Cities / North Carolina / Buncombe County / Asheville
Asheville cityscape
City housing brief · Incorporated place

Asheville, NC

City evidence stays city-level. County, metro and national records appear separately to explain the wider market without changing the city figures.

City gross yield4.4%ZORI × 12 ÷ ZHVI · before costs
City market snapshot

Four figures that frame the city

Typical home value
$464k
▼ 5.2% year over year
Zillow ZHVI · 2026-06
Observed market rent
$1,688
▲ 0.5% year over year
Zillow ZORI · 2026-06
Entry affordability
6.5x
home value ÷ household income
Zillow + Census ACS
Population
94,535
▲ 3.2% between ACS vintages
ACS 2024 5-year
Decision brief

What the city-level evidence says

01Decision frame

Asheville’s Zillow ZHVI typical home value is $464,131, down 5.2% year over year, while Zillow ZORI typical observed rent is $1,688 a month. That pairing gives a 4.4% gross yield before every operating cost. The home value is 6.53x ACS median household income, and annual ZORI equals 28.5% of that income. This is a tight starting spread: financing, taxes, insurance, maintenance, vacancy and management must all be tested rather than inferred from gross yield.

02Housing stock

Citywide, 48.1% of occupied units are renter-occupied, and the ACS vacancy rate is 25.3%. ACS reports a $440,000 median owner-reported home value and $1,402 median gross rent for occupied housing, with gross rent including contract rent plus selected utilities. Those surveyed measures differ in concept and period from Zillow’s typical home value and observed market rent, so they should not be averaged or treated as matching returns.

03City depth

Direct city context shows 54.1% of renters are cost-burdened. Of all units, 60.4% are single-family and 11.0% are large multifamily; among vacant units, 34.2% are listed for rent, alongside separate for-sale and seasonal categories. Population increased 3.2% between overlapping ACS five-year vintages, not an annual rate or a five-year event count and potentially affected by boundary changes. Median household income is $71,102, poverty is 14.3%, and unemployment is 5.1%. These survey facts describe citywide demand constraints and stock; they neither identify available investment inventory nor prove a specific home will lease quickly.

04Wider context

At the county scope, Buncombe County listings had a 59-day median market time and a 26.3% price-reduced share; these county measures support testing negotiation and exit-time assumptions, not conclusions about the city. At the metro scope, the broader Asheville metro had 6.2 months of supply, while metro jobs grew 0.9% year over year; these metro readings frame liquidity and labor demand but do not establish city outcomes. At the national scope, the Freddie Mac 30-year mortgage rate was 6.58%, a national financing benchmark that can materially compress leveraged cash flow.

05Limits & next checks

The central limitation is that city averages cannot underwrite an address, while wider geographies use different denominators and periods. Verify the property’s achievable contract rent and utility responsibility, condition, inspection findings, insurance quote, flood and hazard exposure, tax bill, association rules and dues, legal rental status, management and repair assumptions, turnover allowance, and loan terms. Build property-specific cash flow and downside cases; do not substitute citywide vacancy, renter share, burden or broader-market liquidity for unit-level evidence.

Housing system

Market movement and the stock underneath it

Five-year path

Price and rent, rebased to 100

ZHVI +18.0%ZORI +22.9%
12511095202120222023202420252026
Each series starts at 100 so their direction can be compared without pretending that a home value and a monthly rent share the same unit.
Housing stock

Tenure and vacancy

ACS
48.1%RENTER
Owner occupied51.9%
Renter occupied48.1%
Vacant units25.3%

Median structure year 1982

Tenure uses occupied units; vacancy uses all housing units.
Measurement matrix

Two sources, two different questions

SourceHome valueMonthly rent
Zillow market index$464.1K$1.7K
ACS occupied housing$440K$1.4K
Zillow measures current market indexes. ACS reports surveyed owner value and gross rent for occupied housing. The rows are context, not interchangeable estimates.
Direct city depth

Households and housing form behind the medians

Median household income$71k

Annual ACS household measure.

Rent-to-income screen28.5%

Annual ZORI divided by ACS median income.

ACS rent burden54.1%

Renters paying at least 30% of household income toward gross rent.

Average household size2.43

People per occupied housing unit.

Single-family stock60.4%

Detached and attached one-unit structures.

Large multifamily stock11.0%

Housing in structures with 20 or more units.

Vacant and for rent34.2%

Share of vacant units listed by ACS as for rent, not a market vacancy rate.

Unemployment5.1%

Share of the civilian labor force.

Poverty14.3%

ACS population for whom poverty status is determined.

These are citywide context measures. They cannot tell you the rent, vacancy, expenses or tenant demand for a particular neighborhood or property.
Closest market alternatives

Three useful contrasts, not a synthetic winner

The peer set broadens the decision without mixing geographies. Price, rent and housing characteristics remain city-level for every place.

Comparable market profile

Entry price, rent and gross yield

Asheville, NCWilmington, NCConcord, NCGeorgetown, TX
Typical home valueZillow ZHVIAsheville$464.1KWilmington$422.9KConcord$387.2KGeorgetown$427.6KObserved market rentZillow ZORI / monthAsheville$1.7KWilmington$1.7KConcord$1.8KGeorgetown$1.6KGross yieldZORI × 12 ÷ ZHVIAsheville4.4%Wilmington4.8%Concord5.6%Georgetown4.6%
Bars begin at zero within each measure. Gross yield is a screening ratio before financing, taxes, insurance, vacancy, maintenance or management costs.
Same state01

Wilmington, NC

Compared with Asheville, typical home value is $41k lower, monthly rent is $6 higher, and gross yield is 0.4 percentage points higher.

Rent burden 30%+
56.4%
Renter share
52.4%
One-unit stock
56.5%
20+ unit stock
15.1%
Same state02

Concord, NC

Compared with Asheville, typical home value is $77k lower, monthly rent is $117 higher, and gross yield is 1.2 percentage points higher.

Rent burden 30%+
51.7%
Renter share
34.8%
One-unit stock
75.7%
20+ unit stock
5.9%
Closest data profile03

Georgetown, TX

Compared with Asheville, typical home value is $36k lower, monthly rent is $45 lower, and gross yield is 0.2 percentage points higher.

Rent burden 30%+
56.4%
Renter share
30.5%
One-unit stock
77.1%
20+ unit stock
10.0%

These are analytical alternatives, not recommendations. The structural measures come from Census ACS; price and rent use the Zillow releases shown on each card and in the source ledger below.

Wider market context

What surrounds the city without being mistaken for it

The layers below answer different questions. County records describe listing, migration, financing and hazard conditions around the city; metro records describe jobs, supply and permits; the mortgage rate is national.

Same measure, wider boundary

City marker against intersecting counties

CityCounty range
Typical home value$458.3K$458.3K$464.1KObserved market rent$1.7K$1.7K$1.7K
Both levels use Zillow indexes, but the county records cover land and housing outside the city. The comparison supplies context; it does not replace the city value.
COUNTY LAYER

The intersecting county

This boundary extends beyond the city and is shown only as context.

2026-06
Active listings
1,732
Listing DOM
59 days
FHFA one-year
▲ 1.2%
Net migration
1,006
Investor share
8.7%
Effective property tax
0.57%
Top hazard
inland flooding
Expected loss ratio
0.12%
METRO LAYER

Asheville, NC

Open metro analysis →
Job growth▲ 0.9%12m to 2026-06
Permitted units5,5102026 YTD through M06
Permits / 1,00013.3broader metro population
Months of supply6.22026-05-01
Median DOM64 daysRedfin metro tracker
Price drops29.2%Redfin metro tracker
Wider-context figures are not inputs to the city gross yield and are never used to fill a missing city price, rent or ACS measure.
What can break the thesis

Three checks before using the city averages

  1. 01

    The city’s gross yield excludes every operating and financing cost, so it is not a net-return measure.

  2. 02

    Citywide rent burden, poverty and unemployment describe demand constraints; rent growth and collections cannot be assumed.

  3. 03

    The national Freddie Mac rate is only a national benchmark; a property’s loan quote may differ and could further reduce leveraged cash flow.

Questions answered

Quick reading guide

Does the reported gross yield equal cash-on-cash return?

No. The city Zillow gross yield is annual ZORI divided by ZHVI before financing and every operating cost; cash-on-cash return also depends on property expenses, debt and equity invested.

Does the city vacancy rate show that a rental will sit empty?

No. The ACS rate covers all city vacant units and multiple vacancy reasons; it neither measures live rental availability nor predicts a specific unit’s lease-up.

Which wider-market evidence is most relevant?

At the county scope, Buncombe County listing time and reductions inform county resale assumptions; Asheville metro supply and jobs frame metro liquidity and employment; the national Freddie Mac rate frames national financing. None measures the city or a property.

Sources and geography

What belongs to this city page

Census recognizes this as Asheville city. The place intersects Buncombe County.