All homes and bedroom counts
Markets / Mississippi / Hattiesburg
RENTAL MARKET INTELLIGENCE
Hattiesburg, MS
Hattiesburg merits investigation by yield-focused buyers who can tolerate soft demand signals; buyers requiring clear job and population momentum should avoid it.
Median price$221k
Median rent$1,388
Gross yield7.5%
Job growth▼ 0.4%
Composite Market ScoreRank #282 of 571 scored US market areas
Direct rental answer
How much is rent in Hattiesburg, MS?
Zillow's metro-wide Observed Rent Index is $1,388 per month for 2026-06-30. That is up 3.57% from a year earlier.
Occupied rental units paying rent
Two-bedroom standard
These figures are not averaged together. Zillow and Realtor describe asking-rent markets, ACS measures rent paid by surveyed households, and HUD publishes administrative bedroom standards.
Exact county schedules
HUD rent benchmarks inside Hattiesburg
Every row keeps its own county FIPS schedule. No county is selected as a metro proxy and no synthetic metro FMR is calculated.
| County | Studio | 1 BR | 2 BR | 3 BR | 4 BR |
|---|---|---|---|---|---|
| Forrest County, MSFIPS 28035 | $766 | $888 | $1,047 | $1,348 | $1,386 |
| Lamar County, MSFIPS 28073 | $766 | $888 | $1,047 | $1,348 | $1,386 |
| Perry County, MSFIPS 28111 | $766 | $888 | $1,047 | $1,348 | $1,386 |
The read
Why this market scores where it does
Hattiesburg merits investigation by yield-focused buyers who can tolerate soft demand signals; buyers requiring clear job and population momentum should avoid it. A $221,059 median value and $1,388 asking rent correspond to a 7.54% gross yield, but CES employment fell 0.36% and net migration was -116.
The opportunity is income with limited visible construction competition, not broad growth. Asking rent rose 3.57%, while only 84 permits were issued. Yet home values also rose 4%, and rent equals 27.64% of median household income, so underwriting should rely on property-level rent and expense evidence rather than assume easy pricing power.
Risk control is central: inland flooding is the dominant hazard, and the climate loss ratio is 0.1527% of building value per year. Low permitting is the opportunity signal; weak employment and net household outflow are the counterweight for occupancy and rent resilience.
Frequently Asked Investor Questions
What are the headline value, rent, and gross yield?
The median home value is $221,059, median asking rent is $1,388 per month, and gross yield is 7.54%.
How much investor purchasing is visible?
Non-occupants account for 10.86% of purchase mortgages, and the record reports 1,639 total purchases.
Which counties supplied the largest incoming household counts?
Jones County supplied 273, Harrison County 180, Covington County 129, Marion County 124, and Pearl River County 112.
Investor Quick Takeaways
Gross Yield: 7.5%
Computed from the current Zillow rent and home-value medians.
Rent Momentum: ▲ 3.57%
Zillow ZORI rent growth trend over trailing 12 months.
Investor Activity: 10.9%
Originated investment purchase share (CFPB HMDA).
Climate Exposure: FEMA NRI
Annualized loss ratio evaluated for flood & hurricane risk.
Put the evidence to work
Test the market, then test the deal
Keep Hattiesburg as the starting point or move into a more specific property and rent check.
Run cash flowStarts with this market's measured price and rentSave to shortlistCompare this metro with up to four other placesCheck rent by ZIPMove from metro context to a local rent benchmarkFind a comparison marketRead a curated two-market decision analysisShare this analysisEmail the canonical link without adding page scriptsReport a data issueSend the figure, source and release period to review
Market pulse
The current market in eight signals
Fast-moving Redfin conditions sit beside the slower fundamentals so a buyer can separate today's negotiating climate from the long-run investment case.
Months of supplyn/aRedfin unavailable
Median days on marketn/aRedfin unavailable
Listings with price dropsn/aRedfin unavailable
Sale-to-list ration/aRedfin unavailable
Home value growth▲ 4.0%Zillow ZHVI · trailing 12 months
Rent growth▲ 3.57%Zillow ZORI · trailing 12 months
Gross rental yield7.5%Rent × 12 ÷ price
Payroll job growth▼ 0.4%CES · 12m to 2026-06
Release-to-release evidence
What actually changed
This comparison exists because at least one underlying source period advanced. Rebuilding the same data never creates a new observation.
Published score held steady49→49
0 ptsThe published component scores did not move in this release.
Weights were unchanged at metro-2026-07-v2-omb2023, so the movement comes from refreshed evidence and percentile ranks.
The named source periods advanced, but the measured values on this page held steady.
Composite breakdown
What each component measures
Weights are published, not hidden, and the arithmetic is shown. Five components, each measured as a national percentile across all tracked metros.
Published arithmeticComponent × weight = points
49| Signal | Score | Weight | Points |
|---|---|---|---|
| Job growth | 30 | 30% | 9.00 |
| Rent trend | 55 | 25% | 13.75 |
| Affordability | 31 | 15% | 4.65 |
| Supply pressure | 99 | 15% | 14.85 |
| Climate risk | 43 | 15% | 6.45 |
| Published score | 49 | ||
Hattiesburg, MS scoreRank #282
49Job growth30/100
CES employment fell 0.36% year over year -> the labor-market signal offers weak support for rental demand.
Rent trend55/100
Asking rent rose 3.57% and the indicated gross yield is 7.54% -> current income is the main positive signal.
Affordability31/100
Rent equals 27.64% of median household income and price is 3.67 times income -> test tenant affordability and resale depth rather than assume ample headroom.
Supply pressure99/100
The metro recorded 84 permits and a permits-per-thousand measure of 0.54 -> permitting shows little visible new supply.
Climate risk43/100
Inland flooding is the dominant hazard and the annual climate loss ratio is 0.1527% -> verify insurance costs and site-level water exposure before buying.
The numbers
What this market costs and what it earns
Every derived ratio below recomputes from the same source record used by the article and score.
ZHVI Median Price
$221k
YoY ▲ 4.0%
ZORI Median Rent
$1,388
YoY ▲ 3.57%
Gross Rental Yield
7.5%
Rent × 12 ÷ price
$1,388 × 12 ÷ $221,059
Job Growth (YoY)
▼ 0.4%
CES payrolls
Job signal 30/100
Median Household Income
$60k
Census ACS 5-year
Rent Burden
27.6%
Annual rent ÷ household income
Price-to-Income
3.7x
Median value ÷ household income
HUD 2BR Fair Market Rent
$1,047
Market rent 132.6% of FMR
Historical affordability context
Compare aligned 2019 and 2024 asking-rent and nominal household-income endpoints across the direct-overlap metro set.
Independent rent evidence
One market, several legitimate rent benchmarks
These releases observe different homes and different moments. RentMarker keeps them separate: ZORI remains the scoring baseline, while the other sources test how sensitive the market story is to bedroom mix and measurement method.
Monthly benchmark4 of 4 reported values
Zero-based scale$1,388Primary RentMarker baseline
2026-06-30
All homes and bedroom counts
A smoothed metro rent index for observed rentals; it is the primary rent used by RentMarker scores and career ratios.
View source release ↗$888−$500 vs ZORI
FY2026 FMR
One-bedroom standard
An administrative gross-rent benchmark used by HUD programs; it is neither a listing median nor a prediction of one lease.
View source release ↗$1,047−$341 vs ZORI
FY2026 FMR
Two-bedroom standard
An administrative gross-rent benchmark used by HUD programs; it is neither a listing median nor a prediction of one lease.
View source release ↗$1,014−$374 vs ZORI
ACS 2024 5-year
Occupied rental units paying rent
A five-year survey estimate of contract rent plus applicable tenant-paid utilities; it is not a current asking-rent index.
View source release ↗Take the next step
Keep Hattiesburg as context, then replace market-wide evidence with the candidate property's facts.
Direct local rental evidence
Recent leases and rental-market liquidity in Hattiesburg, MS
These Apartment List observations match the exact metro CBSA code 25620. They are kept separate from Zillow asking rent, Census occupied-home rent and property-level comparables.
Direct recent-lease rent history
Monthly overall-rent index; missing observations are not filled from another geography.
Recent-lease rent$1,1312026-07 · +0.8% year over year
Rental vacancyn/an/a
Time on marketn/an/a
Regional price level
What feels expensive inside Hattiesburg
BEA compares each category with the United States, which equals 100. This is a 2024 price-level comparison—not annual inflation.
BEA Regional Price Parities · 2024US = 100
Occupation wage lens
How asking rent sits against major local occupations
Annualized Zillow asking rent is divided by each BLS annual median wage. This is a screening ratio for one wage, not a household budget or affordability verdict.
Six largest published major groupsannual rent ÷ median wage
Office and Administrative Support Occupations$36,700 median wage
45.4%
Food Preparation and Serving Related Occupations$23,780 median wage
70.0%
Sales and Related Occupations$28,720 median wage
58.0%
Healthcare Practitioners and Technical Occupations$64,620 median wage
25.8%
Transportation and Material Moving Occupations$35,400 median wage
47.1%
Educational Instruction and Library Occupations$48,650 median wage
34.2%
Supply pipeline
What is being built, and for whom
Permits are the 12-to-24 month early warning. The total matters less than the mix: apartments compete with a rental the day they open.
National supply context
Compare this authorization pipeline with asking-rent growth, jobs and for-sale liquidity across the evidence-complete metro set.
Building permits by structure type
units per year · latest year annualised
84 units authorised in 2026, 0% of them in 5+ unit buildings. This is a single-family building cycle, so the competition is other houses, not new apartments. ✓ recomputed from series
Who is arriving, and who is buying
Demand, and the competition for it
Tax filings say how many households moved and what they earn; mortgage disclosures say how many local purchases went to someone who will not live there. Moves between counties inside this metro are netted out of both flow figures.
Net Household Move
−116
3,479 in vs 3,595 out (IRS SOI)
▼ 3.3% of arriving households
Mover Income Gap
+$157
Arriving $50,862 vs leaving $50,705
Average AGI per tax return (IRS SOI)
Investor Purchase Share
10.9%
178 of 1,639 originated purchase loans
CFPB HMDA 2024
Dominant Hazard
inland flooding
0.153% building value annual loss ratio
FEMA NRI · risk type: water
Compare yield and FEMA exposure →Households arrive mainly from: Jones County · Harrison County · Covington County · Marion County · Pearl River County
✓ 3,479 in − 3,595 out = -116 netDirect market links
Where tax-return households moved from and to
These are the largest flows where both counties map to a RentMarker market area. They are a documented subset of the all-US IRS totals above.
Leading inbound markets
- Gulfport, MS308 arriving
- Jackson, MS275 arriving
- Laurel, MS273 arriving
Leading outbound markets
- Gulfport, MS331 leaving
- Laurel, MS253 leaving
- Jackson, MS219 leaving
The other side
What would make this a bad buy
Generated from the same figures with the instruction to argue against the score, and published unedited. A page that only agrees with itself is an advertisement.
Three ways the case breaks
- CES employment declined 0.36%, leaving a weak labor-market demand signal.
- Household outflow exceeded inflow, with 3,595 moving out and 3,479 moving in for net migration of -116.
- Inland flooding is the dominant hazard, and the annual climate loss ratio is 0.1527%, leaving property-specific damage and insurance exposure to verify.
Inside this metro area
Move from the market-area average to local evidence
Use the available county and city pages to add local price, rent, housing, migration and hazard context to the market-area view.
Statistical peers
Market areas that behave like Hattiesburg
Nearest neighbours on price level, income, yield and job growth — not on geography. Every market page gets a different peer set, which is the point.
| Market area | Score | Price | Rent | Yield | Job Growth |
|---|---|---|---|---|---|
| Hattiesburg, MS (Target) | 49 | $221k | $1,388 | 7.5% | ▼ 0.4% |
| Rocky Mount, NC | 26 | $203k | $1,262 | 7.4% | ▼ 0.5% |
| Tuscaloosa, AL | 46 | $222k | $1,480 | 8.0% | ▼ 0.4% |
| Alexandria, LA | 47 | $174k | $1,128 | 7.8% | ▼ 0.1% |
| Valdosta, GA | 32 | $228k | $1,366 | 7.2% | ▼ 0.7% |
Provenance
Where every figure came from
“Checked nightly” means every source is re-pulled and re-verified each night. It does not mean every source moves nightly — the release column tells you how fresh each number can possibly be.
| Dataset Source | Method | Release Period | Pulled Date |
|---|---|---|---|
| Census ACS 5-year — household income and gross rent | direct | ACS 2024 5-year | 2026-08-05 |
| Census ACS 5-year — historical household income | direct | ACS 2019 and 2024 5-year | 2026-08-05 |
| Census ACS 5-year — population | direct | ACS 2024 5-year | 2026-07-26 |
| Apartment List Rent Estimates — recent-lease rent index | direct | Apartment List 2026-07 | 2026-08-08 |
| Apartment List Time on Market — listing liquidity | direct | Apartment List 2026-07 | 2026-08-08 |
| Apartment List Vacancy Index — rental vacancy | direct | Apartment List 2026-07 | 2026-08-08 |
| BEA County Personal Income — income and population | direct | 2024 County Personal Income (released 2026-02-05); history 1969-2024 | 2026-08-03 |
| BEA Regional Price Parities — metropolitan price levels | direct | 2024 Regional Price Parities (released 2026-02-19); history 2008-2024 | 2026-08-03 |
| BLS CES — payroll employment | direct | CES SM current | 2026-07-26 |
| BLS LAUS — resident employment | direct | LAUS current | 2026-07-26 |
| BLS OEWS — occupation employment and wages | direct | May 2025 OEWS estimates (released 2026-05-15) | 2026-08-03 |
| BLS QCEW — county employment and wages | direct | annual county employment and wages 2021-2025; latest 2025 vs 2024 | 2026-08-02 |
| OMB/BLS delineation — metro geography | direct | OMB July 2023 delineation | 2026-07-30 |
| Census Building Permits Survey — permitted units | direct | BPS through 2026 | 2026-07-26 |
| Census ACS 5-year — city population, households and housing | direct | ACS 2024 5-year | 2026-07-29 |
| Census ACS 5-year — county housing value, tenure and stock | direct | ACS 2024 5-year | 2026-07-30 |
| Census ACS 5-year — cities and communities | direct | ACS 2024 5-year | 2026-07-30 |
| Census ACS five-year — ZCTA housing and income | direct | ACS 2024 5-year ZCTA | 2026-08-08 |
| FEMA National Risk Index — hazard loss ratios | modelled | NRI counties (FEMA ArcGIS) | 2026-07-26 |
| FHFA House Price Index — annual county appreciation | direct | annual county HPI history 1975-2025; latest 2025 | 2026-08-02 |
| HMDA / CFPB — purchases by occupancy type | direct | HMDA 2024 purchase originations | 2026-07-26 |
| HUD CHAS — renter burden by HAMFI income band | direct | HUD CHAS 2018-2022 ACS 5-year (released 2025-12-23) | 2026-08-03 |
| HUD Fair Market Rents — Section 8 standard | direct | FY2026 FMR | 2026-07-26 |
| HUD USPS crosswalk and Small Area FMRs — ZIP rent fallback | direct | ZIP-CBSA 2025Q4 + SAFMR FY2026 | 2026-07-26 |
| HUD-USPS ZIP-to-county residential-address crosswalk | direct | HUD-USPS 2026Q1 | 2026-08-09 |
| IRS SOI — county migration and mover income | direct | SOI migration 2022-2023 | 2026-07-26 |
| Freddie Mac PMMS — mortgage rates | direct | week of 2026-07-30 | 2026-08-06 |
| Census ACS 5-year — effective property tax | direct | ACS 2024 5-year | 2026-08-06 |
| Realtor.com Economic Research — county listing inventory | direct | county inventory 2026-06 | 2026-07-28 |
| Realtor.com Rental Report — top-50 asking rents | direct | top-50 rental asking rents 2026-05 | 2026-08-05 |
| Redfin Data Center — inventory, days on market, and price cuts | direct | metro tracker through 2026-05-01 | 2026-07-26 |
| Redfin Data Center — ZIP resale activity and supply | direct | ZIP rolling 3 months through 2026-06-30; updated 2026-07-03 | 2026-08-12 |
| USDA ERS — Rural-Urban Continuum Codes | direct | USDA ERS 2023 Rural-Urban Continuum Codes | 2026-08-02 |
| Zillow ZHVI and ZORI — county values and rents | direct | county ZHVI/ZORI 2026-06 | 2026-07-26 |
| Zillow ZHVI — metro home values | direct | Metro_zhvi_uc_sfrcondo_tier_0.33_0.67_sm_sa_month.csv | 2026-07-26 |
| Zillow ZHVI — city home values | direct | zillow_zhvi_city.csv | 2026-07-29 |
| Zillow ZORI — metro market rents | direct | Metro_zori_uc_sfrcondomfr_sm_sa_month.csv | 2026-07-26 |
| Zillow ZORI — city market rents | direct | zillow_zori_city.csv | 2026-07-29 |
| Zillow ZORI - metro market rents, not seasonally adjusted | direct | Metro_zori_uc_sfrcondomfr_sm_month.csv | 2026-08-15 |
| Zillow ZORI — ZIP market rents | direct | ZORI ZIP 2026-06 | 2026-08-08 |