Roanoke, VA cityscape
Markets / Virginia / Roanoke
RENTAL MARKET INTELLIGENCE

Roanoke, VA

Roanoke merits investigation by income-focused investors who can buy selectively and screen flood exposure.

Median price$305k
Median rent$1,415
Gross yield5.6%
Job growth▲ 0.3%
CBSA 4022026 public sourcesChecked nightly
SCORE / 10066RANK #77 / 571
Composite Market ScoreRank #77 of 571 scored US metros
The read

Why this market scores where it does

Written from the figures on this page and then checked against them: every number below had to appear in the source record or recompute from two that did, or the text was rewritten.

Roanoke merits investigation by income-focused investors who can buy selectively and screen flood exposure. Buyers requiring strong employment growth or a low home-price-to-income burden should avoid it. The record supports a rental-income case, but not a broad claim that acquisitions are cheap.

Rent is the opportunity: median asking rent rose 5.36% while median home value rose 3.87%. At $1,415 monthly rent and a $305,065 value, published gross yield is 5.57%. Rent equals 24.7% of median household income, while home value is 4.44 times income.

The tension is tight listings without uniformly firm pricing. Employment grew 0.33%, inventory stands at 2.5 months, and homes take 19 median days to sell, yet 35.85% record price drops. This favors property-level negotiation rather than assuming every listing is scarce. Inland flood remains the dominant hazard and requires separate diligence.

Frequently Asked Investor Questions

What rent and yield measures are published?
Median asking rent is $1,415, gross yield is 5.57%, and the published fair-market rent benchmark is $1,254.
Is household migration positive?
Yes. Tax filings show 6,075 households moved in and 5,637 moved out, producing net migration of 438. Incoming movers averaged $66,707 in income versus $65,888 for outgoing movers, an $819 gap.
How much investor participation is recorded?
Non-occupants accounted for 10.13% of purchase mortgages, and total purchases were 3,730.

Investor Quick Takeaways

Gross Yield: 5.6%

Computed from the current Zillow rent and home-value medians.

Rent Momentum: ▲ 5.36%

Zillow ZORI rent growth trend over trailing 12 months.

Investor Activity: 10.1%

Originated investment purchase share (CFPB HMDA).

Climate Exposure: FEMA NRI

Annualized loss ratio evaluated for flood & hurricane risk.

Run Cash-Flow Test for Roanoke
Market pulse

The current market in eight signals

Fast-moving Redfin conditions sit beside the slower fundamentals so a buyer can separate today's negotiating climate from the long-run investment case.

Months of supply2.5 mo.▲ from 2.2 mo. a year ago
Median days on market19 days▲ from 14 days a year ago
Listings with price drops35.9%▼ from 36.6% a year ago
Sale-to-list ratio98.5%2026-05-01
Home value growth▲ 3.9%Zillow ZHVI · trailing 12 months
Rent growth▲ 5.36%Zillow ZORI · trailing 12 months
Gross rental yield5.6%Rent × 12 ÷ price
Payroll job growth▲ 0.3%CES · 12m to 2026-06
Composite breakdown

What each component measures

Weights are published, not hidden, and the arithmetic is shown. Five components, each measured as a national percentile across all tracked metros.

Jobs60Rent trend78Affordability49Supply59Climate safety80
Published arithmeticComponent × weight = points
66
SignalScoreWeightPoints
Job growth6030%18.00
Rent trend7825%19.50
Affordability4915%7.35
Supply pressure5915%8.85
Climate risk8015%12.00
Published score66
Roanoke, VA scoreRank #77
66
Job growth60/100

Job: CES employment increased 0.33% year over year -> underwriting should not depend on strong labor-market momentum.

Rent trend78/100

Rent: Median asking rent increased 5.36% to $1,415 and gross yield is 5.57% -> rental income is the clearest operating signal.

Affordability49/100

Affordability: Rent is 24.7% of median income, but home value is 4.44 times income -> tenant affordability is stronger than acquisition affordability.

Supply pressure59/100

Supply: Inventory is 2.5 months and median days on market is 19, while 35.85% of listings take price drops -> availability is tight but pricing is not uniformly firm.

Climate risk80/100

Climate: Modeled annual loss is 0.1056% of building value, with inland flood the dominant hazard -> the aggregate loss ratio does not resolve property-level water exposure.

The numbers

What this market costs and what it earns

Every derived ratio below recomputes from the same source record used by the article and score.

ZHVI Median Price
$305k
YoY ▲ 3.9%
ZORI Median Rent
$1,415
YoY ▲ 5.36%
Gross Rental Yield
5.6%
Rent × 12 ÷ price
$1,415 × 12 ÷ $305,065
Job Growth (YoY)
▲ 0.3%
CES payrolls
Job signal 60/100
Median Household Income
$69k
Census ACS 5-year
Rent Burden
24.7%
Annual rent ÷ household income
Price-to-Income
4.4x
Median value ÷ household income
HUD 2BR Fair Market Rent
$1,254
Market rent 112.9% of FMR
Supply pipeline

What is being built, and for whom

Permits are the 12-to-24 month early warning. The total matters less than the mix: apartments compete with a rental the day they open.

Building permits by structure type
units per year · latest year annualised
Download CSV ↓
702201976320208692021767202260920231,027202487120251,30820265+ unit buildingssingle family
1,308 units authorised in 2026, 60% of them in 5+ unit buildings. A meaningful share is apartments, which discount first when they lease up. ✓ recomputed from series
Source: Census Building Permits Survey
Who is arriving, and who is buying

Demand, and the competition for it

Tax filings say how many households moved and what they earn; mortgage disclosures say how many local purchases went to someone who will not live there. Moves between counties inside this metro are netted out of both flow figures.

Net Household Move
+438
6,075 in vs 5,637 out (IRS SOI)
▲ 7.2% of arriving households
Mover Income Gap
+$819
Arriving $66,707 vs leaving $65,888
Average AGI per tax return (IRS SOI)
Investor Purchase Share
10.1%
378 of 3,730 originated purchase loans
CFPB HMDA 2024
Dominant Hazard
inland flooding
0.106% building value annual loss ratio
FEMA NRI · risk type: water
Households arrive mainly from: Bedford County · Montgomery County · Henry County · Lynchburg city · Fairfax County
6,075 in − 5,637 out = 438 net
The other side

What would make this a bad buy

Generated from the same figures with the instruction to argue against the score, and published unedited. A page that only agrees with itself is an advertisement.

Three ways the case breaks

  1. CES job growth of 0.33% provides limited labor-market momentum to support the rent trend.
  2. The 35.85% price-drop share shows that quick sales and limited inventory do not guarantee firm resale pricing.
  3. Inland flood is the dominant hazard, and the metro loss ratio cannot establish the exposure of a specific asset.
Statistical peers

Metros that behave like Roanoke

Nearest neighbours on price level, income, yield and job growth — not on geography. Every market page gets a different peer set, which is the point.

MetroScorePriceRentYieldJob Growth
Roanoke, VA (Target)66$305k$1,4155.6%▲ 0.3%
Clarksville, TN37$294k$1,3365.5%▲ 0.2%
Lynchburg, VA62$294k$1,3455.5%▲ 0.5%
Springfield, MO59$275k$1,2685.5%▲ 0.6%
Fort Wayne, IN77$262k$1,2845.9%▲ 0.7%
Provenance

Where every figure came from

“Checked nightly” means every source is re-pulled and re-verified each night. It does not mean every source moves nightly — the release column tells you how fresh each number can possibly be.

Dataset SourceMethodRelease PeriodPulled Date
Census ACS 5-year — household incomedirectACS 2024 5-year2026-07-26
Census ACS 5-year — populationdirectACS 2024 5-year2026-07-26
BLS CES — payroll employmentdirectCES SM current2026-07-26
BLS LAUS — resident employmentdirectLAUS current2026-07-26
BLS QCEW — county employment and wagesdirectannual county employment and wages 2025 vs 20242026-07-31
OMB/BLS delineation — metro geographydirectOMB July 2023 delineation2026-07-30
Census Building Permits Survey — permitted unitsdirectBPS through 20262026-07-26
Census ACS 5-year — city population, households and housingdirectACS 2024 5-year2026-07-29
Census ACS 5-year — county housing value, tenure and stockdirectACS 2024 5-year2026-07-30
Census ACS 5-year — cities and communitiesdirectACS 2024 5-year2026-07-30
FEMA National Risk Index — hazard loss ratiosmodelledNRI counties (FEMA ArcGIS)2026-07-26
FHFA House Price Index — annual county appreciationdirectannual county HPI 20252026-07-28
HMDA / CFPB — purchases by occupancy typedirectHMDA 2024 purchase originations2026-07-26
HUD Fair Market Rents — Section 8 standarddirectFY2026 FMR2026-07-26
HUD USPS crosswalk and Small Area FMRs — ZIP rent fallbackdirectZIP-CBSA 2025Q4 + SAFMR FY20262026-07-26
IRS SOI — county migration and mover incomedirectSOI migration 2022-20232026-07-26
Freddie Mac PMMS — mortgage ratesdirectweek of 2026-07-232026-07-27
Census ACS 5-year — effective property taxdirectACS 2024 5-year2026-07-27
Realtor.com Economic Research — county listing inventorydirectcounty inventory 2026-062026-07-28
Redfin Data Center — inventory, days on market, and price cutsdirectmetro tracker through 2026-05-012026-07-26
Zillow ZHVI and ZORI — county values and rentsdirectcounty ZHVI/ZORI 2026-062026-07-26
Zillow ZHVI — metro home valuesdirectMetro_zhvi_uc_sfrcondo_tier_0.33_0.67_sm_sa_month.csv2026-07-26
Zillow ZHVI — city home valuesdirectzillow_zhvi_city.csv2026-07-29
Zillow ZORI — metro market rentsdirectMetro_zori_uc_sfrcondomfr_sm_sa_month.csv2026-07-26
Zillow ZORI — city market rentsdirectzillow_zori_city.csv2026-07-29
Zillow ZORI — ZIP market rentsdirectZORI ZIP 2026-062026-07-26