Population |
|---|---|---|---|---|---|
| ZIP 30062 rental reportCobb County | Marietta, GA | $1,893 | ▼ 0.3% | 41.0% | 62,284 |
| ZIP 30064 rental reportCobb County | Marietta, GA | $1,848 | ▲ 4.3% | 56.5% | 52,125 |
| ZIP 30066 rental reportCobb County | Marietta, GA | $1,822 | ▲ 0.4% | 46.1% | 61,761 |
| ZIP 30008 rental reportCobb County | Marietta, GA | $1,660 | ▲ 3.5% | 56.7% | 35,547 |
| ZIP 30060 rental reportCobb County | Marietta, GA | $1,562 | ▼ 0.5% | 49.1% | 38,499 |
| ZIP 30067 rental reportCobb County | Marietta, GA | $1,545 | ▲ 2.2% | 54.3% | 47,271 |
Zillow ZORI is an asking-rent index. ACS burden and population describe the Census ZCTA; missing observations remain n/a.
Census-recognized incorporated places and CDPs that intersect this county. The list does not pretend to include every neighborhood or informal community.
Population is the total place-wide ACS estimate, not an allocated county share. A place crossing a county line is labelled explicitly. Source: Census ACS 5-year — cities and communities · ACS 2024 5-year · pulled 2026-07-30.
0.107% of building value expected lost per year
$2,720 median annual bill
28,282 in · 29,585 out
$73,703 arriving · $80,149 leaving
839 of 8,956 mortgages
Listing price is an asking price, not a closed sale. Quality-flagged county rows are withheld instead of displayed.
A metro is an average of these. Which side of a county line a property sits on can change the tax bill, the hazard profile and the tenant pool.
| County | Population | Price | Rent | Yield | Hazard |
|---|---|---|---|---|---|
| Cobb County | 775,208 | $429k | $1,752 | 4.9% | inland flooding |
| Fulton County | 1,076,561 | $421k | $1,907 | 5.4% | inland flooding |
| Gwinnett County | 979,864 | $411k | $1,848 | 5.4% | inland flooding |
| DeKalb County | 765,351 | $339k | $1,781 | 6.3% | inland flooding |
| Clayton County | 298,924 | $231k | $1,596 | 8.3% | inland flooding |
| Cherokee County | 281,032 | $479k | $2,137 | 5.3% | inland flooding |
| Forsyth County | 267,287 | $620k | $2,312 | 4.5% | inland flooding |
| Henry County | 249,960 | $323k | $1,855 | 6.9% | inland flooding |
| Paulding County | 178,909 | $346k | $2,093 | 7.2% | inland flooding |
Market rent is a monthly median asking-rent measure. HUD FMR is a two-bedroom payment standard, not an estimate of asking rent.
QCEW measures annual covered jobs located at county workplaces and the covered-worker average weekly wage. It is not resident employment, unemployment, a forecast, or a metro series; the named industry is only the largest disclosed private supersector.
Operating expenses, vacancy, financing, insurance and flood coverage terms, parcel flood maps, elevation, and claims history are not published. Therefore, the supplied gross yield cannot be converted to a net-return conclusion.