Winchester, VA cityscape
Markets / Virginia / Winchester
RENTAL MARKET INTELLIGENCE

Winchester, VA

Winchester merits investigation by income-focused buyers who can accept thin job growth and a high entry price; buyers requiring strong employment momentum or easy affordability should avoid it.

Median price$392k
Median rent$1,965
Gross yield6.0%
Job growth▲ 0.3%
CBSA 4902026 public sourcesChecked nightly
SCORE / 10057RANK #183 / 571
Composite Market ScoreRank #183 of 571 scored US metros
The read

Why this market scores where it does

Written from the figures on this page and then checked against them: every number below had to appear in the source record or recompute from two that did, or the text was rewritten.

Winchester merits investigation by income-focused buyers who can accept thin job growth and a high entry price; buyers requiring strong employment momentum or easy affordability should avoid it. Median asking rent is $1,965, gross yield is 6.01%, and rent grew 4.58% year over year.

The opportunity is rent performance alongside positive household movement: 4,369 households moved in versus 3,696 out. The tension is that jobs grew only 0.32%, while the median home value is $392,195 and price-to-income is 4.65 times. That combination offers income potential without a strong labor or affordability cushion.

Supply is not clearly loose: months of inventory is 2.9, yet 26.87% of listings had price drops. Buyers should verify achievable rent against the published fair-market benchmark, review property-level flood exposure, and avoid assuming recent rent growth will offset acquisition or insurance costs.

Frequently Asked Investor Questions

Is household migration positive?
Yes. The record shows 4,369 households moving in and 3,696 moving out, for net migration of 673.
How does asking rent compare with fair-market rent?
Median asking rent is $1,965 versus $1,573 for fair-market rent; subtracting the latter from the former gives a $392 gap.
How much purchase-mortgage activity is investor-related?
Non-occupants represented 12.16% of purchase mortgages; the record also reports 2,262 total purchases.

Investor Quick Takeaways

Gross Yield: 6.0%

Computed from the current Zillow rent and home-value medians.

Rent Momentum: ▲ 4.58%

Zillow ZORI rent growth trend over trailing 12 months.

Investor Activity: 12.2%

Originated investment purchase share (CFPB HMDA).

Climate Exposure: FEMA NRI

Annualized loss ratio evaluated for flood & hurricane risk.

Run Cash-Flow Test for Winchester
Market pulse

The current market in eight signals

Fast-moving Redfin conditions sit beside the slower fundamentals so a buyer can separate today's negotiating climate from the long-run investment case.

Months of supply2.9 mo.▲ from 2.4 mo. a year ago
Median days on market46 days▲ from 43 days a year ago
Listings with price drops26.9%▲ from 24.6% a year ago
Sale-to-list ratio99.0%2026-05-01
Home value growth▲ 1.6%Zillow ZHVI · trailing 12 months
Rent growth▲ 4.58%Zillow ZORI · trailing 12 months
Gross rental yield6.0%Rent × 12 ÷ price
Payroll job growth▲ 0.3%CES · 12m to 2026-06
Composite breakdown

What each component measures

Weights are published, not hidden, and the arithmetic is shown. Five components, each measured as a national percentile across all tracked metros.

Jobs59Rent trend68Affordability30Supply36Climate safety84
Published arithmeticComponent × weight = points
57
SignalScoreWeightPoints
Job growth5930%17.70
Rent trend6825%17.00
Affordability3015%4.50
Supply pressure3615%5.40
Climate risk8415%12.60
Published score57
Winchester, VA scoreRank #183
57
Job growth59/100

Job: CES employment grew 0.32% year over year -> buyers have only modest job growth as a demand cushion.

Rent trend68/100

Rent: median asking rent rose 4.58% to $1,965, above the $1,573 fair-market rent, with a 6.01% gross yield -> rental income is the strongest operating signal, but achievable rent needs verification.

Affordability30/100

Affordability: home value is 4.65 times median income and rent absorbs 27.97% of income -> both acquisition pricing and renter budgets require scrutiny.

Supply pressure36/100

Supply: 2.9 months of inventory, 932 permits, and 26.87% price drops -> limited current listings coexist with permitting activity and pricing friction.

Climate risk84/100

Climate: modeled annual building-value loss is 0.1014%, and inland flood is the dominant hazard -> property-level flood exposure and insurance costs remain unpublished.

The numbers

What this market costs and what it earns

Every derived ratio below recomputes from the same source record used by the article and score.

ZHVI Median Price
$392k
YoY ▲ 1.6%
ZORI Median Rent
$1,965
YoY ▲ 4.58%
Gross Rental Yield
6.0%
Rent × 12 ÷ price
$1,965 × 12 ÷ $392,195
Job Growth (YoY)
▲ 0.3%
CES payrolls
Job signal 59/100
Median Household Income
$84k
Census ACS 5-year
Rent Burden
28.0%
Annual rent ÷ household income
Price-to-Income
4.7x
Median value ÷ household income
HUD 2BR Fair Market Rent
$1,573
Market rent 124.9% of FMR
Supply pipeline

What is being built, and for whom

Permits are the 12-to-24 month early warning. The total matters less than the mix: apartments compete with a rental the day they open.

Building permits by structure type
units per year · latest year annualised
Download CSV ↓
815201979620201,00720211,04120221,00220231,0832024900202593220265+ unit buildingssingle family
932 units authorised in 2026, 0% of them in 5+ unit buildings. This is a single-family building cycle, so the competition is other houses, not new apartments. ✓ recomputed from series
Source: Census Building Permits Survey
Who is arriving, and who is buying

Demand, and the competition for it

Tax filings say how many households moved and what they earn; mortgage disclosures say how many local purchases went to someone who will not live there. Moves between counties inside this metro are netted out of both flow figures.

Net Household Move
+673
4,369 in vs 3,696 out (IRS SOI)
▲ 15.4% of arriving households
Mover Income Gap
+$9,667
Arriving $75,691 vs leaving $66,024
Average AGI per tax return (IRS SOI)
Investor Purchase Share
12.2%
275 of 2,262 originated purchase loans
CFPB HMDA 2024
Dominant Hazard
inland flooding
0.101% building value annual loss ratio
FEMA NRI · risk type: water
Households arrive mainly from: Loudoun County · Fairfax County · Berkeley County · Warren County · Prince William County
4,369 in − 3,696 out = 673 net
The other side

What would make this a bad buy

Generated from the same figures with the instruction to argue against the score, and published unedited. A page that only agrees with itself is an advertisement.

Three ways the case breaks

  1. CES job growth was only 0.32%, leaving the investment case with limited measured labor momentum.
  2. The $392,195 median value and 4.65 price-to-income ratio make acquisition affordability weak, while the 6.01% gross yield excludes unreported expenses.
  3. Inland flood is the dominant hazard, and the record does not publish property-level exposure or insurance costs.
Statistical peers

Metros that behave like Winchester

Nearest neighbours on price level, income, yield and job growth — not on geography. Every market page gets a different peer set, which is the point.

MetroScorePriceRentYieldJob Growth
Winchester, VA (Target)57$392k$1,9656.0%▲ 0.3%
Keene, NH54$399k$1,7565.3%▲ 0.1%
Gainesville, GA41$393k$1,6785.1%▲ 0.3%
Rochester, MN50$345k$1,6955.9%▲ 0.4%
Midland, TX43$331k$1,6205.9%▲ 0.3%
Provenance

Where every figure came from

“Checked nightly” means every source is re-pulled and re-verified each night. It does not mean every source moves nightly — the release column tells you how fresh each number can possibly be.

Dataset SourceMethodRelease PeriodPulled Date
Census ACS 5-year — household incomedirectACS 2024 5-year2026-07-26
Census ACS 5-year — populationdirectACS 2024 5-year2026-07-26
BLS CES — payroll employmentdirectCES SM current2026-07-26
BLS LAUS — resident employmentdirectLAUS current2026-07-26
BLS QCEW — county employment and wagesdirectannual county employment and wages 2025 vs 20242026-07-31
OMB/BLS delineation — metro geographydirectOMB July 2023 delineation2026-07-30
Census Building Permits Survey — permitted unitsdirectBPS through 20262026-07-26
Census ACS 5-year — city population, households and housingdirectACS 2024 5-year2026-07-29
Census ACS 5-year — county housing value, tenure and stockdirectACS 2024 5-year2026-07-30
Census ACS 5-year — cities and communitiesdirectACS 2024 5-year2026-07-30
FEMA National Risk Index — hazard loss ratiosmodelledNRI counties (FEMA ArcGIS)2026-07-26
FHFA House Price Index — annual county appreciationdirectannual county HPI 20252026-07-28
HMDA / CFPB — purchases by occupancy typedirectHMDA 2024 purchase originations2026-07-26
HUD Fair Market Rents — Section 8 standarddirectFY2026 FMR2026-07-26
HUD USPS crosswalk and Small Area FMRs — ZIP rent fallbackdirectZIP-CBSA 2025Q4 + SAFMR FY20262026-07-26
IRS SOI — county migration and mover incomedirectSOI migration 2022-20232026-07-26
Freddie Mac PMMS — mortgage ratesdirectweek of 2026-07-232026-07-27
Census ACS 5-year — effective property taxdirectACS 2024 5-year2026-07-27
Realtor.com Economic Research — county listing inventorydirectcounty inventory 2026-062026-07-28
Redfin Data Center — inventory, days on market, and price cutsdirectmetro tracker through 2026-05-012026-07-26
Zillow ZHVI and ZORI — county values and rentsdirectcounty ZHVI/ZORI 2026-062026-07-26
Zillow ZHVI — metro home valuesdirectMetro_zhvi_uc_sfrcondo_tier_0.33_0.67_sm_sa_month.csv2026-07-26
Zillow ZHVI — city home valuesdirectzillow_zhvi_city.csv2026-07-29
Zillow ZORI — metro market rentsdirectMetro_zori_uc_sfrcondomfr_sm_sa_month.csv2026-07-26
Zillow ZORI — city market rentsdirectzillow_zori_city.csv2026-07-29
Zillow ZORI — ZIP market rentsdirectZORI ZIP 2026-062026-07-26