Counties / Georgia / Cobb County

Cobb County, GA

FIPS 13067 · population 775,208 · part of Atlanta, GA

$429k
Zillow home value · 2026-06
Direct county rent answer

What does rent cost in Cobb County, GA?

The latest county-level Zillow ZORI is $1,752 per month in 2026-06. It is a typical asking-rent index across rental types—not an arithmetic average, signed lease or quote for one property.

County Zillow ZORI$1,7522026-06 · up 0.9% year over year
County ACS gross rent$1,730ACS 2024 5-year · occupied-renter survey
HUD two-bedroom FMR$1,820FY2026 · administrative standard
HUD Fair Market Rent by bedroom count in Cobb County
BedroomsHUD monthly FMRGeographyMeasurement boundary
Studio$1,585Cobb County, GAHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
1 bedroom$1,660Cobb County, GAHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
2 bedrooms$1,820Cobb County, GAHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
3 bedrooms$2,182Cobb County, GAHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.
4 bedrooms$2,605Cobb County, GAHUD administrative benchmark; compare with same-bedroom listings, never treat it as observed asking rent.

Zillow asking rent, ACS gross rent and HUD FMR describe different housing universes. They remain separate and no metro, city or neighboring-county value replaces missing county evidence.Zillow pulled 2026-07-26 · HUD pulled 2026-07-26

The numbers

What this county costs and earns

Everything here joins on the county FIPS code, so each figure comes from the agency that publishes it with no name matching in between.

Zillow home value
$429k
▼ 2.5% year over year
Zillow ZHVI · direct
Median asking rent
$1,752
▲ 0.9% year over year
Zillow ZORI · direct
Gross yield
4.9%
annual rent ÷ price, before costs
derived: rent × 12 ÷ price ✓
HUD 2-bed standard
$1,820
market rent is 0.96x the standard
HUD Fair Market Rent · direct
Independent price check

Do two methods point the same way?

Zillow estimates a current home value. FHFA tracks repeat mortgage transactions. Their growth rates should be read side by side, not averaged.

The annual signals disagree
FHFA five-year cumulative+60.9%not annualized · through 2025
0%ZILLOW ZHVI2026-06−2.5%FHFA HPI2025+2.1%
Annual changes use different methods and may use different periods. The comparison checks direction and magnitude; it does not create a blended estimate. Zillow county ZHVI pulled 2026-07-26; FHFA annual county HPI pulled 2026-08-02.
Owner-reported value$407k
Surveyed gross rent$1,730
Rent burden 30%+50.1%
Median year built1990
Housing composition

Who occupies the stock—and what it is

ACS 2024 5-year
5.9%vacant
314,104estimated housing units
Occupied tenure33.0% renter
owner 67.0%renter 33.0%
Structure mix74.2% single-family
Single-family 74.2%20+ units 10.1%Mobile home 0.9%Other 14.8%
ACS estimates describe the standing housing stock and occupied tenure. They do not measure current listings, transaction prices or asking rents.

Survey source: Census ACS 5-year — county housing value, tenure and stock · ACS 2024 5-year · pulled 2026-07-30. These values describe different housing universes and are not combined into gross yield.

Annual average covered jobs381,593▼ 0.7% from the prior annual release
Covered establishments28,350annual average reporting locations
Average weekly wage$1,527▲ 2.4% from the prior annual release
Largest private supersectorTrade, transportation, and utilities22.6% of disclosed private covered jobs
Local labor base

Jobs, pay and private-sector concentration

2025
0%COVERED JOBS−0.7%WEEKLY WAGE+2.4%Trade, transportation, and utilities22.6%
Annual QCEW counts cover jobs located at reporting establishments. The industry share uses disclosed private covered employment; it is not a resident-employment measure or a forecast.

Workplace source: BLS QCEW — county employment and wages · annual county employment and wages 2021-2025; latest 2025 vs 2024 · pulled 2026-08-02. QCEW counts covered jobs located in the county, not employed residents or the metro score’s CES/LAUS series.

Resident income

How local income has compounded

BEA per-capita personal income divides all personal income by the county population. It is broader than wages, but it is not household income or a measure of what renters can afford.

Per-capita personal income19692024
Per-capita personal income history for Cobb CountyA line chart of annual BEA per-capita personal income from 1969 through 2024.$0k$40k$80k196919972024$4k$80k
Nominal annual dollars; not adjusted for inflation. A rising line can reflect wage, business-income, transfer-income and investment-income changes together.
Renter affordability

Who carries the heaviest rent burden

HUD CHAS separates renter households by income relative to local HAMFI. Moderate burden means housing costs above 30% through 50% of income; severe burden means more than 50%.

Share of renter households in each income band2018-2022
Renter cost burden by HAMFI income band in Cobb CountyFive horizontal bars show moderate and severe housing cost burden shares among renter households in each HUD income band.0%25%50%75%100%At or below 30% HAMFI15,11583.0% burdened30–50% HAMFI14,18087.4% burdened50–80% HAMFI22,16568.3% burdened80–100% HAMFI12,62523.3% burdenedAbove 100% HAMFI33,4701.9% burdened
Moderate: >30% to 50%Severe: >50%
Each percentage uses HUD’s published subtotal for that income band. For disclosure, HUD keeps 0 as 0, publishes 1–7 households as 4 and rounds 8 or more to the nearest 5. Independently rounded categories can differ from their displayed sum and are not forced into a percentage.
Direct local rental evidence

Recent leases and rental-market liquidity in Cobb County, GA

These Apartment List observations match the exact county Census code 13067. They are kept separate from Zillow asking rent, Census occupied-home rent and wider metro measures.

Direct recent-lease rent history

Monthly overall-rent index; missing observations are not filled from another geography.

$1,640$1,537$1,4342021-082026-07
Recent-lease rent$1,4572026-07 · -1.4% year over year
Rental vacancy7.1%2026-07 · -0.9 percentage points year over year
Time on marketn/an/a
County brief

What the local evidence says

01Decision frame

Cobb County's underwriting tension is a soft price signal against a positive rent screen. Zillow's county median home value is $429,051, down 2.46% year over year; median asking rent is $1,752, up 0.93%. The published gross yield is 4.90% before costs. That favors income underwriting, while investors relying on appreciation or assuming rent growth should be cautious; the record does not establish a countywide thesis.

02Housing economics

Market rent and HUD FMR must remain separate: the published rent is a median asking-rent measure, while the two-bedroom FMR is $1,820, a payment standard rather than an asking-rent estimate; their ratio is 96.30%. The effective property-tax rate is 0.67%, adding carrying cost before insurance, maintenance, vacancy, management, financing, or flood coverage. FHFA's separate repeat-transaction HPI rose 2.10% and gained 60.90% cumulatively. That index supports positive appreciation in its own vintage, but is not a home value and must not be averaged with Zillow's observation.

03Demand & competition

Realtor.com MLS evidence shows active listings up 6.25% and 24.10% of listings price-reduced. Those are visible-supply and seller-concession signals, not closed-sale prices or proof of buyer demand; the pending ratio and marketing time should be checked at property level. QCEW's annual county record shows covered employment down 0.70% while average weekly wage rose 2.41%. The largest disclosed private supersector is Trade, transportation, and utilities; neither its employment concentration nor QCEW covers resident employment or the whole metro economy.

04Risk & next checks

Demand evidence is mixed: net migration is -1,303, and the AGI gap is -$6,446, so average income among movers out exceeded movers in; check household and lease-up demand rather than treating population scale as momentum. Investors made 839 of 8,956 purchase mortgages, or 9.37%, a participation measure but not proof of buyer competition or rental demand. Inland flood is the dominant hazard; the modeled annual building-loss ratio is 0.11%. Obtain parcel-level flood maps, elevation, insurance and deductible quotes, claims history, operating expenses, vacancy, and financing terms. Without those, gross yield cannot become a net-return conclusion, and county evidence cannot establish metro representativeness.

County ZIP rental landscape

How asking rent and renter pressure vary inside Cobb County, GA

This view uses 12 direct Zillow ZIP markets matched to Census ZCTAs. Each ZIP is assigned by its largest HUD residential county share; this is not an exhaustive county inventory.

Selected ZIP range$1,545$2,127Zillow asking-rent index
Monthly spread$582highest minus lowest selected ZIP
Observed burden range36.3%62.3%ACS renter households paying 30%+
Renter households covered84,474across the selected ZCTAs
01 · ASKING RENT LADDERDirect ZIP ZORI
Horizontal bars compare Zillow asking-rent indexes across the selected direct-evidence ZIP set.30101$2,12730127$2,09630062$1,89330106$1,87330066$1,82230168$1,82130339$1,76530144$1,69030008$1,66030080$1,62130060$1,56230067$1,545
02 · PRESSURE MATRIXRent × observed burden
Each point is one selected ZIP and ZCTA match. Horizontal position is Zillow asking rent and vertical position is the ACS renter cost-burden share.64.8%57.1%49.3%41.6%33.8%303393008030067301443006030066300083016830101300623010630127Zillow asking-rent index →ACS burden share →
03 · BENCHMARK GAPZORI vs HUD 2BR
Bars show the percentage difference between the Zillow blended asking-rent index and the local HUD two-bedroom standard. Their housing universes differ.30168+115.3%30106+112.8%30101+107.4%30008+100.0%30127+99.3%30060+94.1%30062+92.3%30066+87.6%30080+78.3%30144+76.1%30067+74.6%30339+71.7%
WHAT THE LOCAL DISTRIBUTION SAYS

The selected direct-evidence set shows a broad current asking-rent range rather than one Cobb County price. Zillow’s June 2026 ZORI, a typical observed asking-rent index, runs from $1,545 to $2,127: a $582 spread around a $1,793 median. The county Zillow index is $1,752, while the county year-over-year change is 0.9% and individual shown ZIP changes span a 2.6% decline to 3.5% growth. This spread makes unit-level price discovery more useful than reliance on a county reference alone. The practical question is which current asking-rent position is acceptable when considered alongside, rather than substituted for, survey-based burden and vacancy indicators.

These series should remain separate even when their dollar levels appear close. ACS 2024 five-year ZCTA median gross rent ranges from $1,405 to $1,901 in the shown set; it is a survey estimate of gross rent, not a current asking-rent observation. FY2026 HUD two-bedroom FMR ranges from $1,580 to $2,460 and is an administrative standard. The ZORI-to-HUD two-bedroom ratios range from 71.7% to 115.3%, which describes relative position against that standard, not a conversion, adjustment, or bedroom-matched market-rent comparison. Their different timing, construction, and intended uses mean that apparent agreement or gaps are not confirmation.

Affordability and vacancy offer a second trade-off, but neither supplies a listing-level answer. The ACS renter-household share spending 30% or more of income on rent ranges from 36.3% to 62.3%, while ACS ZCTA vacancy rates range from 3.6% to 11.0%. A 30%-of-income screen applied to the current ZORI endpoints implies annual income of $61,800 to $85,080; that calculation is distinct from the ACS burden share. Burden is evidence of survey-reported household strain, whereas vacancy is a stock measure; neither identifies a particular unit. A higher survey vacancy rate may produce more units to investigate, but it does not prove lower current asking rents, lease terms, or unit condition; a lower rate does not prove the converse.

Coverage and geography limit how far the comparison can travel. The display contains 12 of 17 eligible direct-ZORI ZIP/ZCTA matches and reports 84,474 renter households, so it is not a complete county or local-market inventory. ZIP assignment follows the county with the largest HUD residential-address share, which ranges from 75.6% to 100.0% here; ZIPs can cross county lines, and Census ZCTAs are not USPS delivery ZIPs. Before acting on any comparison, verify the exact property address and county, advertised asking rent and bedroom count, availability date, lease term, fees, utilities, and concessions. Use contemporaneous listing documentation rather than assuming a ZIP-level index applies unchanged to an available property.

Selected ZIP evidence

Keep each source universe visible

17 ZIP profiles passed the county gate; the 12 with the most renter households are shown.

ZIP / ZCTAZillow asking rentACS gross rentHUD 2BRBurden 30%+VacancyIncome screenHUD county share
30339$1,765$1,901$2,46036.3%8.0%$71k97.8%
30080$1,621$1,728$2,07045.6%8.3%$65k100.0%
30067$1,545$1,702$2,07054.3%7.8%$62k100.0%
30144$1,690$1,866$2,22055.6%5.6%$68k100.0%
30060$1,562$1,405$1,66049.1%10.5%$62k100.0%
30066$1,822$1,837$2,08046.1%3.6%$73k99.9%
30008$1,660$1,507$1,66056.7%5.9%$66k100.0%
30168$1,821$1,466$1,58053.1%11.0%$73k90.8%
30101$2,127$1,788$1,98045.8%4.2%$85k75.6%
30062$1,893$1,819$2,05041.0%3.8%$76k100.0%
30106$1,873$1,455$1,66062.3%4.1%$75k99.1%
30127$2,096$1,867$2,11042.0%4.4%$84k89.5%
READ BEFORE USING

Zillow ZORI is a typical observed asking-rent index at a stated current period, while ACS county and ZCTA figures are ACS 2024 five-year survey estimates. HUD FMR is a fiscal-year administrative, bedroom-specific standard. The series differ in population, timing, and purpose and must not be combined into a single rent estimate.

The selected direct-evidence set is not an exhaustive county inventory. Census ZCTAs are statistical areas rather than USPS delivery ZIPs, and ZIPs may cross county lines. This display assigns ZIPs to the county with the largest HUD residential-address share; address-level geography and property facts require separate verification.

SOURCE LEDGERCensus ACS 5-year — county housing value, tenure and stockACS 2024 5-year · pulled 2026-07-30Census ACS five-year — ZCTA housing and incomeACS 2024 5-year ZCTA · pulled 2026-08-08HUD Fair Market Rents — Section 8 standardFY2026 FMR · pulled 2026-07-26HUD-USPS ZIP-to-county residential-address crosswalkHUD-USPS 2026Q1 · pulled 2026-08-09Zillow ZHVI and ZORI — county values and rentscounty ZHVI/ZORI 2026-06 · pulled 2026-07-26Zillow ZORI — ZIP market rentsZORI ZIP 2026-06 · pulled 2026-08-08
Cities & communities

Where people live within Cobb County

Census-recognized incorporated places and CDPs that intersect this county. The list does not pretend to include every neighborhood or informal community.

Population scale

Largest Census places

ACS 2024 5-year
Roswell city*92.6KMableton city77.7KMarietta city62.3KSmyrna city56.6KKennesaw city34.6KAcworth city22.5KPowder Springs city18KVinings CDP14.4K
Bars use total place population, not a county-share estimate. An asterisk marks a place that crosses a county line.
Official directory

11 Census places

Population
  1. 01
    Roswell cityIncorporated place · spans 2 counties
    92,621
  2. 02
    Mableton cityIncorporated place
    77,678
  3. 03
    Marietta cityIncorporated place
    62,263
  4. 04
    Smyrna cityIncorporated place
    56,633
  5. 05
    Kennesaw cityIncorporated place
    34,605
  6. 06
    Acworth cityIncorporated place
    22,473
  7. 07
    Powder Springs cityIncorporated place
    18,009
  8. 08
    Vinings CDPCensus-designated place
    14,390
  9. 09
    Fair Oaks CDPCensus-designated place
    9,014
  10. 10
    Austell cityIncorporated place · spans 2 counties
    8,447
  11. 11
    Kennesaw State University CDPCensus-designated place
    2,284

Population is the total place-wide ACS estimate, not an allocated county share. A place crossing a county line is labelled explicitly. Source: Census ACS 5-year — cities and communities · ACS 2024 5-year · pulled 2026-07-30.

Risk, demand and competition

The three things a price does not tell you

01
Risk & carrying costFEMA NRI + Census ACS
Dominant hazardinland flooding

0.107% of building value expected lost per year

Effective property tax0.67%

$2,720 median annual bill

02
DemandIRS SOI household flows
Net migration-1,303

28,282 in · 29,585 out

Arriving vs leaving income−$6,446

$73,703 arriving · $80,149 leaving

03
CompetitionHMDA financed purchases
Purchases by investors9.4%

839 of 8,956 mortgages

investorother financed
Current listing pressure

What sellers and visible supply are doing

Realtor.com® Economic Research · county inventory 2026-06 · pulled 2026-07-28
Active listings2,908▲ 6.3% year over year
Median days on market44▲ 1.1% year over year
Listings price-reduced24.1%seller-concession signal
Median listing pricen/a▲ 0.5% year over year

Listing price is an asking price, not a closed sale. Quality-flagged county rows are withheld instead of displayed.

Same metro

The other counties in Atlanta, GA

A metro is an average of these. Which side of a county line a property sits on can change the tax bill, the hazard profile and the tenant pool.

CountyPopulationPriceRentYieldHazard
Cobb County775,208$429k$1,7524.9%inland flooding
Fulton County1,076,561$421k$1,9075.4%inland flooding
Gwinnett County979,864$411k$1,8485.4%inland flooding
DeKalb County765,351$339k$1,7816.3%inland flooding
Clayton County298,924$231k$1,5968.3%inland flooding
Cherokee County281,032$479k$2,1375.3%inland flooding
Forsyth County267,287$620k$2,3124.5%inland flooding
Henry County249,960$323k$1,8556.9%inland flooding
Paulding County178,909$346k$2,0937.2%inland flooding
Bear case

What can break the county thesis

  1. A gross yield before vacancy, repairs, insurance, taxes, financing, and flood costs may not support the required net return.
  2. Negative net migration and higher income among out-movers could weaken household demand despite higher covered-worker wages.
  3. Inland-flood exposure may vary by parcel, and missing maps, coverage terms, claims, and elevation could make the modeled loss ratio unusable for a specific property.
Underwriting questions

Before pricing a property

What is the rent measure, and how does HUD FMR differ?

Market rent is a monthly median asking-rent measure. HUD FMR is a two-bedroom payment standard, not an estimate of asking rent.

What does the labor record actually measure?

QCEW measures annual covered jobs located at county workplaces and the covered-worker average weekly wage. It is not resident employment, unemployment, a forecast, or a metro series; the named industry is only the largest disclosed private supersector.

What evidence is missing before a property-level yield decision?

Operating expenses, vacancy, financing, insurance and flood coverage terms, parcel flood maps, elevation, and claims history are not published. Therefore, the supplied gross yield cannot be converted to a net-return conclusion.